The document outlines a marketing plan for the Ford Flex that focuses on promoting its fuel efficiency through the EcoBoost engine, spacious interior storage, and positioning it as a family-friendly alternative to minivans. Key elements of the plan include blogging by Flex owners to share their experiences, using hip hop artist Funkmaster Flex in commercials and vehicle designs, emphasizing the third row seating and navigation system, and evaluating success based on social media engagement and online searches.

1. Ford Flex

3. Having storage space when the car is full

4. Promoting to moms -instead of a minivan

5. Promote the “greenhouse” glass roof

8. Have him design vehicles to put on the market

11. Comfort ride

12. Navigation systemEffortlessly move seats with a touch of a button

14. It would be better then just reviews, it would be a story

15. Have them update every two weeks

16. Make it an option when they purchase

18. Show your best FLEX to FORD

20. See if fans increase on FaceBook and Twitter

21. Examine number of views on YouTube

22. Track searches on Google