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Strategic perspective of present and future opportunities and challenges of indian tractor industry’
1. Strategic Perspective Of Present And Future Opportunities And Challenges Of Indian Tractor Industry Presented By -: AnmolVerma Roll. No.-: PG9009
2. AGENDA INTRODUCTION TO THE PROJECT INDUSTRY PROFILE DRIVERS FOR THE INDUSTRY GROWTH OF TRACTOR INDUSTRY FUTURE OF TRACTOR INDUSTRY CONCLUSION & RECOMMENDATIONS BIBLIOGRAPHY Anmolverma24@gmail.com
11. CNH A fiat group company. CNH manufactures its products in 38 facilities throughout the world and distributes its products in approximately 170 countries through approximately 11,600 full line dealers and distributors. Anmolverma24@gmail.com
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13. (Srilanka, Bangladesh, Nepal), Middle East (Iran, Syria etc) and East Europe (Serbia and Macedonia; FES has entered the Turkey market .Mahindra have 5th largest tractor company of china Mahindra YuedaYancheng Tractor Company (MYYTCL) Anmolverma24@gmail.com
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15. More Than 2,700 Independent Dealers And Distributors In More Than 140 Countries Worldwide.
16. Listed As 337 Place In The Fortune 500 Ranking In 2010.Anmolverma24@gmail.com
20. Leading Company In Tractor Market Of India 2010 Mahindra Tafe Escort Sonalika Fiat New Holland Johan Deere Anmolverma24@gmail.com
21. Mahindra Mahindra Tractors Is Number One In Sales In India - The Largest Tractor Market In The World. And It Has Been The Market Leader Since 1983. Its Sales Are Predominantly In The States Of Gujarat, Haryana, Punjab, Maharashtra And The Southern States. Its Sales In Gujarat Are Under The Label Mahindra Gujarat And Its Sales In Punjab Are Under The Label Swaraj. In 1999, Mahindra Purchased 60% Of Gujarat Tractor From The Government Of Gujarat. Anmolverma24@gmail.com
22. +46% growth in 2010 No.Of Tractor *Includes PTL/Swaraj Division Sales From Aug 08 Onwards. Anmolverma24@gmail.com
23. Total Sale Of Tractor On Domestic Market Anmolverma24@gmail.com
24. TAFE TAFE is a US $750 million tractor major incorporated in 1960 at Chennai in India, in collaboration with Massey Ferguson (now owned by AGCO Corporation, USA) TAFE acquired the Eicher tractors business, TAFE exports to 80 countries with major markets being Bangladesh, USA, Afghanistan, Yugoslavia and Sri Lanka. Anmolverma24@gmail.com
28. ESCORTS SALES FY05 TO FY10 CAGR 12.96 Anmolverma24@gmail.com
29. ITL- Sonalika Sonalika group was established in 1969 and started with manufacturing of farm implements. Subsequently, ITL was incorporated on October 17, 1995 for the manufacture of Tractors. ITL mainly manufactures various Tractors of Sonalika brand between 30 H.P to 90 H.P The company remains strong in the Northern market; however the presence remain weak in South Anmolverma24@gmail.com
30. ITL (SONALIKA) SALES FY05 TO FY10 CAGR 8.37 FY15 Is 50,000 Tractor Anmolverma24@gmail.com
31. New Holland New Holland Fiat India is a 100% subsidiary of USD 14bn. CNH Global, Not just India, tractors made by New Holland India have made their mark in the rest of the world. Anmolverma24@gmail.com
33. John Deere John Deere established a green field project in 1999 under a 50:50 joint venture with Larsen & Toubro Limited (L&T). The company started its operations in India by setting up a green field project for manufacturing modern agricultural tractors at Sanaswadi near Pune. John Deere Says About Indian Market Anmolverma24@gmail.com
34. JOHN DEERE SALES FY05 TO FY10 CAGR +30.29 Maximum in the industry Anmolverma24@gmail.com
36. +37% Growth In F10 No. Of Tractor Anmolverma24@gmail.com
37. DRIVERS FOR THE INDUSTRY Some Long-Term Demand Drivers For The Industry Agriculture In India Agriculture Development In India Indian Agriculture Industry Overview (SWOT Analysis) Anmolverma24@gmail.com
40. Need For Agriculture Mechanisation Reduction In Work Force AGRCULTURE MECHANISATION Achieving Sustained Growth Rate Of 4-5% Increasing Productivity Agriculture Based Energy Policy Anmolverma24@gmail.com
41. GROWTH OF TRACTOR INDUSTRY Future Of Tractor Industry SWOT Analysis Of Tractor Industry Challenges For Tractor Industry Rate Of CAGR Of Domestic Market Anmolverma24@gmail.com
58. CHALLENGES FOR TRACTOR INDUSTRY Buying Capacity New Product Development New Regulations New Regulations Alternate Energy Export Potential Anmolverma24@gmail.com
