CIOs and CTOs are now increasingly in step with CEOs’ top priorities. Some long-held assumptions remain true as well. Every CTO still has to deliver excellence in the fundamentals: the secure and reliable delivery of information technology is one example. IBM Aspera High Speed Data Center and Cloud Sync solutions help CTOs and their organizations innovate and accelerate their data migration and sync activities.

1. © 2014 IBM Corporation
IBM Aspera for the CTO
Moments matter.

2. © 2014 IBM Corporation
Agenda
Disruption in the for the CTO
Why IBM Aspera is the Right Response to Technology
Landscape Change
CTO Agenda for IBM Aspera
Why IBM is the Right Choice for IT Professionals
2

3. © 2014 IBM Corporation
Technology Executive LeadersWantTo Increase Collaboration
DISRUPTOR: CIOs and CTOs
understand how important a
relationship with the digitally
empowered customer is
“Instead of waiting 24 hours shipping
disks or worrying if FTP will fail, Aspera
enables us to know precisely when the
data will get to its destination.”
Victor Felix
Senior Software Engineer at IGS
Nearly three out of four expect changes to
their internal collaboration processes to have high transformative potential
for their organizations.1
3

4. © 2014 IBM Corporation
Technology Executive Must Simplify Key Processes Internally and
For Partners
DISRUPTOR: CIOs and CTOs
understand how important
improving internal and partner-
related processes are
“The most value will come from being
able to provide the right data to the right
people in a secure way, and to deliver
effective and stable operations.”
Birgitte Drewes
CIO @Lægemiddelstyrelsen, Danish Medicines
Agency
Technology execs look beyond the boundaries of the enterprise to simplify business
processes and generate real-time insights up and down the value chain.1
4

5. © 2014 IBM Corporation
DISRUPTOR: Industry Leaders are
Struggling with Synchronization and
Timely File Transport
Does your company have the ability to
synchronize its critical internal and
external systems?
5
of organizations regard synchronization
as critical to their overall success …
17%
83%
Yes, encompassing everyone
No, not with everyone
3%
34%
73%
Not critical Neutral Critical
Value chain
synchronization
survey – Feb, 2012
for IBM
… however, only can
synchronize their internal and external
systems to drive business performance
and success
17%73%

6. © 2014 IBM Corporation
Agenda
Disruption for the CTO
Why IBM Aspera is the Right Response to Technology
Landscape Change
CTO Agenda for IBM Aspera
Why IBM is the Right Choice for IT Professionals
6

7. © 2014 IBM Corporation
IBM Aspera Solutions Add Key Capabilities In IBM’s Market Leading
Data Movement and Managed File Transfer Capability
Community-Centric
Multi-protocol edge gateway
for universal connectivity to the
business community
Person-Centric
File sync and share
Emerging Use Cases
Governance
Security Common perimeter services, proxy and authentication
Actionable visibility for business, operations and compliance
Direct to Cloud
…
System-Centric
Automated, reliable, secure
transfers for system integration
High-Speed Large file/data set transfer and sync
7

8. © 2014 IBM Corporation
IBM Aspera Solutions Are Concordant
with IBM and Collaboration
Imperatives for Technology Executives
8
IBM Smarter Commerce
Because moments matter …. every
interaction is important
Co-create with customers, employees and partners.
“With its complete reliability and ease of use,
IBM Aspera’s FASP™ has become the industry
standard for the high-speed movement and
management of large files or collections of files
over wide area networks.”
Adam Larter, CTO of Dubsat

9. © 2014 IBM Corporation
of organizations
report they are
challenged to move
big data quickly and
efficiently enough to
meet business
requirements. 1
Smarter Commerce: IBM Aspera
Capabilities Accelerate Business Value
with Cumulative Benefits
According to a recent study, IBM Smarter
Commerce pays back $12.05 USD for
every $1 USD spent. 4
bandwidth utilization
by FTP on high
speed lines over
distance without
IBM Aspera
technology. 2
The number of
hours it now takes
to setup for large file
projects, down from
2-3 weeks without
IBM Aspera
technology. 4
Transcontinental file
transfer speed
improvements after
deploying a High
Speed File Transfer
& Sync with no
hardware or network
upgrades required. 3
88% 100x<3% 2-3
9

10. © 2014 IBM Corporation
Agenda
Disruption for the CTO
Why IBM Aspera is the Right Response to Technology
Landscape Change
CTO Agenda for IBM Aspera
Why IBM is the Right Choice for IT Professionals
10

