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Historical and Modern
    Political Media
7th Grade United States and New York
            State History
            Alida Fabian
Lesson Basics
Target Audience: 7th grade United States
and New York State History (easily
adaptable to 11th grade U.S. History by
increasing the depth of media study,
maturity of content covered by the media,
and focus on media subtleties)
Lesson Length: 5 days, 40 minute periods
Class size: 15 – 30, inclusive setting
Objectives
O Students will be able to identify
  techniques used in media to convey
  meaning and persuade others.
O Students will be able to analyze how
  people in the past and present use the
  media to affect society’s political opinions.
O Students will be able to create their own
  media with the goal of persuading others
  to a certain political position.
NYS Social Studies Standard 1
Students will use a variety of intellectual skills to
demonstrate their understanding of major ideas, eras,
themes, developments, and turning points in the history
of the United States and New York.
   O Key Idea 3: Study about the major social, political,
     economic, cultural, and religious developments in New
     York State and United States history involves learning
     about the important roles and contributions of
     individuals and groups.
      O Intermediate Performance Indicator: Students will
        describe how ordinary people and famous historic
        figures in the local community, State, and the United
        States have advanced the fundamental democratic
        values, beliefs, and traditions expressed in the
        Declaration of Independence, the New York State and
        United States Constitutions, the Bill of Rights, and other
        important historic documents.
NYS Social Studies Standard 1
O Key Idea 4: The skills of historical analysis include the
  ability to: explain the significance of historical evidence;
  weigh the importance, reliability, and validity of evidence;
  understand the concept of multiple causation; understand
  the importance of changing and competing interpretations
  of different historical developments.
  O Intermediate Performance Indicators: Students will
     • consider the sources of historic documents, narratives,
  or          artifacts and evaluate their reliability
     • understand how different experiences, beliefs, values,
     traditions, and motives cause individuals and groups to
     interpret historic events and issues from different
     perspectives
     • compare and contrast different interpretations of key
     events and issues in New York State and United States
     history and explain reasons for these different accounts
Background Information
Students will have already developed some
skills needed for this project through the
following activities:
O Analyzing historical sources through DBQs
O Using digital video to create short newscasts
O Developing posters and print advertising


They will already have worked on developing
some of the technological skills to use new
media.
Lesson Rationale
         In social studies, media literacy is both
important to the study of the past and the
present. The analysis of primary sources is a
major skill that students need to develop to be
successful in social studies courses and the real
world. Media education blended into social
studies courses can help students develop a set
of skills to understand and analyze various
types of media. These skills will help make
them more conscientious consumers and
producers in a democratic and capitalist country.
Lesson Rationale, cont.
         This lesson, which can occur anytime after
learning about the Constitution and the establishment of
the U.S. government, addresses the use of the media
by special interest groups and the influential role the
media can play in political decisions. Students will look
at various forms of media from different time periods
and use questions derived from Buckingham’s (2003)
key concepts, NAMLE’s (2007) key questions, and Joll’s
(2008) five core questions of media literacy to analyze
media. Then, they will use these concepts to create
their own form of media to promote a specific political
position. The student created media will function as the
assessment for this lesson and will require students to
have a firm grasp of the effect of media and apply it to a
real-world situation.
Lesson Rationale
         Connections to NAMLE
1. Media Literacy Education requires active inquiry and
critical thinking about the messages we receive and create.
2. Media Literacy Education expands the concept of
literacy (i.e., reading and writing) to include all forms of
media.
4. Media Literacy Education develops informed, reflective
and engaged participants essential for a democratic
society.
5. Media Literacy Education recognizes that media are a
part of culture and function as agents of socialization.
6. Media Literacy Education affirms that people use their
individual skills, beliefs and experiences to construct their
own meanings from media messages.
Lesson Rationale
       Connections to “12 Basic Ways…”
1.  Practice general observation, critical thinking, analysis,
    perspective-taking, and communication skills.
3. Identify how students’ prior ideas about a topic have
    been influenced by media messages.
5. Identify sources for erroneous beliefs about a topic.
6. Develop an awareness of issues of credibility and
    perspective.
8. Analyze the effect that specific media have had on a
particular issue or topic across different cultures and/or
historically.
10. Facilitate use of a range of media formats to express
    students’ opinions and illustrated their understanding.
11. Use media as an assessment tool.
Materials
Technical Materials         Student Materials
O TV or Projector with      O Notebooks
  internet access           O Pens/Pencils/Markers
O Flip Digital Camcorders   O Glue/Scissors
O Student computer access   O Paper/Posterboard
O Editing software          Other Materials
O Printer                   O Media Analysis handout
O Digital Camera            O Examples of historical
                              political media (cartoons,
                              advertisements,
                              pamphlets, etc.)
