SlideShare uma empresa Scribd logo
1 de 14
Be the Captain of Your Table

By
Andrea Nierenberg
1
The deepest craving of human nature is
the need to feel valued and valuable. To
be a great conversationalist–make others
feel important.

2013 Nierenberg Consulting Group www.nierenberggroup.com

2
Be the Captain of Your Table
•
•
•
•

Create conversation chemistry.
Get your point across.
Keep the conversation going.
Incorporate the 3 ways we communicate for
any social situation.

2013 Nierenberg Consulting Group www.nierenberggroup.com

3
Visual & Non-Verbal
Body Language and What We Silently Communicate
• What impression are you really making?
• What are the body signals that show you’re:
–
–
–
–
–
–

Interested?
Bored?
Excited?
Want to get away?
Intimidated?
Attracted?

• What are the insights detected by others as you speak?
2013 Nierenberg Consulting Group www.nierenberggroup.com

4
Verbal
The secret to telling a good story:
• Prepare & Plan ahead!
– Know your audience and try to find out who
you’ll be meeting.
– Keep it SHORT!!!
– Organize a beginning, middle
and end.

2013 Nierenberg Consulting Group www.nierenberggroup.com

5
GREAT Communicators

The mysterious qualities that make one
person charismatic and likeable and
another less so have been contemplated
by philosophers and business people
throughout the years.

2013 Nierenberg Consulting Group www.nierenberggroup.com

6
GREAT Communicators
Seven qualities that the finest communicators
always possess:
1. Confident and secure in their curiosity and
charisma factor
2. Appreciate those who help them
3. Nurture relationships consistently–
focus on the other person

2013 Nierenberg Consulting Group www.nierenberggroup.com

7
GREAT Communicators
4. Tenacious in going around obstacles
5. Excellent listeners
6. Rebound quickly and completely from
rejection–don’t take it personally
7. Friendly and approachable.

2013 Nierenberg Consulting Group www.nierenberggroup.com

8
The Five A’s
How to be extremely interesting and memorable:
• Accept Others As They Are – refrain from criticizing or
critiquing unless asked
• Appreciation – making someone else feel good–often by
sincerely saying “thank you”
• Approval – “babies cry for it” – “adults die for it”–look for
ways to give praise
• Admiration – Abraham Lincoln “Everybody likes a
compliment’”
• Attention – showing value and being present creates
chemistry
2013 Nierenberg Consulting Group www.nierenberggroup.com

9
Ways to Win
People to Your Way
of Thinking —Dale Carnegie
2013 Nierenberg Consulting Group www.nierenberggroup.com

10
Avoid arguments.
Show respect for the other person's opinions.
Never tell someone they are wrong.
If you're wrong, admit it quickly and
emphatically.
Begin in a friendly way.
Start with questions the other person will answer
yes to.
Let the other person do the talking.
2013 Nierenberg Consulting Group www.nierenberggroup.com

11
Let the other person feel the idea is
his/hers.
Try honestly to see things from the other
person's point of view.
Sympathize with the other person.
Appeal to noble motives.
Dramatize your ideas.
Throw down a challenge.
2013 Nierenberg Consulting Group www.nierenberggroup.com

12
Getting People to Your Point of View
•

Begin with praise and honest appreciation.

•

Call attention to other people's mistakes indirectly.

•

Talk about your own mistakes first.

•

Ask questions instead of directly giving orders.

•

Let the other person save face.

•

Praise every improvement.

•

Give them a fine reputation to live up to.

•

Encourage them by making their faults seem easy to correct.

•

Make the other person happy about doing what you suggest.
2013 Nierenberg Consulting Group www.nierenberggroup.com

13
Session Summary
• COMMUNICATE with
Confidence; CONCENTRATE

• CLEAR Communication and Conversation
• RESEARCH, REFLECT

• RELATE to the other person;
RAPPORT to RELATIONSHIP

• UNDERSTAND

• Focus on the other ‘YOU’

• INVOLVE the other person.

