SlideShare uma empresa Scribd logo
1 de 21
BLOGGING
WHAT? WHY? & HOW?
WHAT IS BLOGGING?
• A blog (a contraction of the words web log) is a discussion or informational site
published on the World Wide Web and consisting of discrete entries ("posts")
typically displayed in reverse chronological order (the most recent post appears
first).
• E.g. lifehacker.com, labnol.org, techchrunch.com, everythingisthere.com
HEARD OF THEM?
WHY TO
BLOG?
LETS SEE - WORLD SCENARIO
• 10 million graduates pass out every year 4-5% get desired jobs.
• 4 to 5 websites are launched every second.
• 0.45 million people join internet every day.
• 95% of the people don’t know how to build a website.
• Every business is getting online now a days.
• 85% people having computers can’t use it optimally.
• India’s internet subscribers in 2013 are more than 137 million.
ANY BENEFITS?
• You Find Your Voice
• You Learn To Express Yourself
• It Makes You Famous and sometimes celebrity
• Blogging Saves You From Wasting Your Time
• Boosts Your Confidence
• Improves Your Writing
• Helps you to build a brand
• You can design websites, good at SEO, good at content writing, you can have network.
WHAT TO
BLOG?
HOW TO MAKE IT POPULAR?
• Be present on social networks
• Youtube channel
• Blog communities
• Blogspot
• Guest posts
• Link Love
• Online directories
• SEO
WHAT IS SEO?
• Search engine optimization (SEO) is the process of affecting the visibility of
a website or a web page in a search engine's "natural" or un-paid ("organic") search
results.
MONEY IS NOT EVERYTHING BUT YOU
NEED MONEY FOR EVERYTHING
Founders
Estimated earnings
per month Name of blog
Main Topic of blog
(Niche)
Arianna Huffington $8,60,000 HuffingtonPost.com Politics
Pete Cashmore $ 2,00,000 Mashable.com Social Media News
Jack O’ Brien $1,13,000 Cracked.com Entertainment
Peter Rojas $ 1,11,000 Engadget.com Technology
Michael Arrington $1,20,000 Techcrunch.com Technology
Gina Trapani $1,10,000 Lifehacker.com Technology
Mario Lavanderia $1,00,000 Perezhilton.com Celebrity gossip
Michael Kinsley $1,00,000 Slate.com Current affairs
Peter Rojas $90,000 Gizmodo.com Technology
Vitaly Friedman $60,000 Smashingmagazine.com Technology
Amit Agarwal :He holds an Engineering degree in
Computer Science from IIT and has previously
worked at ADP Inc. In 2004, Amit quit his job to
become India’s first and only Professional Blogger.
Revenue website - Labnol.org
Alexa Rank of Labnol.org - 2635
Estimated Website Revenue - $ 60,000 / Month
Estimated Website Worth = $ 8,87,776
Amit Bhawani : He is the real technocrat in himself.
He is having the most number of blogs that are even
running at the same time.
Revenue website: AmitBhawani.com
Alexa Rank of AmitBhawani.com - 3144
Estimated Website Revenue - $ 20,000 / Month
Estimated Website Worth = $ 70,876
Harsh Agrawal : 20 years old Harsh Agrawal quit his
job at Convergys to become a professional blogger.
He now writes on blogging, wordpress, tips and
ways to make money online. He now lives in New
Delhi and blogs regularly to earn his income
blended with freedom.
Revenue Website: ShoutMeLoud.com
Estimated Website Revenue - $ 30,000 / Month
Estimated Website Worth = $ 6,73,169
Purna Duggirala (Chandoo) : An engineer followed
by an IIM degree and a plushy job at TCS. he is
happy living a life on his own. He is happy that he
left TCS and choose website as a career, as it gave
him enough money and time for him and his family.
Revenue Website: Chandoo.org
Estimated Website Revenue - $ 5,000 / Month
Estimated Website Worth = $ 1,19,539
Jaspal Singh: mechanical engineering graduate
who took his website at the peak of success in less
than a year with his sheer dedication and ability of
hard work.
Website: SaveDelete.com
Estimated Website Revenue - $ 5,000 / Month
Estimated Website Worth = $ 1,15,202
Rohit Langde: Rohit was a simple student from G.H.
Raisoni College of Engineering, Nagpur till he
realized he can do, Not so simple things in life and
he created a successful blog in his 4th year itself.
He is now out of college and happy living his life on
Adsense.
Website: BlogSolute.com
Estimated Website Revenue - $ 3,000 / month
Estimated Website Worth = $ 72,030
HOW ARE THEY MAKING THIS MUCH?
• Online advertising programs
• Ebooks
• Continuity programs
• Affiliate marketing
• Sell your services
• Donations
• Flipping blogs
• Merchandise
• Counseling
SO, LETS GO FOR IT
• Free hosting service e.g. blogspot, wordpress subdomains
1. Free.
2. Good for testing.
3. Not 100% control on your blog.
4. Looks somewhat unprofessional.
5. Comparatively hard SEO than paid services.
6. Difficult to build trust.
7. CPC rates very low.
8. Hard to make identity.
ANY QUESTIONS?