11. © 2014 IBM Corporation
IBM Aspera for Technology Executives
CTO Agenda
High Speed File
Transfer and
Streaming
CTO
VP of Managed File Trans
VP of B2B Interconnectivity
________________________
HFT
Eliminate the bottlenecks
of traditional TCP and
physical transport
solutions by enabling
ultra-secure IBM Aspera
High-Speed File Transfer
(HSFT) on premise and on
the cloud to all members
of the broadcast and
distribution and delivery
ecosystem.
11
HSS
Utilizing IBM Aspera High
Speed Sync (HSS) for
extremely fast and
efficient cloud, data
center and on premise
synchronization for
sharing, distribution and
disaster recovery.
High Speed Data
Center & Cloud
Sync
CTO
Chief Information Officer
VP of Data Centers
________________________

12. © 2014 IBM Corporation
© 2014 IBM Corporation12
TOFROM
HFT
HIGH SPEED WORLDWIDE DATA TRANSFER
Limited &
Inefficient
Boundless &
Efficacious
SmarterCommerce B2B

13. © 2014 IBM Corporation
of terabytes of data are
moved weekly for file ingest,
delivery and replication
100sA global leader in data management for top oil and
gas companies providing data storage, lifecycle
management, recovery and legacy preservation
needed the ability to accommodate the data
explosion in the industry and still deliver quality
data services on time reliably and securely.
13
“Aspera maintains fast speeds for
large seismic data transfers across
the world, even from distant
exploration sites with the worst
network conditions,” said Long. “No
other solution can deliver this level
of transfer performance with the
reliability and security that Aspera
does.” – Account Manager
global transfers
HIGH SPEED WORLDWIDE DATA TRANSFERHFT

14. © 2014 IBM Corporation
TECHNOLOGY OPERATIONS EXECUTIVES
LIKE BRYAN ARE FACING LARGER FILE SIZES
AND CONSTRAINED BANDWIDTH OPTIONS
Video and Big Data means larger file sizes
than ever before
Cloud growth is unprecedented and requires high
speed file transfer capability
Mobile growth means phones and tablets
must be integrated into the ecosystem
Worldwide growth in Internet usage
means % of utilization of WAN
networks is now critical to timely
large file delivery across the globe.
14
HIGH SPEED WORLDWIDE DATA TRANSFER
Relentless growth
in the size and
amount of
unstructured data
continues to
challenge
businesses and the
IT departments that
support them. The
distances between
where the data is
created and where
it is needed are
now global.
HFT
HOWTO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE
HIGH SPEED WORLDWIDE DATA TRANSFER

15. © 2014 IBM Corporation
IBM ASPERA HIGH SPEED FILE
TRANSFER HELPS BRYAN’S
ORGANIZATION UNLOCK LIMITS TO
FILE TRANSFER SPEED AND DISTANCE
Bryan’s team can utilize
web, mobile, desktop or
server clients for ingestion
to the cloud, local storage or
both.
Transfer distances and
bandwidth become non-
issues with 99% network
utilization.
Transfer large file sets like
seismic data from surveys
up to 1000x faster than
before.
Security is a high priority for
IT departments and Bryan
can take comfort that his
solution is compliant.
TRANSFER
HOW TO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE
HIGH SPEED WORLDWIDE DATA TRANSFER
• File workflow
and routing
• Advanced user
and server
management
• Complete
monitoring and
reporting
• High-availability
configuration
(active/active or
active/passive)
• Extensive API
support for
embedding into
existing
transport
solutions
HFT
15
HIGH SPEED WORLDWIDE DATA TRANSFER

16. © 2014 IBM Corporation
IBM ASPERA PATENTED FASP
TECHNOLOGY DELIVERS BLISTERING
SPEEDS REGARDLESS OF TRADITIONAL
FILE AND NETWORK LIMITATIONS
Maximum
transfer speed,
bandwidth
utilization and
maximum I/O
throughput on
any storage
platform
regardless of
number or size
of files
HOW TO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE
HIGH SPEED WORLDWIDE DATA TRANSFER
• Deployed across
enterprise
servers, private,
public and
hybrid clouds
• Powerful and
flexible security
model
combining
authorization,
user
management,
and access
control
• Search, filtering,
and sorting
capabilities
HFT
16
FILE SIZE
INDEPENDENT
DISTANCE
INDEPENDENT
Transfer,
replicate or
synchronize
your data in all
types of
scenarios: one-
to-one, hub and
spoke,
unidirectional
and multi-
directional
INFRASTRUCTURE
AGNOSTIC
Locate your big data anywhere and
move it seamlessly with high-speed,
secure transfers
ANY
DEPLOYMENT
MODEL
ON PREMISES CLOUDHYBRID
HIGH SPEED WORLDWIDE DATA TRANSFER