• SMILE, Stay flexible

• STAY aware

• TALK less, listen more

• Know when to EXIT and END the
conversation

• ASK open-ended high gain
questions; ATTITUDE is
everything, Pay ATTENTION
•

LISTEN to words, thoughts, and
emotions behind the message

2013 Nierenberg Consulting Group www.nierenberggroup.com

14

Mais conteúdo relacionado

Mais procurados

Navigating the Chaos - BHAG [NSW STATECON 2014]
Navigating the Chaos - BHAG [NSW STATECON 2014]Navigating the Chaos - BHAG [NSW STATECON 2014]
Navigating the Chaos - BHAG [NSW STATECON 2014]
Karthik Jayaraman
 
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
PHX Startup Week
 
Success Is Never Ending Failure Is Never Final
Success Is Never Ending Failure Is Never FinalSuccess Is Never Ending Failure Is Never Final
Success Is Never Ending Failure Is Never Final
Nishant Sinha
 
How Anyone Can Be More Creative In 3 Easy Steps
How Anyone Can Be More Creative In 3 Easy StepsHow Anyone Can Be More Creative In 3 Easy Steps
How Anyone Can Be More Creative In 3 Easy Steps
Vivastream
 
How Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy StepsHow Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy Steps
Vivastream
 
How Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy StepsHow Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy Steps
Vivastream
 

Mais procurados (20)

Navigating the Chaos - BHAG [NSW STATECON 2014]
Navigating the Chaos - BHAG [NSW STATECON 2014]Navigating the Chaos - BHAG [NSW STATECON 2014]
Navigating the Chaos - BHAG [NSW STATECON 2014]
 
Public speaking skills
Public speaking skillsPublic speaking skills
Public speaking skills
 
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
Creative Problem Solving with LEGO •Tamara Christensen Raoul Encinas by Tamar...
 
Behind the Social at PBS' Largest Content Provider
Behind the Social at PBS' Largest Content ProviderBehind the Social at PBS' Largest Content Provider
Behind the Social at PBS' Largest Content Provider
 
2 kofteros startup academy startup basics
2 kofteros startup academy startup basics2 kofteros startup academy startup basics
2 kofteros startup academy startup basics
 
Survive and Thrive as a Library Director - Part 1
Survive and Thrive as a Library Director - Part 1Survive and Thrive as a Library Director - Part 1
Survive and Thrive as a Library Director - Part 1
 
Five Decorating Mistakes and How to Avoid Them
Five Decorating Mistakes and How to Avoid ThemFive Decorating Mistakes and How to Avoid Them
Five Decorating Mistakes and How to Avoid Them
 
Presentation Elevation Lite - 2015
Presentation Elevation Lite - 2015Presentation Elevation Lite - 2015
Presentation Elevation Lite - 2015
 
Success Is Never Ending Failure Is Never Final
Success Is Never Ending Failure Is Never FinalSuccess Is Never Ending Failure Is Never Final
Success Is Never Ending Failure Is Never Final
 
Summer Youth Camp - Poor Kitty
Summer Youth Camp - Poor KittySummer Youth Camp - Poor Kitty
Summer Youth Camp - Poor Kitty
 
How Anyone Can Be More Creative In 3 Easy Steps
How Anyone Can Be More Creative In 3 Easy StepsHow Anyone Can Be More Creative In 3 Easy Steps
How Anyone Can Be More Creative In 3 Easy Steps
 
How Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy StepsHow Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy Steps
 
How Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy StepsHow Anyone Can Be More Creative in 3 Easy Steps
How Anyone Can Be More Creative in 3 Easy Steps
 
2020.05.13 host leadership minicourse.key
2020.05.13 host leadership minicourse.key2020.05.13 host leadership minicourse.key
2020.05.13 host leadership minicourse.key
 
Becoming a Fierce Leader
Becoming a Fierce LeaderBecoming a Fierce Leader
Becoming a Fierce Leader
 
Host Leadership
Host LeadershipHost Leadership
Host Leadership
 
Novartis Consumer
Novartis ConsumerNovartis Consumer
Novartis Consumer
 
Deconstructing Masculinity
Deconstructing MasculinityDeconstructing Masculinity
Deconstructing Masculinity
 
Relieve the Fear of Public Speaking!
Relieve the Fear of Public Speaking!Relieve the Fear of Public Speaking!
Relieve the Fear of Public Speaking!
 
