SlideShare uma empresa Scribd logo
1 de 37
Baixar para ler offline
Your brain on
digital
How to work with ideas
!
!

@amayfield
!
!
Inspiration conference
October 2013
Where
do you get your
ideas from?
Everyone has lots
of ideas…
Authors are just
more disciplined
about doing
something with
them.

Iain M Banks

image (cc) Chris Bolland
Dangerous and
useful - our
metaphors for
thinking…
image (cc) Google

Machine
minds.
image (cc) Google

“Hard wired”
image (cc) Google

“Download”
image (cc) Google

Brain
hacks.
Better to think
about how
machines and
minds are
different…
…and how they
might work
together.
image (cc) AceKindred

Centaur
thinking.
Sports cars for the
brain.
Bicycles for the
mind.
Some people are
more serious
cyclists than others.
Incremental
advantages.
image (cc) Justicebuk
If you’re serious
about working
with ideas
the process is
the purpose…
Prototype
your day.
Being open
and closed.
Work / Flow
Workshops
refine and inspire
MOBILE

Mastery
Playful

MIndful

PurPoseful
Attention
is expensive
Thinking is
sequential.
Metacognition:
Thinking about
thinking.
Led to the
Design Your Day
book for Nokia’s
Smarter
Everyday
programme…
Chunking
your time.
“Multi-tasking is
procrastination in
disguise.”
Caroline Webb
!
!
25 minutes
90 minutes
Knowing when
to switch off.

30
Right tools
for the job.
…and how they
might work
together.
…and how they
might work
http://nokia.ly/1gpwMFl
together.
y/197kCba
.ly/197kCba

http://bit.ly/197kCba
If you’re serious
about working
with ideas
the process is
the purpose…
Thanks.
!
!
!
Further Reading and notes at:

!

@amayfield
brilliantnoise.com
!
© 2013 Brilliant Noise
All rights reserved

Mais conteúdo relacionado

Destaque

Self healing-systems
Self healing-systemsSelf healing-systems
Self healing-systems
SKORDEMIR
 
Electronic' skin monitors heart, brain function
Electronic' skin monitors heart, brain functionElectronic' skin monitors heart, brain function
Electronic' skin monitors heart, brain function
cmr cet
 
Li-Fi Technology (Perfect slides)
Li-Fi Technology (Perfect slides)Li-Fi Technology (Perfect slides)
Li-Fi Technology (Perfect slides)
UzmaRuhy
 
NFC technical presentation
NFC technical presentationNFC technical presentation
NFC technical presentation
Akshat Rohatgi
 
ppt on LIFI TECHNOLOGY
ppt on LIFI TECHNOLOGYppt on LIFI TECHNOLOGY
ppt on LIFI TECHNOLOGY
tanshu singh
 

Destaque (11)

Self healing-systems
Self healing-systemsSelf healing-systems
Self healing-systems
 
3D food printer
3D food printer3D food printer
3D food printer
 
Swarm ROBOTICS
Swarm ROBOTICSSwarm ROBOTICS
Swarm ROBOTICS
 
Electronic' skin monitors heart, brain function
Electronic' skin monitors heart, brain functionElectronic' skin monitors heart, brain function
Electronic' skin monitors heart, brain function
 
Wearable photoplethysmographic Sensors
Wearable photoplethysmographic SensorsWearable photoplethysmographic Sensors
Wearable photoplethysmographic Sensors
 
Lifi ppt
Lifi pptLifi ppt
Lifi ppt
 
Li-Fi Technology (Perfect slides)
Li-Fi Technology (Perfect slides)Li-Fi Technology (Perfect slides)
Li-Fi Technology (Perfect slides)
 
OLED technology Seminar Ppt
OLED technology Seminar PptOLED technology Seminar Ppt
OLED technology Seminar Ppt
 
Swarming robots
Swarming robotsSwarming robots
Swarming robots
 
NFC technical presentation
NFC technical presentationNFC technical presentation
NFC technical presentation
 
ppt on LIFI TECHNOLOGY
ppt on LIFI TECHNOLOGYppt on LIFI TECHNOLOGY
ppt on LIFI TECHNOLOGY
 

Semelhante a Your brain on digital

DDiMIT Workshop: 3D Printing
DDiMIT Workshop: 3D PrintingDDiMIT Workshop: 3D Printing
DDiMIT Workshop: 3D Printing
robertree
 
Self introduction
Self introductionSelf introduction
Self introduction
cs Kang
 

Semelhante a Your brain on digital (20)

Computer vision lightning talk castaway week
Computer vision lightning talk castaway weekComputer vision lightning talk castaway week
Computer vision lightning talk castaway week
 
Innovation Excellence Weekly - Issue 20
Innovation Excellence Weekly - Issue 20Innovation Excellence Weekly - Issue 20
Innovation Excellence Weekly - Issue 20
 
MLA Handout 2016
MLA Handout 2016MLA Handout 2016
MLA Handout 2016
 
Brain intelligence .
Brain intelligence .Brain intelligence .
Brain intelligence .
 