Mais conteúdo relacionado

Destaque (9)

Gt du an
Gt du anGt du an
Gt du an
 
เครื่องใช้ไฟฟ้า
เครื่องใช้ไฟฟ้าเครื่องใช้ไฟฟ้า
เครื่องใช้ไฟฟ้า
 
Vc sn tool introduce
Vc sn tool introduceVc sn tool introduce
Vc sn tool introduce
 
Poetry Presentation Workshop
Poetry Presentation WorkshopPoetry Presentation Workshop
Poetry Presentation Workshop
 
Cach lam mba
Cach lam mbaCach lam mba
Cach lam mba
 
S5 tarea5 decoa
S5 tarea5 decoaS5 tarea5 decoa
S5 tarea5 decoa
 
KẾ HOẠCH BÀI DẠY
KẾ HOẠCH BÀI DẠYKẾ HOẠCH BÀI DẠY
KẾ HOẠCH BÀI DẠY
 
5 S
5 S5 S
5 S
 
Housekeeping ppt
Housekeeping pptHousekeeping ppt
Housekeeping ppt
 

Semelhante a Blogging

NAI Emerging Leaders Presentation
NAI Emerging Leaders PresentationNAI Emerging Leaders Presentation
NAI Emerging Leaders Presentation
Maxwell Finn
 
Linkedin Twitter
Linkedin TwitterLinkedin Twitter
Linkedin Twitter
turpmark
 

Semelhante a Blogging (20)

Web Entrepreneurship Plan
Web Entrepreneurship PlanWeb Entrepreneurship Plan
Web Entrepreneurship Plan
 
Digital Marketing Training in Delhi by Internet Vidya
Digital Marketing Training in Delhi by Internet VidyaDigital Marketing Training in Delhi by Internet Vidya
Digital Marketing Training in Delhi by Internet Vidya
 
Top 10 blogs in india
Top 10 blogs in indiaTop 10 blogs in india
Top 10 blogs in india
 
Who, You? A LifeTips Guru?
Who, You? A LifeTips Guru?Who, You? A LifeTips Guru?
Who, You? A LifeTips Guru?
 
Digital marketing for Career Growth
Digital marketing for Career GrowthDigital marketing for Career Growth
Digital marketing for Career Growth
 
Digital marketing for career growth
Digital marketing for career growthDigital marketing for career growth
Digital marketing for career growth
 
NAI Emerging Leaders Presentation
NAI Emerging Leaders PresentationNAI Emerging Leaders Presentation
NAI Emerging Leaders Presentation
 
Search engine Optimization
Search engine OptimizationSearch engine Optimization
Search engine Optimization
 
Internet marketing-ppt
Internet marketing-pptInternet marketing-ppt
Internet marketing-ppt
 
Inspire10 presentation
Inspire10 presentation Inspire10 presentation
Inspire10 presentation
 
Moonzajer the traingular discussion , reports, articles & research papers
Moonzajer the traingular discussion , reports, articles & research papersMoonzajer the traingular discussion , reports, articles & research papers
Moonzajer the traingular discussion , reports, articles & research papers
 
Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon Career in social media marketing seminar in navi mumbai, Gurgaon
Career in social media marketing seminar in navi mumbai, Gurgaon
 