Stories: the spine tingle, the science and the systems. South West Regional G...
Stories: the spine tingle, the science and the systems. South West Regional G...Stories: the spine tingle, the science and the systems. South West Regional G...
Stories: the spine tingle, the science and the systems. South West Regional G...
 

Destaque (8)

Your leadership network
Your leadership networkYour leadership network
Your leadership network
 
How to attract and retain the female investor-for the Financial Advisor
How to attract and retain the female investor-for the Financial AdvisorHow to attract and retain the female investor-for the Financial Advisor
How to attract and retain the female investor-for the Financial Advisor
 
Maximizing your next conference or trade show
Maximizing your next conference or trade showMaximizing your next conference or trade show
Maximizing your next conference or trade show
 
Building your personal brand with everyday communication skills
Building your personal brand with everyday communication skillsBuilding your personal brand with everyday communication skills
Building your personal brand with everyday communication skills
 
Networking is an art
Networking is an artNetworking is an art
Networking is an art
 
Building your Network - Breakout Session @ Student Leadership Summit 2013 Aruba
Building your Network - Breakout Session @ Student Leadership Summit 2013 ArubaBuilding your Network - Breakout Session @ Student Leadership Summit 2013 Aruba
Building your Network - Breakout Session @ Student Leadership Summit 2013 Aruba
 
Timeless techniques for time managment
Timeless techniques for time managmentTimeless techniques for time managment
Timeless techniques for time managment
 
Who Is Your Role Model?
Who Is Your Role Model?Who Is Your Role Model?
Who Is Your Role Model?
 

Semelhante a Be the captain of your table -Communicating Effectively

How to win friends and influence people by dale carnegie
How to win friends and influence people by dale carnegieHow to win friends and influence people by dale carnegie
How to win friends and influence people by dale carnegie
Maestruzguapo Ventura
 
Book Review - M2020 (How to Win Friends).pptx
Book Review - M2020 (How to Win Friends).pptxBook Review - M2020 (How to Win Friends).pptx
Book Review - M2020 (How to Win Friends).pptx
JeemolRaji
 
How to Win Friends and Influence People
How to Win Friends and Influence PeopleHow to Win Friends and Influence People
How to Win Friends and Influence People
medelama
 
2 how to win friends & influence people
2 how to win friends & influence people2 how to win friends & influence people
2 how to win friends & influence people
SALMAN SHAIKH
 
2 how to win friends & influence people
2 how to win friends & influence people2 how to win friends & influence people
2 how to win friends & influence people
SALMAN SHAIKH
 

Semelhante a Be the captain of your table -Communicating Effectively (20)

People Skills.pdf
People Skills.pdfPeople Skills.pdf
People Skills.pdf
 
How to Win Friends & Influence People – Part 3 & 4
How to Win Friends & Influence People – Part 3 & 4How to Win Friends & Influence People – Part 3 & 4
How to Win Friends & Influence People – Part 3 & 4
 
Gftb business mentoring networking
Gftb business mentoring networkingGftb business mentoring networking
Gftb business mentoring networking
 
How to win friends and influence people by dale carnegie
How to win friends and influence people by dale carnegieHow to win friends and influence people by dale carnegie
How to win friends and influence people by dale carnegie
 
[Book Refresher] How to Win Friends and Influence People by Dale Carnegie
[Book Refresher] How to Win Friends and Influence People by Dale Carnegie[Book Refresher] How to Win Friends and Influence People by Dale Carnegie
[Book Refresher] How to Win Friends and Influence People by Dale Carnegie
 
