1. T urn any piece of physical advertising– whether logo, billboard, press advert, shop display or even the product packaging itself – into an interactive, engaging experience. How ? Blipp™ Introducing blippar™ November 2011

2. Download FREE blippar app Apple store http://itunes.apple.com/gb/app/blippar/id410604563?mt=8 Android Market (beta mode: selected handsets only) https://market.android.com/details?id=com.blippar.ar.android&feature=search_result TEST AT WWW.BLIPPAR.COM/TRY/ And enjoy demo videos at www.youtube.com/blippar1

3. blippar ™ is the first image-recognition platform for smart phones targeted specifically at brand-consumer interactions = a proactively requested customer engagement One platform, One call to action One free consumer app What is blippar™?

5. Some early clients: more launching daily…

8. Fastest image and object recognition instantly recognises flat images and 3D objects as markers Supports 3D interaction & Gaming Time and geo-based, multi player Client Media Manager Control all images of your campaign including marker images and responses Dynamic content Functionality manages and automates dynamic feeds to blipps, based on location, date and time of the day 99.9% uptime guarantee Network storage/ Scalable bandwidth Comprehensive Reporting Full KPI reports on campaigns. In-depth metrics including full user journey analysis and trends 24-7 Support Main Features Tools & Support Wide Reach: Android and iPhone other OS added as required Strategic, Tech and Design consultancy Supports Caching & Timed content Can capture content ‘for later’ outside of wireless or 3G connectivity Supports Targeting by time or geo-location Supports other media conversion Direct CTA– drives web, video, m-coupons, m-commerce, ticketing and more Asset Hosting Platform Features Stickiest tracking User can zoom and track ‘around’ the interaction & hold marker at up to 180 

9. DEMO: Test here AND YOU TELL US…!!

10. DEMO: Test here AND YOU TELL US…!!

11. DEMO: Test here AND YOU TELL US…!!

12. Competition Time!!! AND YOU TELL US…!! QWAK SMACK - FOR A BOTTLE OF CHAMPAGNE!!!

13. Dave Black Business Development Manager, Blippar.com [email_address] +44 7717 121216 @blippar www.blippar.com www.facebook/blippar www.youtube.com/blippar1/