You can’t take creative people, stick them in sterile, lowest cost per square foot spaces, and expect them to achieve the best work of their lives. Atlassian has been focussing heavily on the design of their work spaces, to create flexible, engaging, delightful, and yes productive places for their teams to work in.
Hear Alastair Simpson from Atlassian talk about the creative spaces they’ve designed that have scaled with the changing needs of their teams and what they’ve learned about the benefits of creating better environments through thoughtful design.
10. @ALANSTAIRS
Deep empathy Design with a big D Localisation Design thinking
Brand storytelling Context transparency Thought leadership
Content strategy Agile UX Synergy Value added Culture change
Native advertising Growth hacking Viewability Newsjacking
Customer-centricity Engagement marketing Omnichannel
retailing Neuromorphics Immersive design Media agnostic
Design thinking
11. August
IBM
Plans to hire
100 designers
KPMG
Acquires
Cynergy
March
Facebook
Acquires Hot
Studio
May
Accenture
Acquires
Fjord
2013 2014
March July
GE
Opens Design
Studio
BCG
Acquires Strategic
& Creative
October
Capital One
Acquires
Adaptive Path
2015
January
Facebook
Acquires
Teehan+Lax
April
BBVA
Acquires Spring
Studio
May
McKinsey
Acquires Lunar
Wipro
Acquires
Designit
July
@ALANSTAIRS
24. @ALANSTAIRS
Design thinking
Design thinking is a formal method to define
problems and ideate a number of creative, yet
customer centric solutions, and iterate to
ensure an improved future result.
ideate creative
iterate