                            O Reflection Guide
                              Worksheet
Lesson Outline
Day 1: The effect of historical political media
Day 2: The effect of modern political media
Day 3: Producing politicized media
Day 4: Producing politicized media
Day 5: Present and reflect on political media
      production
Lesson Narrative: Day 1
Discussion (10 minutes)
O Review democracy in the U.S. How does it work?
  What are our responsibilities as citizens?
O Why do others care about what we think?
O What are some ways people or political groups try
  to influence others’ opinions? (Media: articles,
  advertizing, political cartoons, posters, etc.)
Lesson Narrative: Day 1
Introduction to Media Analysis (10 minutes)
O Handout Media Analysis sheet (see next slide).
O Introduce the 4 Key Concepts of Media
   1.   Authorship/Production
   2.   Messages/Meanings/Language
   3.   Audience
   4.   Representation/Realities
O Show 0:00 – 3:30 of “Generation M-Media Literacy,
 Education & Choice” youtube video
Media Analysis Handout
Lesson Narrative: Day 1
Guided Practice: Historical Media Analysis (20 minutes)
O Show students historical political cartoons, campaign
   advertisements, and short articles
O Model media analysis for students using the questions
   from the Media Analysis handout.
O Guide students to ask and answer the appropriate
   questions from the Media Analysis handout
O Provide rationale and support where needed
O Ask students to compare historical media to today’s
   media.
Homework: Bring in a digital or print example of media
from the present that tries to politically influence the
audience. Will use these in tomorrow’s activity.
Lesson Narrative: Day 2
Review of Day 1 (5 minutes)
O How and why do people try to influence political
  opinions?
O What questions should we ask to better understand the
  media we encounter?
Analysis of Modern Media (10 minutes)
O Ask for 3 volunteers to share the modern political media
  they collected for homework (if no one volunteers, have
  some examples ready)
O Guide students to use the Media Analysis handout from
  Day 1 to ask and answer questions about the media
  samples
O Discuss: What are the differences and similarities
  between modern and historical political media?
Lesson Narrative: Day 2
Independent Practice (18 minutes)
O Students in groups of 2 – 4
O Students will use the Media Analysis handout to analyze 2
  historical political media (provided by the teacher) and the modern
  political media (provided by the students from their homework
  assignment).
O Teacher will rotate throughout the room providing assistance as
  necessary.
Closing Discussion (7 minutes)
O What patterns did you notice when analyzing media from the past
  and the present?
O Were there certain themes that the media circled around? (Write
  answers on the board: campaigns, civil rights, immigration, laws,
  etc.)
Homework: Brainstorm at least 5 topics for creating your own
political media. You can produce any of the following: political
cartoon, poster, print advertisement, TV commercial, news report or
any other form approved by me.
Lesson Narrative: Day 3
Introduction to Assessment (15 minutes)
O Pass out the instructions and rubric for Producing Political Media
   (see next slide for rubric)
O Explain that students will be making their own media to persuade
   others in their class to a certain side of a political issue or to
   support a political candidate. They need to choose which form of
   media they will use (30 second advertisement, 1 minute newscast,
   political cartoon, article, or print advertisement), what audience
   they are targeting, and the representation that they want to portray.
   Students may work alone or in groups of up to 4 people, and
   should use the ideas they brainstormed for homework to start.
   They will have the rest of the period and all of the next period to
   work on producing their media.
O Field any questions students have.
O Give students 5 minutes to choose groups and start working
Producing Political Media work time (25 minutes)
O Teacher will rotate around the room and make sure that students
   have a topic and are working on putting it all together.
Producing Political Media Rubric
Lesson Narrative: Day 4
Producing Political Media work time (40
minutes)
O Students will work on producing their
  chosen media with political message.
O Teacher will rotate around the room
  providing assistance as necessary.
Lesson Narrative: Day 5
Presentations (40 minutes)
O Students will present their media to the class

Reflection (after the presentations, if time
allows, or for homework)
O Students will complete the reflection guide
   reflecting on the production process, the
   decisions they made, how the audience
   received their product, and what they learned
   from the process. (see following slide for
   Reflection Guide)
Producing Political Media
    Reflection Guide
Lesson Extension
The teacher should pay special attention to
students’ understandings of how to analyze
and create media. If it appears that
students need remediation in any of these
areas or more time is needed to create the
media, the teacher can plan to add an extra
day to the lesson.
References
Buckingham, D. (2003). Media education: Literacy, learning
     and contemporary education. Cambridge: Polity Press.
ChallengingMedia. (2008). Generation M: Media Literacy,
     Education, and Choice [video file]. Retrieved from
     http://www.youtube.com/watch?v=yzeVjAM-
     drg&feature=channel
National Association for Media Literacy Education. (2007,
     November). Core principles of media literacy education in
     the United States. Retrieved from http://namle.net/wp-
     content/uploads/2009/09/NAMLE-CPMLE-w-
     questions2.pdf.
