A presentation on Blake Shelton and how he uses social media.

2. Blake Shelton came onto the Country music scene in 2001 with his
single, Austin, which was Number One on the Billboard Hot Country Songs list for
five weeks straight. He has put out six albums since then, including some re-
releases and extended versions.

3. Blake Shelton so far has
accomplished:
 17 singles on the country charts
› 11 number one hits
› 3 singles in the top ten
 Recording a cover of Footloose
used in the film’s remake
 Won 10 awards
› 3 CMT Music Awards
› 2 Academy of Country Music
Awards
› 1 CMT Teddy Award
› 1 American Music Award
› 3 Country Music Association Awards
 A spot as a judge on NBC’s The
Voice
› Won runner-up judge in Season 1
› Won first place judge in Season 2

4. Blake Shetlon is active on Facebook as one form of social media. He uses it to
promote his music, connect with fans and beg for award nominations/votes.

5. The Country singer is also present on Twitter. Shelton is very active on Twitter in
comparison to Facebook.

6.  Blake Shelton’s  Twitter seems to be
Facebook contains Blake Shelton’s
mostly promotional choice of social
material for new media.
songs, videos and  It includes some
albums. promotional
 It focuses on material, but mostly
promoting Blake is many random
Shelton as a rising thoughts, comments
Country music star. and jokes posted by
Blake himself.

7. Twitter, and social media in general, can have negative side effects even when used by
a celebrity figure. Blake Shelton is currently feeling pressure based on some of his jokes
and personal comments he has made recently on his Twitter account.

8. While celebrities hope to use their social media outlets for promoting their brand, it
can turn negative quickly; especially when other celebrities choose to get
involved.
Blake Shelton attempted to stay in good spirits about all of the “turtle joke drama”
and eventually issued an apology to his social media audience via Twitter.

9. Blake Shelton not only uses the two more popular forms of social media, but keeps
his Myspace page updated with all of his music and videos. However, instead of
managing this page constantly he syncs posts with his tweets from his Twitter page.

10.  Blake Shelton has had a  He promotes his
successful career since career, and
2001 and it is only personality, through
getting started. His TV several social media
show is a success, he outlets. These include
recently married country Facebook, Twitter, Mysp
star Miranda ace and YouTube. All of
Lambert, he has hit which include his music
singles coming out off his videos and photos.
latest album and many Facebook contains most
more achievements in of his promotional
the works. material whereas Twitter
(and subsequently
Myspace) feature his
personal messages to
the public.

11.  http://www.blakeshelton.com/
 https://twitter.com/blakeshelton
 http://www.facebook.com/blakeshelton
 http://www.myspace.com/blakeshelton
 http://www.youtube.com/user/blakeshel
ton
 https://twitter.com/TheEllenShow
 http://en.wikipedia.org/wiki/Blake_Shelto
n#Awards_and_nominations