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NO STRAIGHT LINES
YEARBOOK 2012
7 
07




     After a      year
     non-linear curvy
     journey…
     No Straight Lines
     is published
There were lots of
dots to join up




  | www.no-straight-lines.com | 2013 |
Lots of support !
In the moments between watching and re-watching the Olympic Opening Ceremony in the
past 48 hours, I’ve been reading No Straight Lines: Making Sense of Our Non-Linear World
by Alan Moore. Alan presents the current array of economic and social problems as a kind
of design challenge, where what is being redesigned is the organisation of society as a
whole. Insanely ambitious, but I rather like that. In sum: “Imagine the impossible, then create
it.” Our hero Danny Boyle would agree.
Diane Coyle, BBC Trustee, Economist, author of The Economics of Enough,  
The Soulful Science.




REVIEWS
‘Anyone worried about where business is going in today’s chaotic world – and
everyone concerned with where it should be going – must read No Straight
Lines. Alan Moore has captured what is happening, but more importantly
provides prescriptions for what individuals, companies, and society should do
about it to create a better world’.

– B Joseph Pine II, Co-author, The Experience Economy and Infinite Possibility




REVIEWS
Anyone who is interested in the future, interested in how our aspirations to
work in a way that satisfies our creative intent and frankly, anyone who has an
interest in the true nature of happiness – should read this important book.

Tim Smit Co-founder and CEO The Eden Project
NSL got some INK
HSM Magazine Brazil




http://www.no-straight-lines.com/blog/a-sociedade-a-e-economia-no-straight-lines/
http://www.international-innovation-healthcare.com/magazines/HC18/index.html
The BBC Radio interviews with Peter Day. His favourite soundbite.


Industrial organisations
inappropriate for the
time we live in


http://www.bbc.co.uk/programmes/b01mdl67
http://www.no-straight-lines.com/home/videos/
People sent in photo’s of No Straight Lines on their
book shelves. So thanks to all of you that did that.
Creative and generous!
Dawn Danby
Uffe Ulbeak
Arjan Postma
David Scholtz
Louise Jacobsen
Readers
8000 unique readers from around the world
of the Open Access Participatory Book
https://read.publification.com/b/no-straight-lines
More publishing innovation with the Living Bibliography
http://www.no-straight-lines.com/living-bibliography/
Arianna Huffington invited me to
become a writer / blogger for the
Huffington Post

http://www.huffingtonpost.com/alan-moore/
Most memorable speaking engagements
Heavy Metal Design Day – challenging the contexts of
design October 30th at Radical Design Week was the day
dedicated to heavy metal design and innovation. Invited were
students and practioners of design, engineering and
economics to a design seminar at Museum of Contemporary
Art Shanghai in the heart of People’s Park

http://www.radicaldesignweek.com/index.php/archives/4770
Bestival Uni
Highly recommended
DERRY
  A profound learning experience
Briefings for many companies at board level on the
complexity and challenges of a non-linear world
A
                                             powerful learning
                                                   field
                                                for participants to
                                               re-design for radical
                                             business & organisational
                                                  transformation




We ran our first transformation LAB.
http://www.no-straight-lines.com/transformation-labs/
Our participants said
Watch the 4 minute film on our first
Transformation LAB
http://www.no-straight-lines.com/transformation-labs/
2013…
    The sharing of knowledge 
Enterprising Futures: Exploring Enterprise
Models for the 21st Century @ Schumacher
http://ht.ly/ggzrE
and thanks to everyone
 that helped the nsl
    project in 2012
Want to thrive in a non-linear world?