Scheibe, C. & Rogow, F. (2008). 12 basic ways to integrate
     media literacy and critical thinking into any curriculum (3rd
     ed.). Ithaca: Project Look Sharp and Ithaca College.

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Historical and Modern Political Media

  • 1. Historical and Modern Political Media 7th Grade United States and New York State History Alida Fabian
  • 2. Lesson Basics Target Audience: 7th grade United States and New York State History (easily adaptable to 11th grade U.S. History by increasing the depth of media study, maturity of content covered by the media, and focus on media subtleties) Lesson Length: 5 days, 40 minute periods Class size: 15 – 30, inclusive setting
  • 3. Objectives O Students will be able to identify techniques used in media to convey meaning and persuade others. O Students will be able to analyze how people in the past and present use the media to affect society’s political opinions. O Students will be able to create their own media with the goal of persuading others to a certain political position.
  • 4. NYS Social Studies Standard 1 Students will use a variety of intellectual skills to demonstrate their understanding of major ideas, eras, themes, developments, and turning points in the history of the United States and New York. O Key Idea 3: Study about the major social, political, economic, cultural, and religious developments in New York State and United States history involves learning about the important roles and contributions of individuals and groups. O Intermediate Performance Indicator: Students will describe how ordinary people and famous historic figures in the local community, State, and the United States have advanced the fundamental democratic values, beliefs, and traditions expressed in the Declaration of Independence, the New York State and United States Constitutions, the Bill of Rights, and other important historic documents.
  • 5. NYS Social Studies Standard 1 O Key Idea 4: The skills of historical analysis include the ability to: explain the significance of historical evidence; weigh the importance, reliability, and validity of evidence; understand the concept of multiple causation; understand the importance of changing and competing interpretations of different historical developments. O Intermediate Performance Indicators: Students will • consider the sources of historic documents, narratives, or artifacts and evaluate their reliability • understand how different experiences, beliefs, values, traditions, and motives cause individuals and groups to interpret historic events and issues from different perspectives • compare and contrast different interpretations of key events and issues in New York State and United States history and explain reasons for these different accounts
  • 6. Background Information Students will have already developed some skills needed for this project through the following activities: O Analyzing historical sources through DBQs O Using digital video to create short newscasts O Developing posters and print advertising They will already have worked on developing some of the technological skills to use new media.
  • 7. Lesson Rationale In social studies, media literacy is both important to the study of the past and the present. The analysis of primary sources is a major skill that students need to develop to be successful in social studies courses and the real world. Media education blended into social studies courses can help students develop a set of skills to understand and analyze various types of media. These skills will help make them more conscientious consumers and producers in a democratic and capitalist country.
  • 8. Lesson Rationale, cont. This lesson, which can occur anytime after learning about the Constitution and the establishment of the U.S. government, addresses the use of the media by special interest groups and the influential role the media can play in political decisions. Students will look at various forms of media from different time periods and use questions derived from Buckingham’s (2003) key concepts, NAMLE’s (2007) key questions, and Joll’s (2008) five core questions of media literacy to analyze media. Then, they will use these concepts to create their own form of media to promote a specific political position. The student created media will function as the assessment for this lesson and will require students to have a firm grasp of the effect of media and apply it to a real-world situation.
  • 9. Lesson Rationale Connections to NAMLE 1. Media Literacy Education requires active inquiry and critical thinking about the messages we receive and create. 2. Media Literacy Education expands the concept of literacy (i.e., reading and writing) to include all forms of media. 4. Media Literacy Education develops informed, reflective and engaged participants essential for a democratic society. 5. Media Literacy Education recognizes that media are a part of culture and function as agents of socialization. 6. Media Literacy Education affirms that people use their individual skills, beliefs and experiences to construct their own meanings from media messages.
  • 10. Lesson Rationale Connections to “12 Basic Ways…” 1. Practice general observation, critical thinking, analysis, perspective-taking, and communication skills. 3. Identify how students’ prior ideas about a topic have been influenced by media messages. 5. Identify sources for erroneous beliefs about a topic. 6. Develop an awareness of issues of credibility and perspective. 8. Analyze the effect that specific media have had on a particular issue or topic across different cultures and/or historically. 10. Facilitate use of a range of media formats to express students’ opinions and illustrated their understanding. 11. Use media as an assessment tool.