Book Review - M2020 (How to Win Friends).pptx
Book Review - M2020 (How to Win Friends).pptxBook Review - M2020 (How to Win Friends).pptx
Book Review - M2020 (How to Win Friends).pptx
 
Team building
Team buildingTeam building
Team building
 
Communication Skills
Communication SkillsCommunication Skills
Communication Skills
 
Personality development
Personality developmentPersonality development
Personality development
 
How to Win Friends and Influence People
How to Win Friends and Influence PeopleHow to Win Friends and Influence People
How to Win Friends and Influence People
 
Day 2 entrepreneurship skills 2012
Day 2 entrepreneurship skills 2012Day 2 entrepreneurship skills 2012
Day 2 entrepreneurship skills 2012
 
How to win friends and influence people
How to win friends and  influence  peopleHow to win friends and  influence  people
How to win friends and influence people
 
How to deal with difficult people webinar presentation
How to deal with difficult people webinar presentationHow to deal with difficult people webinar presentation
How to deal with difficult people webinar presentation
 
2 how to win friends & influence people
2 how to win friends & influence people2 how to win friends & influence people
2 how to win friends & influence people
 
2 how to win friends & influence people
2 how to win friends & influence people2 how to win friends & influence people
2 how to win friends & influence people
 
Sync Norwich Sandler Training Ermine Amies Human Software - Communications Ex...
Sync Norwich Sandler Training Ermine Amies Human Software - Communications Ex...Sync Norwich Sandler Training Ermine Amies Human Software - Communications Ex...
Sync Norwich Sandler Training Ermine Amies Human Software - Communications Ex...
 
Sec7 las chp 30 10 master skills
Sec7 las chp 30 10 master skillsSec7 las chp 30 10 master skills
Sec7 las chp 30 10 master skills
 
How to work a room
How to work a roomHow to work a room
How to work a room
 
Crucial conversations: Talking when stakes are high
Crucial conversations: Talking when stakes are highCrucial conversations: Talking when stakes are high
Crucial conversations: Talking when stakes are high
 
Entrepreneurship Skills - Dating Skills For Engineers (2015 version)
Entrepreneurship Skills - Dating Skills For Engineers (2015 version)Entrepreneurship Skills - Dating Skills For Engineers (2015 version)
Entrepreneurship Skills - Dating Skills For Engineers (2015 version)
 

Último

Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo DiehlFuture Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
Peter Udo Diehl
 

Último (20)

Google I/O Extended 2024 Warsaw
Google I/O Extended 2024 WarsawGoogle I/O Extended 2024 Warsaw
Google I/O Extended 2024 Warsaw
 
What's New in Teams Calling, Meetings and Devices April 2024
What's New in Teams Calling, Meetings and Devices April 2024What's New in Teams Calling, Meetings and Devices April 2024
What's New in Teams Calling, Meetings and Devices April 2024
 
WSO2CONMay2024OpenSourceConferenceDebrief.pptx
WSO2CONMay2024OpenSourceConferenceDebrief.pptxWSO2CONMay2024OpenSourceConferenceDebrief.pptx
WSO2CONMay2024OpenSourceConferenceDebrief.pptx
 
Measures in SQL (a talk at SF Distributed Systems meetup, 2024-05-22)
Measures in SQL (a talk at SF Distributed Systems meetup, 2024-05-22)Measures in SQL (a talk at SF Distributed Systems meetup, 2024-05-22)
Measures in SQL (a talk at SF Distributed Systems meetup, 2024-05-22)
 
Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024Extensible Python: Robustness through Addition - PyCon 2024
Extensible Python: Robustness through Addition - PyCon 2024
 
The Metaverse: Are We There Yet?
The  Metaverse:    Are   We  There  Yet?The  Metaverse:    Are   We  There  Yet?
The Metaverse: Are We There Yet?
 