Top 5 Blogger in India
Top 5 Blogger in IndiaTop 5 Blogger in India
Top 5 Blogger in India
 
Linkedin Twitter
Linkedin TwitterLinkedin Twitter
Linkedin Twitter
 
Significance of Internet social media to traditional companies
Significance of Internet social media to traditional companiesSignificance of Internet social media to traditional companies
Significance of Internet social media to traditional companies
 
Annual Income with Affiliate Marketing
Annual Income with Affiliate MarketingAnnual Income with Affiliate Marketing
Annual Income with Affiliate Marketing
 
Blog money
Blog moneyBlog money
Blog money
 
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a RecessionCharleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
Charleston AMA - Ten Free or Low Cost Strategies for Marketing in a Recession
 
Proximo Planet ICT development presentation
Proximo Planet ICT development presentationProximo Planet ICT development presentation
Proximo Planet ICT development presentation
 
Enhancing E-commerce and Collaboration using Web 2.0
Enhancing E-commerce and Collaboration using Web 2.0 Enhancing E-commerce and Collaboration using Web 2.0
Enhancing E-commerce and Collaboration using Web 2.0
 

Último

Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Safe Software
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
?#DUbAI#??##{{(☎️+971_581248768%)**%*]'#abortion pills for sale in dubai@
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 

Último (20)

Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost SavingRepurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
Repurposing LNG terminals for Hydrogen Ammonia: Feasibility and Cost Saving
 
Platformless Horizons for Digital Adaptability
Platformless Horizons for Digital AdaptabilityPlatformless Horizons for Digital Adaptability
Platformless Horizons for Digital Adaptability
 
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers:  A Deep Dive into Serverless Spatial Data and FMECloud Frontiers:  A Deep Dive into Serverless Spatial Data and FME
Cloud Frontiers: A Deep Dive into Serverless Spatial Data and FME
 
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
Navigating the Deluge_ Dubai Floods and the Resilience of Dubai International...
 
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
Apidays New York 2024 - APIs in 2030: The Risk of Technological Sleepwalk by ...
 
MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024MINDCTI Revenue Release Quarter One 2024
MINDCTI Revenue Release Quarter One 2024
 
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
Apidays New York 2024 - Accelerating FinTech Innovation by Vasa Krishnan, Fin...
 
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
Biography Of Angeliki Cooney | Senior Vice President Life Sciences | Albany, ...
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf[BuildWithAI] Introduction to Gemini.pdf
[BuildWithAI] Introduction to Gemini.pdf
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 AmsterdamDEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
DEV meet-up UiPath Document Understanding May 7 2024 Amsterdam
 
WSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering DevelopersWSO2's API Vision: Unifying Control, Empowering Developers
WSO2's API Vision: Unifying Control, Empowering Developers
 
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
+971581248768>> SAFE AND ORIGINAL ABORTION PILLS FOR SALE IN DUBAI AND ABUDHA...
 
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdfRising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
Rising Above_ Dubai Floods and the Fortitude of Dubai International Airport.pdf
 
CNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In PakistanCNIC Information System with Pakdata Cf In Pakistan
CNIC Information System with Pakdata Cf In Pakistan
 
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
Apidays New York 2024 - Passkeys: Developing APIs to enable passwordless auth...
 
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of TerraformAWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
ICT role in 21st century education and its challenges
ICT role in 21st century education and its challengesICT role in 21st century education and its challenges
ICT role in 21st century education and its challenges
 

