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Mais de amplifi advoc8tor (6)
Digital Advocacy and Storytelling
- 2. Today we’re
talking about
Advocacy…
@shaw_tim
3/25/2013
3/25/2013 2 #SMBYYC 2
- 3. Today we’re
talking Media…
and Social
about
@shaw_tim
3/25/2013
3/25/2013 3 #SMBYYC 3
- 4. Today we’re
talking about
but really Storytelling.
@shaw_tim
3/25/2013
3/25/2013 4 #SMBYYC 4
- 8. Know why
you’re here
Really know.
@shaw_tim
3/25/2013 8 #SMBYYC
- 9. Find your
audience
@shaw_tim
3/25/2013 9 #SMBYYC
- 10. Know who
You need to reach
Find your
audience
@shaw_tim
3/25/2013 10 #SMBYYC
- 13. Now, listen
carefully
For…
@shaw_tim
3/25/2013 13 #SMBYYC
- 14. Now, listen
carefully
To people…
@shaw_tim
3/25/2013 14 #SMBYYC
- 15. Plan your attack
Well, really just
have a plan…
@shaw_tim
3/25/2013 15 #SMBYYC
- 16. How do you want to
engage?
@shaw_tim
3/25/2013 16 #SMBYYC
- 22. Build the
infrastructure
@shaw_tim
3/25/2013 22 #SMBYYC
- 25. How do you
participate
@shaw_tim
3/25/2013 25 #SMBYYC
- 27. The story
Be a person like me
@shaw_tim
3/25/2013 27 #SMBYYC
- 29. I had to know
and understand my own story
before I could listen
and help other people
with theirs.
– Barack Obam
@shaw_tim
3/25/2013 29 #SMBYYC
- 31. Make it
meaningful
@shaw_tim
3/25/2013 31 #SMBYYC
- 36. Keep your
audienceseats
On the edge of their
@shaw_tim
3/25/2013 36 #SMBYYC
- 50. A few more rules
@shaw_tim
3/25/2013 50 #SMBYYC
- 62. Thanks!
Questions?
Tim Shaw
tim@amplifi.ca
@shaw_tim
@shaw_tim
3/25/2013 62 #SMBYYC
Notas do Editor
- The only way to really engage your audience in an advocacy movement is through good storytelling.
- Inform really has 2 parts.Inform 1.0 is informing yourself and putting together the strategy.Inform 2.0 is informing your audience.