Oauth 2.0 Introduction and Flows with MuleSoft
Oauth 2.0 Introduction and Flows with MuleSoftOauth 2.0 Introduction and Flows with MuleSoft
Oauth 2.0 Introduction and Flows with MuleSoft
 
SOQL 201 for Admins & Developers: Slice & Dice Your Org’s Data With Aggregate...
SOQL 201 for Admins & Developers: Slice & Dice Your Org’s Data With Aggregate...SOQL 201 for Admins & Developers: Slice & Dice Your Org’s Data With Aggregate...
SOQL 201 for Admins & Developers: Slice & Dice Your Org’s Data With Aggregate...
 
FDO for Camera, Sensor and Networking Device – Commercial Solutions from VinC...
FDO for Camera, Sensor and Networking Device – Commercial Solutions from VinC...FDO for Camera, Sensor and Networking Device – Commercial Solutions from VinC...
FDO for Camera, Sensor and Networking Device – Commercial Solutions from VinC...
 
A Business-Centric Approach to Design System Strategy
A Business-Centric Approach to Design System StrategyA Business-Centric Approach to Design System Strategy
A Business-Centric Approach to Design System Strategy
 
10 Differences between Sales Cloud and CPQ, Blanka Doktorová
10 Differences between Sales Cloud and CPQ, Blanka Doktorová10 Differences between Sales Cloud and CPQ, Blanka Doktorová
10 Differences between Sales Cloud and CPQ, Blanka Doktorová
 
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdfHow Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
How Red Hat Uses FDO in Device Lifecycle _ Costin and Vitaliy at Red Hat.pdf
 
How we scaled to 80K users by doing nothing!.pdf
How we scaled to 80K users by doing nothing!.pdfHow we scaled to 80K users by doing nothing!.pdf
How we scaled to 80K users by doing nothing!.pdf
 
Powerful Start- the Key to Project Success, Barbara Laskowska
Powerful Start- the Key to Project Success, Barbara LaskowskaPowerful Start- the Key to Project Success, Barbara Laskowska
Powerful Start- the Key to Project Success, Barbara Laskowska
 
Simplified FDO Manufacturing Flow with TPMs _ Liam at Infineon.pdf
Simplified FDO Manufacturing Flow with TPMs _ Liam at Infineon.pdfSimplified FDO Manufacturing Flow with TPMs _ Liam at Infineon.pdf
Simplified FDO Manufacturing Flow with TPMs _ Liam at Infineon.pdf
 
Where to Learn More About FDO _ Richard at FIDO Alliance.pdf
Where to Learn More About FDO _ Richard at FIDO Alliance.pdfWhere to Learn More About FDO _ Richard at FIDO Alliance.pdf
Where to Learn More About FDO _ Richard at FIDO Alliance.pdf
 
Optimizing NoSQL Performance Through Observability
Optimizing NoSQL Performance Through ObservabilityOptimizing NoSQL Performance Through Observability
Optimizing NoSQL Performance Through Observability
 
Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo DiehlFuture Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
Future Visions: Predictions to Guide and Time Tech Innovation, Peter Udo Diehl
 
Strategic AI Integration in Engineering Teams
Strategic AI Integration in Engineering TeamsStrategic AI Integration in Engineering Teams
Strategic AI Integration in Engineering Teams
 
Behind the Scenes From the Manager's Chair: Decoding the Secrets of Successfu...
Behind the Scenes From the Manager's Chair: Decoding the Secrets of Successfu...Behind the Scenes From the Manager's Chair: Decoding the Secrets of Successfu...
Behind the Scenes From the Manager's Chair: Decoding the Secrets of Successfu...
 

