This is a presentation of my professional role model, Kathryn Carter. She is currently in a position that I would like to see myself in someday, so this presentation compares where she is with where I want to go professionally.
1. Alexandra Sutter
Junior,
Endico,
College
I am a junior at Endicott
College in Beverly, MA
majoring in sport
management working
towards a career in
sports marketing.
2. Kathryn Carter
President,
Sports
United
Marke:ng
“I oversee all of the revenue
streams for the sport of
soccer in North America. That
includes sponsorships,
consumer products and digital
ad sales. We handle the
majority of the revenue
stream, except for ticket sales.
SUM was created to make it
easier for companies to get
involved in the game of
soccer.”
-Interview with ESPN W
3. Resume: Alexandra Sutter
Experience
• Intern, CT Sports Management Group: July 2012
• Administrative Assistant, Endicott College Center For Teaching Excellence: Jan 2010-Sept 2011
• Intern, Soccer Extreme, Inc.: January 2010
• Program Staff, Girl’s Inc. of Southwestern CT: April-August 2009
Activities
• Participated in 3 week volunteer trip to Cape Town, South Africa
• Study abroad to Madrid, Spain
• Member of Endicott College women’s soccer team
• Member of Endicott College Scholars Program
• Volunteer work with Relay for Life, Pan-Mass Challenge, Endicott College safe trick-or-treat
Honors and Awards:
• Dean’s list 2009-2011
• 4.0 GPA
• Varsity Club Achievement Award: 2009, 2010
4. Resume: Kathryn Carter
Experience
• President, Sports United Marketing- 2010-present
• Vice President Sales and Marketing, AEG
• Vice President, Envision
• Vice President Sales and Marketing, ISL United States
• Vice President Corporate Marketing, MLS
• Organizing Committee, World Cup USA 1994
Awards
• Sport Business Journal- 40 Under 40: 2006
• Crain’s New York Business- 40 Under 40: 2008
• Women in Sports and Events (WISE): 2009
• Forbes Most Powerful Women in Sports-#9: 2009
• ESPN W Power Player: 2011
References
“Kathy is incredibly passionate about the sport and has been deeply committed to our many properties,
partners and affiliates. She has been a major contributor to our commercial strategy and is dedicated to
ensuring our partners derive great value through their association with us. I am confident that she will excel in
this new role and help take MLS and soccer in North America to even greater heights.”
(retrieved from mlssoccer.com)
5. Other Involvements
• Representative FIFA’s Committee for
women’s football
• Representative FIFA Women’s World Cup
committee
6.
7. Sports Law: Professional Role Models
Kathryn Carter
MARKETING CONNOISSEUR
SOCCER ENTHUSIAST
PROMOTER OF WOMEN’S SPORTS
INTELLIGENT BUSINESSWOMAN
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