The document summarizes a marketing class session that included watching an insurance video, group discussions on long-term marketing plans, and lectures on 21st century marketing and paradigm shifts. Students were divided into groups to develop and present 20-year marketing plans. The class also covered lectures presenting models for marketing in the 21st century and analyzing businesses using an 18-point paradigm shift approach.

1. Session 7 Summary January 14 V56 marketing management Part 1 Alex Go the Adventurer http://lexgo-passionforlife.blogspot.com/

5. 21st Century Marketing http://www.slideshare.net/josephdeungria/v47-marketing-in-21st-century-visual-model

6. 18 P Paradigm Shift http://www.slideshare.net/josephdeungria/13-p-approach-for-marketing-analysis-2010-version