Be the captain of your table -Communicating Effectively

  • 1. Be the Captain of Your Table By Andrea Nierenberg 1
  • 2. The deepest craving of human nature is the need to feel valued and valuable. To be a great conversationalist–make others feel important. 2013 Nierenberg Consulting Group www.nierenberggroup.com 2
  • 3. Be the Captain of Your Table • • • • Create conversation chemistry. Get your point across. Keep the conversation going. Incorporate the 3 ways we communicate for any social situation. 2013 Nierenberg Consulting Group www.nierenberggroup.com 3
  • 4. Visual & Non-Verbal Body Language and What We Silently Communicate • What impression are you really making? • What are the body signals that show you’re: – – – – – – Interested? Bored? Excited? Want to get away? Intimidated? Attracted? • What are the insights detected by others as you speak? 2013 Nierenberg Consulting Group www.nierenberggroup.com 4
  • 5. Verbal The secret to telling a good story: • Prepare & Plan ahead! – Know your audience and try to find out who you’ll be meeting. – Keep it SHORT!!! – Organize a beginning, middle and end. 2013 Nierenberg Consulting Group www.nierenberggroup.com 5
  • 6. GREAT Communicators The mysterious qualities that make one person charismatic and likeable and another less so have been contemplated by philosophers and business people throughout the years. 2013 Nierenberg Consulting Group www.nierenberggroup.com 6
  • 7. GREAT Communicators Seven qualities that the finest communicators always possess: 1. Confident and secure in their curiosity and charisma factor 2. Appreciate those who help them 3. Nurture relationships consistently– focus on the other person 2013 Nierenberg Consulting Group www.nierenberggroup.com 7
  • 8. GREAT Communicators 4. Tenacious in going around obstacles 5. Excellent listeners 6. Rebound quickly and completely from rejection–don’t take it personally 7. Friendly and approachable. 2013 Nierenberg Consulting Group www.nierenberggroup.com 8
  • 9. The Five A’s How to be extremely interesting and memorable: • Accept Others As They Are – refrain from criticizing or critiquing unless asked • Appreciation – making someone else feel good–often by sincerely saying “thank you” • Approval – “babies cry for it” – “adults die for it”–look for ways to give praise • Admiration – Abraham Lincoln “Everybody likes a compliment’” • Attention – showing value and being present creates chemistry 2013 Nierenberg Consulting Group www.nierenberggroup.com 9
  • 10. Ways to Win People to Your Way of Thinking —Dale Carnegie 2013 Nierenberg Consulting Group www.nierenberggroup.com 10
  • 11. Avoid arguments. Show respect for the other person's opinions. Never tell someone they are wrong. If you're wrong, admit it quickly and emphatically. Begin in a friendly way. Start with questions the other person will answer yes to. Let the other person do the talking. 2013 Nierenberg Consulting Group www.nierenberggroup.com 11
  • 12. Let the other person feel the idea is his/hers. Try honestly to see things from the other person's point of view. Sympathize with the other person. Appeal to noble motives. Dramatize your ideas. Throw down a challenge. 2013 Nierenberg Consulting Group www.nierenberggroup.com 12
  • 13. Getting People to Your Point of View • Begin with praise and honest appreciation. • Call attention to other people's mistakes indirectly. • Talk about your own mistakes first. • Ask questions instead of directly giving orders. • Let the other person save face. • Praise every improvement. • Give them a fine reputation to live up to. • Encourage them by making their faults seem easy to correct. • Make the other person happy about doing what you suggest. 2013 Nierenberg Consulting Group www.nierenberggroup.com 13
  • 14. Session Summary • COMMUNICATE with Confidence; CONCENTRATE • CLEAR Communication and Conversation • RESEARCH, REFLECT • RELATE to the other person; RAPPORT to RELATIONSHIP • UNDERSTAND • Focus on the other ‘YOU’ • INVOLVE the other person. • SMILE, Stay flexible • STAY aware • TALK less, listen more • Know when to EXIT and END the conversation • ASK open-ended high gain questions; ATTITUDE is everything, Pay ATTENTION • LISTEN to words, thoughts, and emotions behind the message 2013 Nierenberg Consulting Group www.nierenberggroup.com 14