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FACEBOOK INSIGHTS
CREATING A BUSINESS
ACCOUNT ON FACEBOOK
Explore All Options /
Questions
What if I use an already registered
number?
Go to your Gmail
and click on
confirmation mail
Login using your personal profile
credentials
Explore all options before invite
any friend / audience.
Fill all
details
CREATING FACEBOOK ADS
Scroll
down
Click “Cancel”

Your Ad is „ready‟ but not „Live‟ on
Facebook.
Alternate way
to create your
ad / campaign
Repeat the
process
Scroll
down

Min 30
likes
Spent time here
to understand all the
requirement to create
and manage a page
or ad campaign on
Facebook
FACEBOOK INSIGHTS

Measuring Ad
Effectiveness
What if you already have a
facebook account and a
company website that has
facebook social plugin?
www.facebook.com/insig
hts
Story Impressions and
Clicks
Story likes and comments
Timeline unit activity
Demographics
FACEBOOK AD-MANAGER
Similar to Google
AdWords.
Explore all options.
Right hand of this page displays
the estimated number of people
in targeted group
27,000 – 29,000
38,000 – 42,000
After targeting all relevant
groups, click “Upload”
FACEBOOK DEVELOPER
Scroll down
to know
advantages
Lets go back to latest interface
Copy and Paste It in Your
Website
Repeat
the
process
Landing page:
www.parse.com
Same process

Come back to
“”Facebook Developer”
page
After you scroll down
Everything related to your ad
group / app at one place

Scroll down
Ad Manager – Similar to “Google AdWords”
HOPE YOU ALL
PRACTICE THIS !!!
SEE YOU ALL ON MONDAY
TO STUDY “NOTHING”

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