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6 April 2011 Datamatix Conferences




                   UAE 2015 Government Organizations
                          Readiness Strategies
                    Case Study -                                         Strategy Development at Emirates Identity Authority

                    Conference: ‘4th UAE 2015 Government Organisations Strategy
                                 Development Summit’
                       April 5-6, 2011 | Burj Al Arab Hotel | Dubai, United Arab Emirates
Federal Authority      | ‫هيئــــــــة اتحــــــــــــادية‬                                                                                                                                      www.emiratesid.ae
Our Vision: To be a role model and reference point in proofing individual identity and build wealth informatics that guarantees innovative and sophisticated services for the benefit of UAE   © 2010 Emirates Identity Authority. All rights reserved
Agenda

                                           •             Introduction: Realities in Management

                                           •             Case Study: Emirates Identity Authority

                                           •             Lessons Learned and Reflections




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬    © 2010 Emirates Identity Authority. All rights reserved
Agenda

                                          • Introduction Sector
                                            Introduction: Public

                                           •             Case Study: Emirates Identity Authority

                                           •             Lessons Learned and Reflections




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬    © 2010 Emirates Identity Authority. All rights reserved
Definitions



                                                                                     Delivered on time, on
                                                                                     budget, with required
             Successful                                                              .
                                                                                     features and functions
                                                                                     .



                                                                                           Late, over budget, and/or with less than
               Challenged                                                                  the required features and functions.

                                                                                           Cancelled prior to completion or
               Failed                                                                      delivered and never used.

Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Catastrophic reality !                                                                                          Standish 2009



                                           Successful                                                                     Failed




                                                                                                                   Challenged
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Government Projects                                                                                Lack of Information & Statistics.


    • Globalization &
      Trends.

    • Population                                                                                            Cost
      demands.                                                                                                              A        B
    • Government
      Policies and
      regulations.
                                                                                                                                 D
                                                                                                                        C
    • Need for Strategic
      Planning.                                                                                                                 Performance


Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Public Sector                                                                                      Why Strategies Fails ?


• a plethora of methods, too much papers
  and remain theoretical!

• totally focused on the thoughts of those
           Such strategies need to
  involved.. (not leadership and
  operations)

• assume world is structured, stable, and
  logical, or will respond to a structured
  approach.
                                              re-connect
                 with Business
• Little evidence to suggest that
  consistently lead to success.

• Not driven by the needs of the public
  sector
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Agenda

                                           •             Introduction: Public Sector

                                          • Case Study
                                          • Case Study: Emirates Identity                                            Authority

                                           •             Lessons Learned




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬     © 2010 Emirates Identity Authority. All rights reserved
Emirates Identity Authority

• Federal Government
  Organisation in UAE.

• Tasked to develop and
  Implement Advanced
  National Identity
  Management
  Infrastructure in the UAE.

• Security | Economy

• 900 Employees.

Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Change Need
• Strategy focused on infrastructure and
  organisational needs.

• Lacked clear linkage between different levels           Outcomes
  of the strategy.
                were not to the satisfaction
• Vagueness: no clear link between the strategic
  direction and their and
                      day-to-day activities.

• un-prioritised initiatives: delays and
  cancellations.                               Expectations
• No clear execution and reporting
               of Stakeholders
  mechanisms: Lack of Info. and management
  inability to make proactive decisions.
 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Project Approach




                                                                                                                   Implementation
        Diagnostics                                                                              Development         Planning




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Diagnostic Phase

• Leadership Vision
• External and internal assessment.
• Current Strategy Review.
• Stakeholders Strategic Intents.
• Articulate current and foreseen
  operating model.
• Study organisational enablers
  (people, processes, technologies).
• International benchmark.


 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Strategy Development Framework




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Development

• 16 KSFs were established and
  assigned (KPIs)
• 20 distinct initiatives were
  identified
• For every Strategic Objective, a
  series of measurable Key
  Success Factors (KSFs) –
  strategic enablers - were
  identified in order to guide
  progress.
• Linking Strategic Objectives,
  KSFs, Gaps, and Initiatives.

 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Implementation Planning

• High level activities (Holistic View)
• Strong focus on detailed activities
  for ICT, planned timelines, estimated
  budgets, and accountabilities were
  detailed out for each initiatives.
• KPIs were designed and set to
  measure progress.
• This exercise resulted in an
  elaborated four-year work plan
  linking day-to-day activities within
  departments and functional units to
  the overall strategy.

 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Results
• Structured (but AGILE)strategy
  development process.
• Measurability (through linked KPIs)
  at every level of the strategy.
• Clear linkages between all levels of
  the strategy
    (from Mission/Vision to Strategic Intents to
    Strategic Objectives, to Key Success Factors, to
    Initiatives, and finally, to day-to-day activities).