Blogging

  • 2. WHAT IS BLOGGING? • A blog (a contraction of the words web log) is a discussion or informational site published on the World Wide Web and consisting of discrete entries ("posts") typically displayed in reverse chronological order (the most recent post appears first). • E.g. lifehacker.com, labnol.org, techchrunch.com, everythingisthere.com
  • 5. LETS SEE - WORLD SCENARIO • 10 million graduates pass out every year 4-5% get desired jobs. • 4 to 5 websites are launched every second. • 0.45 million people join internet every day. • 95% of the people don’t know how to build a website. • Every business is getting online now a days. • 85% people having computers can’t use it optimally. • India’s internet subscribers in 2013 are more than 137 million.
  • 6.
  • 7. ANY BENEFITS? • You Find Your Voice • You Learn To Express Yourself • It Makes You Famous and sometimes celebrity • Blogging Saves You From Wasting Your Time • Boosts Your Confidence • Improves Your Writing • Helps you to build a brand • You can design websites, good at SEO, good at content writing, you can have network.
  • 9. HOW TO MAKE IT POPULAR? • Be present on social networks • Youtube channel • Blog communities • Blogspot • Guest posts • Link Love • Online directories • SEO
  • 10. WHAT IS SEO? • Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine's "natural" or un-paid ("organic") search results.
  • 11. MONEY IS NOT EVERYTHING BUT YOU NEED MONEY FOR EVERYTHING
  • 12. Founders Estimated earnings per month Name of blog Main Topic of blog (Niche) Arianna Huffington $8,60,000 HuffingtonPost.com Politics Pete Cashmore $ 2,00,000 Mashable.com Social Media News Jack O’ Brien $1,13,000 Cracked.com Entertainment Peter Rojas $ 1,11,000 Engadget.com Technology Michael Arrington $1,20,000 Techcrunch.com Technology Gina Trapani $1,10,000 Lifehacker.com Technology Mario Lavanderia $1,00,000 Perezhilton.com Celebrity gossip Michael Kinsley $1,00,000 Slate.com Current affairs Peter Rojas $90,000 Gizmodo.com Technology Vitaly Friedman $60,000 Smashingmagazine.com Technology
  • 13. Amit Agarwal :He holds an Engineering degree in Computer Science from IIT and has previously worked at ADP Inc. In 2004, Amit quit his job to become India’s first and only Professional Blogger. Revenue website - Labnol.org Alexa Rank of Labnol.org - 2635 Estimated Website Revenue - $ 60,000 / Month Estimated Website Worth = $ 8,87,776 Amit Bhawani : He is the real technocrat in himself. He is having the most number of blogs that are even running at the same time. Revenue website: AmitBhawani.com Alexa Rank of AmitBhawani.com - 3144 Estimated Website Revenue - $ 20,000 / Month Estimated Website Worth = $ 70,876
  • 14. Harsh Agrawal : 20 years old Harsh Agrawal quit his job at Convergys to become a professional blogger. He now writes on blogging, wordpress, tips and ways to make money online. He now lives in New Delhi and blogs regularly to earn his income blended with freedom. Revenue Website: ShoutMeLoud.com Estimated Website Revenue - $ 30,000 / Month Estimated Website Worth = $ 6,73,169 Purna Duggirala (Chandoo) : An engineer followed by an IIM degree and a plushy job at TCS. he is happy living a life on his own. He is happy that he left TCS and choose website as a career, as it gave him enough money and time for him and his family. Revenue Website: Chandoo.org Estimated Website Revenue - $ 5,000 / Month Estimated Website Worth = $ 1,19,539
  • 15. Jaspal Singh: mechanical engineering graduate who took his website at the peak of success in less than a year with his sheer dedication and ability of hard work. Website: SaveDelete.com Estimated Website Revenue - $ 5,000 / Month Estimated Website Worth = $ 1,15,202 Rohit Langde: Rohit was a simple student from G.H. Raisoni College of Engineering, Nagpur till he realized he can do, Not so simple things in life and he created a successful blog in his 4th year itself. He is now out of college and happy living his life on Adsense. Website: BlogSolute.com Estimated Website Revenue - $ 3,000 / month Estimated Website Worth = $ 72,030
  • 16.
  • 17. HOW ARE THEY MAKING THIS MUCH? • Online advertising programs • Ebooks • Continuity programs • Affiliate marketing • Sell your services • Donations • Flipping blogs • Merchandise • Counseling
  • 18.
  • 19.
  • 20. SO, LETS GO FOR IT • Free hosting service e.g. blogspot, wordpress subdomains 1. Free. 2. Good for testing. 3. Not 100% control on your blog. 4. Looks somewhat unprofessional. 5. Comparatively hard SEO than paid services. 6. Difficult to build trust. 7. CPC rates very low. 8. Hard to make identity.