  • 11. Materials Technical Materials Student Materials O TV or Projector with O Notebooks internet access O Pens/Pencils/Markers O Flip Digital Camcorders O Glue/Scissors O Student computer access O Paper/Posterboard O Editing software Other Materials O Printer O Media Analysis handout O Digital Camera O Examples of historical political media (cartoons, advertisements, pamphlets, etc.) O Reflection Guide Worksheet
  • 12. Lesson Outline Day 1: The effect of historical political media Day 2: The effect of modern political media Day 3: Producing politicized media Day 4: Producing politicized media Day 5: Present and reflect on political media production
  • 13. Lesson Narrative: Day 1 Discussion (10 minutes) O Review democracy in the U.S. How does it work? What are our responsibilities as citizens? O Why do others care about what we think? O What are some ways people or political groups try to influence others’ opinions? (Media: articles, advertizing, political cartoons, posters, etc.)
  • 14. Lesson Narrative: Day 1 Introduction to Media Analysis (10 minutes) O Handout Media Analysis sheet (see next slide). O Introduce the 4 Key Concepts of Media 1. Authorship/Production 2. Messages/Meanings/Language 3. Audience 4. Representation/Realities O Show 0:00 – 3:30 of “Generation M-Media Literacy, Education & Choice” youtube video
  • 16. Lesson Narrative: Day 1 Guided Practice: Historical Media Analysis (20 minutes) O Show students historical political cartoons, campaign advertisements, and short articles O Model media analysis for students using the questions from the Media Analysis handout. O Guide students to ask and answer the appropriate questions from the Media Analysis handout O Provide rationale and support where needed O Ask students to compare historical media to today’s media. Homework: Bring in a digital or print example of media from the present that tries to politically influence the audience. Will use these in tomorrow’s activity.
  • 17. Lesson Narrative: Day 2 Review of Day 1 (5 minutes) O How and why do people try to influence political opinions? O What questions should we ask to better understand the media we encounter? Analysis of Modern Media (10 minutes) O Ask for 3 volunteers to share the modern political media they collected for homework (if no one volunteers, have some examples ready) O Guide students to use the Media Analysis handout from Day 1 to ask and answer questions about the media samples O Discuss: What are the differences and similarities between modern and historical political media?
  • 18. Lesson Narrative: Day 2 Independent Practice (18 minutes) O Students in groups of 2 – 4 O Students will use the Media Analysis handout to analyze 2 historical political media (provided by the teacher) and the modern political media (provided by the students from their homework assignment). O Teacher will rotate throughout the room providing assistance as necessary. Closing Discussion (7 minutes) O What patterns did you notice when analyzing media from the past and the present? O Were there certain themes that the media circled around? (Write answers on the board: campaigns, civil rights, immigration, laws, etc.) Homework: Brainstorm at least 5 topics for creating your own political media. You can produce any of the following: political cartoon, poster, print advertisement, TV commercial, news report or any other form approved by me.
  • 19. Lesson Narrative: Day 3 Introduction to Assessment (15 minutes) O Pass out the instructions and rubric for Producing Political Media (see next slide for rubric) O Explain that students will be making their own media to persuade others in their class to a certain side of a political issue or to support a political candidate. They need to choose which form of media they will use (30 second advertisement, 1 minute newscast, political cartoon, article, or print advertisement), what audience they are targeting, and the representation that they want to portray. Students may work alone or in groups of up to 4 people, and should use the ideas they brainstormed for homework to start. They will have the rest of the period and all of the next period to work on producing their media. O Field any questions students have. O Give students 5 minutes to choose groups and start working Producing Political Media work time (25 minutes) O Teacher will rotate around the room and make sure that students have a topic and are working on putting it all together.
  • 21. Lesson Narrative: Day 4 Producing Political Media work time (40 minutes) O Students will work on producing their chosen media with political message. O Teacher will rotate around the room providing assistance as necessary.
  • 22. Lesson Narrative: Day 5 Presentations (40 minutes) O Students will present their media to the class Reflection (after the presentations, if time allows, or for homework) O Students will complete the reflection guide reflecting on the production process, the decisions they made, how the audience received their product, and what they learned from the process. (see following slide for Reflection Guide)
  • 23. Producing Political Media Reflection Guide
  • 24. Lesson Extension The teacher should pay special attention to students’ understandings of how to analyze and create media. If it appears that students need remediation in any of these areas or more time is needed to create the media, the teacher can plan to add an extra day to the lesson.
  • 25. References Buckingham, D. (2003). Media education: Literacy, learning and contemporary education. Cambridge: Polity Press. ChallengingMedia. (2008). Generation M: Media Literacy, Education, and Choice [video file]. Retrieved from http://www.youtube.com/watch?v=yzeVjAM- drg&feature=channel National Association for Media Literacy Education. (2007, November). Core principles of media literacy education in the United States. Retrieved from http://namle.net/wp- content/uploads/2009/09/NAMLE-CPMLE-w- questions2.pdf. Scheibe, C. & Rogow, F. (2008). 12 basic ways to integrate media literacy and critical thinking into any curriculum (3rd ed.). Ithaca: Project Look Sharp and Ithaca College.