• Every department were accounted
  for within the strategy
• Prioritisation of organisation's
  technological needs
  Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Outcomes

                                               Before                                     After
  Daily
                                              2-3,000                                 9-12,000
Enrolment
 Annual
                                             500,000                               1.5 Million
Enrolment
  Intake
                                                  5,000                                 12,000
 Capacity
   Staff
                                                    20%                                      7%
 Turnover
   Quality                                          90%                                     97%
 Customer
                                                    40%                                     70%
Satisfaction
  Waiting
                                                   4 hrs                                15 min
   Time
        …..                                               …..                               …….


 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬     © 2010 Emirates Identity Authority. All rights reserved
Agenda

                                           •             Introduction: Public Sector

                                           •             Case Study: Emirates Identity Authority

                                          • Learned Lessons from Strategy Development Project
                                          • Lessons Learned




Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬     © 2010 Emirates Identity Authority. All rights reserved
Lessons Learned

• Change Management.
• Communication.
• Involvement and contribution of
  key stakeholders across multiple
  levels in the Org.
• Structured process guiding the
  development of the strategy.
• Detailed and accurate work plan.
• Looking at the “Big Picture” and
  longer time horizon.

 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Performance Management

• KPIs Alignment with business
         strategy
• ability to assess the
  organization’s progress on
  strategic priorities.
• aligned with employees’
  individual goals and job
  descriptions.
• measurement linked to
  “value” to be created.
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Lessons Learned


• Core Functions vs.
         Support Functions


• Focus on
         Customers
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Customer Satisfaction

               • Reliability
                                                                                                                       Situational
               • Responsiveness                                                                           Service        Factors
               • Assurance                                                                                Quality
               • Empathy
               • Tangibles                                                                                              Customer      Customer
                                                                                                         Product       Satisfaction    Loyalty
                                                                                                         Quality


                                                                                                                        Personal
                                                                                                               Price
                                                                                                                         Factors

Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Lessons Learned

         Project
        Management
          Office
                                                   vs.
      Strategy
    Support Office
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Knowledge Driven Economy

    • Governments need to
      learn to be innovate…
    • knowledge, skills,
      creativity, advanced
      learning practices, …

    • Knowledge is the key
      determinant of future
      economic growth and
      national prosperity.
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Innovation

  • Innovation and Knowledge
    Management Strategies.

  • Global Economy is based on
            exploiting knowledge and
            innovation.

  • Value Creation?

 • ability to transform knowledge and
   innovative ideas into valuable and successful
   competencies, products and services.
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Knowledge Management vs. Innovation

      Knowledge Management                                                                                               Innovation

    • learning from the past                                                                                       • experimentation,
      and on current good                                                                                            prototyping, and the
      practices.                                                                                                     creation of the good
                                                                                                                     practices of tomorrow.

    • encourages                                                                                                   • Higher risk, depends on
      harmonization around                                                                                           creativity; challenges
      proven practices, from                                                                                         known patterns and
      communities marked by                                                                                          perspectives
      commonalities.
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Knowledge Management vs. Innovation

                                                                                          enthusiasts, supporters
                                                                                           and early adopters

                                                                                                                                    creators/
                                                                                                                   20%            innovators
                                                                                                                         10%


 pragmatists                                                                                                         20%
(I’ll believe it                                                                                50%
                                                                                                                                   Luditeas
when I see it)                                                                                                                 (They will never
                                                                                                                                  change)


Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Conclusion
             In simple terms..

          Think Simple
           Focus on
          Outcomes and
             Results
        Develop
      Business Agility
Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Federal Authority
                       We’re used to accept certain realities …
                    | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved
Need to shuffle our mindset furniture …




                                                                                                      Thank you
                                                                                             Dr. Ali M. Al-Khouri
Director General | Emirates Identity Authority | ali.alkhouri@emiratesid.ae
 Federal Authority   | ‫هيئــــــــة اتحــــــــــــادية‬   © 2010 Emirates Identity Authority. All rights reserved

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UAE 2015 Government Organizations Readiness Strategies