17. © 2014 IBM Corporation
© 2014 IBM Corporation17
HSS
Speedy &
Reliable
Sluggish &
Unpredictable
SmarterCommerce B2B
TO
HIGH SPEED DATA CENTER AND CLOUD
SYNC

18. © 2014 IBM Corporation
disaster recovery
reliability and service levels
operational and resource
costs
New UK broadcast sports provider needed
to build production hub from scratch in
under 6 months and meet demands for
high speed file transfer, replication and
workflow automation to meet the
requirements of live sports production.
Higher
Lower
HIGH-SPEED DATA CENTER AND CLOUD SYNCHSS

19. © 2014 IBM Corporation
Reduce the time
to send and
receive secure
files even across
remote or poor
data
connections at
up to 100x
faster than
standard
protocols like
FTP.
Cloud and mobile growth means companies
must synchronize more data than ever
between data centers and user systems
Big data social, customer and
network analysis data archival
Media content distribution for
streaming or broadcast
Data access from web, mobile
and desktop
Remote sync of data centers
and servers for disaster
recovery
DATA SETS ARE GETTING BIGGER AND
MORE VIDEO CONTENT AND BIG DATA
FILES ARE BEING TRANSFERED
HSS HIGH-SPEED DATA CENTERAND CLOUD SYNC
HOWTO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE
LARGE
DATA
FILES &
SETS

20. © 2014 IBM Corporation
IBM Aspera Sync
intelligently
recognizes changes
and file system
operations,
instantaneously
synchronizing of
millions of files and
multi-terabyte file
sets at multi-gigabit
transfer speeds to
remote peers with
encryption in transit
and at rest that
assures maximum
security of business-
critical digital
assets.
IBM ASPERA HIGH SPEED SYNC
DELIVERS FASTER, MORE RELIABLY
AND MORE SECURELY THAN RSYNC
Exabytes of
data are
created
every single
day
2.5 1000x
IBM Aspera
High Speed
Sync is up to
1000 times
faster than
traditional
rSync
40%
Current per
annum
growth rate
in enterprise
storage each
year
HSS HIGH-SPEED DATA CENTERAND CLOUD SYNC
HOWTO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE

21. © 2014 IBM Corporation
IBM Aspera FASP
technology is an
evolutionary leap in
rapid file movement
virtually eliminating
time constraints and
throughput
bottlenecks on even
the most fragile and
underpowered
networks.
IBM ASPERA HIGH SPEED SYNC
GENERATES SIGNIFICANT SPEED IMPACTS
WITHOUT ANY HARDWARE OR NETWORK
ENHANCEMENTS
in network utilization.
From 2% to 99% for file
transfers.
Transfer that was taking
10 hours now takes 26
minutes.
in process
turnaround time.
Media collection to
broadcast from 6 to
1.5 days.
20X + FASTER
4X REDUCTION
97%INCREASE
HIGH-SPEED DATA CENTER AND CLOUD SYNCHSS
HOW TO MAKE
IT HAPPEN:
DO
MORE
FASTERKNOW
MORE

22. © 2014 IBM Corporation
Agenda
Disruption for the CTO
Why IBM Aspera is the Right Response to Technology
Landscape Change
CTO Agenda for IBM Aspera
Why IBM is the Right Choice for IT Professionals
22

23. © 2014 IBM Corporation
IBM is dedicated to your success, in your industry
Unparalleled Industry
Expertise
• Accelerate solution design
and thorough business
process expertise
• Reduce project risk with
reusable implementation
patterns and support for
industry standards
• Providing services to the top
20 telecom providers
worldwide.
Extensive Industry
Support Community
• IBM partners with the top
communications providers in
the world to invest in
innovative design,
functionality, and integration
• Dedicated resources within
Global Business Services with
an average of more than 10
years of experience
• Services organization closely
aligned with software
products to effectively
translate technology into
business outcomes
Significant Technical
Investment
• Over $3 billion invested in the
last 3 years to create a truly
smarter approach to commerce
• Integrated products for easier
implementation and increased
speed to value
• Synchronized product
roadmaps across software
portfolio
23

24. © 2014 IBM Corporation24