                                                                Link: http://www.flickr.com/photos/garryknight/4945365870/
                                                                Published under a CC license: Attribution: With A Laptop By A Wall – Garry Knight
Give us a sign either by phone, mail, tweet
or use the web booking form.
Phone: +44 (0)7768 364 538
email: info@smlxtralarge.com
twitter: alansmlxl
STORE: http://www.no-straight-lines.com/store/
LABS: www.no-straight-lines.com/transformation-labs/




                         | www.no-straight-lines.com | 2013 |

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No Straight Lines Yearbook 2012

  • 2. 7  07 After a year non-linear curvy journey… No Straight Lines is published
  • 3. There were lots of dots to join up | www.no-straight-lines.com | 2013 |
  • 5.
  • 6.
  • 7. In the moments between watching and re-watching the Olympic Opening Ceremony in the past 48 hours, I’ve been reading No Straight Lines: Making Sense of Our Non-Linear World by Alan Moore. Alan presents the current array of economic and social problems as a kind of design challenge, where what is being redesigned is the organisation of society as a whole. Insanely ambitious, but I rather like that. In sum: “Imagine the impossible, then create it.” Our hero Danny Boyle would agree. Diane Coyle, BBC Trustee, Economist, author of The Economics of Enough,   The Soulful Science. REVIEWS
  • 8. ‘Anyone worried about where business is going in today’s chaotic world – and everyone concerned with where it should be going – must read No Straight Lines. Alan Moore has captured what is happening, but more importantly provides prescriptions for what individuals, companies, and society should do about it to create a better world’. – B Joseph Pine II, Co-author, The Experience Economy and Infinite Possibility REVIEWS
  • 9. Anyone who is interested in the future, interested in how our aspirations to work in a way that satisfies our creative intent and frankly, anyone who has an interest in the true nature of happiness – should read this important book. Tim Smit Co-founder and CEO The Eden Project
  • 12.
  • 14. The BBC Radio interviews with Peter Day. His favourite soundbite. Industrial organisations inappropriate for the time we live in http://www.bbc.co.uk/programmes/b01mdl67 http://www.no-straight-lines.com/home/videos/
  • 15. People sent in photo’s of No Straight Lines on their book shelves. So thanks to all of you that did that. Creative and generous!
  • 16. Dawn Danby Uffe Ulbeak Arjan Postma David Scholtz Louise Jacobsen
  • 18. 8000 unique readers from around the world of the Open Access Participatory Book https://read.publification.com/b/no-straight-lines
  • 19. More publishing innovation with the Living Bibliography http://www.no-straight-lines.com/living-bibliography/
  • 20. Arianna Huffington invited me to become a writer / blogger for the Huffington Post http://www.huffingtonpost.com/alan-moore/
  • 21. Most memorable speaking engagements
  • 22. Heavy Metal Design Day – challenging the contexts of design October 30th at Radical Design Week was the day dedicated to heavy metal design and innovation. Invited were students and practioners of design, engineering and economics to a design seminar at Museum of Contemporary Art Shanghai in the heart of People’s Park http://www.radicaldesignweek.com/index.php/archives/4770
  • 24. DERRY A profound learning experience
  • 25. Briefings for many companies at board level on the complexity and challenges of a non-linear world
  • 26. A powerful learning field for participants to re-design for radical business & organisational transformation We ran our first transformation LAB. http://www.no-straight-lines.com/transformation-labs/
  • 28. Watch the 4 minute film on our first Transformation LAB http://www.no-straight-lines.com/transformation-labs/
  • 29. 2013… The sharing of knowledge 
  • 30. Enterprising Futures: Exploring Enterprise Models for the 21st Century @ Schumacher http://ht.ly/ggzrE
  • 31. and thanks to everyone that helped the nsl project in 2012
  • 32. Want to thrive in a non-linear world? Link: http://www.flickr.com/photos/garryknight/4945365870/ Published under a CC license: Attribution: With A Laptop By A Wall – Garry Knight Give us a sign either by phone, mail, tweet or use the web booking form. Phone: +44 (0)7768 364 538 email: info@smlxtralarge.com twitter: alansmlxl STORE: http://www.no-straight-lines.com/store/ LABS: www.no-straight-lines.com/transformation-labs/ | www.no-straight-lines.com | 2013 |