  • 1. 6 April 2011 Datamatix Conferences UAE 2015 Government Organizations Readiness Strategies Case Study - Strategy Development at Emirates Identity Authority Conference: ‘4th UAE 2015 Government Organisations Strategy Development Summit’ April 5-6, 2011 | Burj Al Arab Hotel | Dubai, United Arab Emirates Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ www.emiratesid.ae Our Vision: To be a role model and reference point in proofing individual identity and build wealth informatics that guarantees innovative and sophisticated services for the benefit of UAE © 2010 Emirates Identity Authority. All rights reserved
  • 2. Agenda • Introduction: Realities in Management • Case Study: Emirates Identity Authority • Lessons Learned and Reflections Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 3. Agenda • Introduction Sector Introduction: Public • Case Study: Emirates Identity Authority • Lessons Learned and Reflections Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 4. Definitions Delivered on time, on budget, with required Successful . features and functions . Late, over budget, and/or with less than Challenged the required features and functions. Cancelled prior to completion or Failed delivered and never used. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 5. Catastrophic reality ! Standish 2009 Successful Failed Challenged Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 6. Government Projects Lack of Information & Statistics. • Globalization & Trends. • Population Cost demands. A B • Government Policies and regulations. D C • Need for Strategic Planning. Performance Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 7. Public Sector Why Strategies Fails ? • a plethora of methods, too much papers and remain theoretical! • totally focused on the thoughts of those Such strategies need to involved.. (not leadership and operations) • assume world is structured, stable, and logical, or will respond to a structured approach. re-connect with Business • Little evidence to suggest that consistently lead to success. • Not driven by the needs of the public sector Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 8. Agenda • Introduction: Public Sector • Case Study • Case Study: Emirates Identity Authority • Lessons Learned Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 9. Emirates Identity Authority • Federal Government Organisation in UAE. • Tasked to develop and Implement Advanced National Identity Management Infrastructure in the UAE. • Security | Economy • 900 Employees. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 10. Change Need • Strategy focused on infrastructure and organisational needs. • Lacked clear linkage between different levels Outcomes of the strategy. were not to the satisfaction • Vagueness: no clear link between the strategic direction and their and day-to-day activities. • un-prioritised initiatives: delays and cancellations. Expectations • No clear execution and reporting of Stakeholders mechanisms: Lack of Info. and management inability to make proactive decisions. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 11. Project Approach Implementation Diagnostics Development Planning Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 12. Diagnostic Phase • Leadership Vision • External and internal assessment. • Current Strategy Review. • Stakeholders Strategic Intents. • Articulate current and foreseen operating model. • Study organisational enablers (people, processes, technologies). • International benchmark. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 13. Strategy Development Framework Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 14. Development • 16 KSFs were established and assigned (KPIs) • 20 distinct initiatives were identified • For every Strategic Objective, a series of measurable Key Success Factors (KSFs) – strategic enablers - were identified in order to guide progress. • Linking Strategic Objectives, KSFs, Gaps, and Initiatives. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 15. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 16. Implementation Planning • High level activities (Holistic View) • Strong focus on detailed activities for ICT, planned timelines, estimated budgets, and accountabilities were detailed out for each initiatives. • KPIs were designed and set to measure progress. • This exercise resulted in an elaborated four-year work plan linking day-to-day activities within departments and functional units to the overall strategy. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 17. Results • Structured (but AGILE)strategy development process. • Measurability (through linked KPIs) at every level of the strategy. • Clear linkages between all levels of the strategy (from Mission/Vision to Strategic Intents to Strategic Objectives, to Key Success Factors, to Initiatives, and finally, to day-to-day activities). • Every department were accounted for within the strategy • Prioritisation of organisation's technological needs Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 18. Outcomes Before After Daily 2-3,000 9-12,000 Enrolment Annual 500,000 1.5 Million Enrolment Intake 5,000 12,000 Capacity Staff 20% 7% Turnover Quality 90% 97% Customer 40% 70% Satisfaction Waiting 4 hrs 15 min Time ….. ….. ……. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 19. Agenda • Introduction: Public Sector • Case Study: Emirates Identity Authority • Learned Lessons from Strategy Development Project • Lessons Learned Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 20. Lessons Learned • Change Management. • Communication. • Involvement and contribution of key stakeholders across multiple levels in the Org. • Structured process guiding the development of the strategy. • Detailed and accurate work plan. • Looking at the “Big Picture” and longer time horizon. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 21. Performance Management • KPIs Alignment with business strategy • ability to assess the organization’s progress on strategic priorities. • aligned with employees’ individual goals and job descriptions. • measurement linked to “value” to be created. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 22. Lessons Learned • Core Functions vs. Support Functions • Focus on Customers Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 23. Customer Satisfaction • Reliability Situational • Responsiveness Service Factors • Assurance Quality • Empathy • Tangibles Customer Customer Product Satisfaction Loyalty Quality Personal Price Factors Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 24. Lessons Learned Project Management Office vs. Strategy Support Office Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 25. Knowledge Driven Economy • Governments need to learn to be innovate… • knowledge, skills, creativity, advanced learning practices, … • Knowledge is the key determinant of future economic growth and national prosperity. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 26. Innovation • Innovation and Knowledge Management Strategies. • Global Economy is based on exploiting knowledge and innovation. • Value Creation? • ability to transform knowledge and innovative ideas into valuable and successful competencies, products and services. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 27. Knowledge Management vs. Innovation Knowledge Management Innovation • learning from the past • experimentation, and on current good prototyping, and the practices. creation of the good practices of tomorrow. • encourages • Higher risk, depends on harmonization around creativity; challenges proven practices, from known patterns and communities marked by perspectives commonalities. Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 28. Knowledge Management vs. Innovation enthusiasts, supporters and early adopters creators/ 20% innovators 10% pragmatists 20% (I’ll believe it 50% Luditeas when I see it) (They will never change) Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 29. Conclusion In simple terms.. Think Simple Focus on Outcomes and Results Develop Business Agility Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 30. Federal Authority We’re used to accept certain realities … | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved
  • 31. Need to shuffle our mindset furniture … Thank you Dr. Ali M. Al-Khouri Director General | Emirates Identity Authority | ali.alkhouri@emiratesid.ae Federal Authority | ‫هيئــــــــة اتحــــــــــــادية‬ © 2010 Emirates Identity Authority. All rights reserved