Unleash Your Inner Unicorn
Unleash Your Inner UnicornUnleash Your Inner Unicorn
Unleash Your Inner Unicorn
 
Let's do some thinking about data visualisation thinking
Let's do some thinking about data visualisation thinkingLet's do some thinking about data visualisation thinking
Let's do some thinking about data visualisation thinking
 
Designing with the user in mind: how user-centred design (UCD) can work for ...
Designing with the user in mind: how user-centred design (UCD) can work for ...Designing with the user in mind: how user-centred design (UCD) can work for ...
Designing with the user in mind: how user-centred design (UCD) can work for ...
 
DDiMIT Workshop: 3D Printing
DDiMIT Workshop: 3D PrintingDDiMIT Workshop: 3D Printing
DDiMIT Workshop: 3D Printing
 
Session 1- Intuition, Learnings and Application.pptx
Session 1- Intuition, Learnings and Application.pptxSession 1- Intuition, Learnings and Application.pptx
Session 1- Intuition, Learnings and Application.pptx
 
Innovation Excellence Weekly - Issue 21
Innovation Excellence Weekly - Issue 21Innovation Excellence Weekly - Issue 21
Innovation Excellence Weekly - Issue 21
 
OTC11-Using Right Brain Thinking in EdTech Innovation
OTC11-Using Right Brain Thinking in EdTech InnovationOTC11-Using Right Brain Thinking in EdTech Innovation
OTC11-Using Right Brain Thinking in EdTech Innovation
 
Design Thinking Flight School
Design Thinking Flight School Design Thinking Flight School
Design Thinking Flight School
 
Sacrificing the golden calf of "coding"
Sacrificing the golden calf of "coding"Sacrificing the golden calf of "coding"
Sacrificing the golden calf of "coding"
 
Week-7: Value Proposition & Design Thinking
Week-7: Value Proposition & Design ThinkingWeek-7: Value Proposition & Design Thinking
Week-7: Value Proposition & Design Thinking
 
Information Technologies, Methods and Practices for Mind Enhancement
Information Technologies, Methods and Practices for Mind EnhancementInformation Technologies, Methods and Practices for Mind Enhancement
Information Technologies, Methods and Practices for Mind Enhancement
 
Self introduction
Self introductionSelf introduction
Self introduction
 
Talk to Sedbergh Junior School
Talk to Sedbergh Junior SchoolTalk to Sedbergh Junior School
Talk to Sedbergh Junior School
 
"Behind the AI Curtain - Designing for Machine Learning Products" by Crystal Yan
"Behind the AI Curtain - Designing for Machine Learning Products" by Crystal Yan"Behind the AI Curtain - Designing for Machine Learning Products" by Crystal Yan
"Behind the AI Curtain - Designing for Machine Learning Products" by Crystal Yan
 
Behind the AI curtain: Designing for trust in machine learning products
Behind the AI curtain: Designing for trust in machine learning productsBehind the AI curtain: Designing for trust in machine learning products
Behind the AI curtain: Designing for trust in machine learning products
 
think, share, learn
think, share, learnthink, share, learn
think, share, learn
 

Mais de Antony Mayfield

Fusebox Social Media Sessions - Social Media Marketing
Fusebox Social Media Sessions - Social Media Marketing Fusebox Social Media Sessions - Social Media Marketing
Fusebox Social Media Sessions - Social Media Marketing
Antony Mayfield
 

Mais de Antony Mayfield (20)

AI + Marketing Trends 2024
AI + Marketing Trends 2024  AI + Marketing Trends 2024
AI + Marketing Trends 2024
 
AI + Marketing: What's about to happen
AI + Marketing: What's about to happenAI + Marketing: What's about to happen
AI + Marketing: What's about to happen
 
Powerful brand voices: D2M Hamburg Keynote
Powerful brand voices: D2M Hamburg KeynotePowerful brand voices: D2M Hamburg Keynote
Powerful brand voices: D2M Hamburg Keynote
 
Brands, influencers and surviving the next decade
Brands, influencers and surviving the next decadeBrands, influencers and surviving the next decade
Brands, influencers and surviving the next decade
 
Operations spark innovation - slides from Innovation Social May 2016
Operations spark innovation - slides from Innovation Social May 2016Operations spark innovation - slides from Innovation Social May 2016
Operations spark innovation - slides from Innovation Social May 2016
 
The next next next: working with the future
The next next next: working with the future The next next next: working with the future
The next next next: working with the future
 
Brilliant Noise Keynote at Learnfest - with notes and links
Brilliant Noise Keynote at Learnfest - with notes and linksBrilliant Noise Keynote at Learnfest - with notes and links
Brilliant Noise Keynote at Learnfest - with notes and links
 
Leadership presentation
Leadership presentationLeadership presentation
Leadership presentation
 
Social systems - Brilliant Noise & American Express for IAB Social Media conf...
Social systems - Brilliant Noise & American Express for IAB Social Media conf...Social systems - Brilliant Noise & American Express for IAB Social Media conf...
Social systems - Brilliant Noise & American Express for IAB Social Media conf...
 
Connected customers = disruption
Connected customers = disruptionConnected customers = disruption
Connected customers = disruption
 
Brands in the digital age - Google Squared
Brands in the digital age - Google SquaredBrands in the digital age - Google Squared
Brands in the digital age - Google Squared
 
Digital and customer experience: slides from CXFS - Antony Mayfield, Brillian...
Digital and customer experience: slides from CXFS - Antony Mayfield, Brillian...Digital and customer experience: slides from CXFS - Antony Mayfield, Brillian...
Digital and customer experience: slides from CXFS - Antony Mayfield, Brillian...
 
Fusebox Social Media Sessions - Social Media Marketing
Fusebox Social Media Sessions - Social Media Marketing Fusebox Social Media Sessions - Social Media Marketing
Fusebox Social Media Sessions - Social Media Marketing
 
Leading the digital business revolution - webinar slides
Leading the digital business revolution - webinar slidesLeading the digital business revolution - webinar slides
Leading the digital business revolution - webinar slides
 
Why editors should be in charge of social media advertising
Why editors should be in charge of social media advertisingWhy editors should be in charge of social media advertising
Why editors should be in charge of social media advertising
 
Planning your content strategy - slides from Charity Comms event
Planning your content strategy - slides from Charity Comms event Planning your content strategy - slides from Charity Comms event
Planning your content strategy - slides from Charity Comms event
 
Online reputation - #elsoc13
Online reputation - #elsoc13Online reputation - #elsoc13
Online reputation - #elsoc13
 
Your career on digital - essential skills from LinkedIn to Digital Leadership
Your career on digital - essential skills from LinkedIn to Digital LeadershipYour career on digital - essential skills from LinkedIn to Digital Leadership
Your career on digital - essential skills from LinkedIn to Digital Leadership
 
Google firestarters talk - Can agencies innovate?
Google firestarters talk - Can agencies innovate?Google firestarters talk - Can agencies innovate?
Google firestarters talk - Can agencies innovate?
 
Designing your day with social media
Designing your day with social mediaDesigning your day with social media
Designing your day with social media
 

Último

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
lizamodels9
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
amitlee9823
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Sheetaleventcompany
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
dlhescort
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
dollysharma2066
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
lizamodels9
 

Último (20)

Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
Russian Call Girls In Gurgaon ❤️8448577510 ⊹Best Escorts Service In 24/7 Delh...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
Nelamangala Call Girls: 🍓 7737669865 🍓 High Profile Model Escorts | Bangalore...
 
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
Cheap Rate Call Girls In Noida Sector 62 Metro 959961乂3876
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
Chandigarh Escorts Service 📞8868886958📞 Just📲 Call Nihal Chandigarh Call Girl...
 
Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1Katrina Personal Brand Project and portfolio 1
Katrina Personal Brand Project and portfolio 1
 
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLJAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
JAYNAGAR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service NoidaCall Girls In Noida 959961⊹3876 Independent Escort Service Noida
Call Girls In Noida 959961⊹3876 Independent Escort Service Noida
 
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRLBAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
BAGALUR CALL GIRL IN 98274*61493 ❤CALL GIRLS IN ESCORT SERVICE❤CALL GIRL
 
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Majnu Ka Tilla, Delhi Contact Us 8377877756
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 MonthsSEO Case Study: How I Increased SEO Traffic & Ranking by 50-60%  in 6 Months
SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Falcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to ProsperityFalcon's Invoice Discounting: Your Path to Prosperity
Falcon's Invoice Discounting: Your Path to Prosperity
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
Organizational Transformation Lead with Culture
Organizational Transformation Lead with CultureOrganizational Transformation Lead with Culture
Organizational Transformation Lead with Culture
 
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
Russian Call Girls In Rajiv Chowk Gurgaon ❤️8448577510 ⊹Best Escorts Service ...
 
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdfDr. Admir Softic_ presentation_Green Club_ENG.pdf
Dr. Admir Softic_ presentation_Green Club_ENG.pdf
 

Your brain on digital