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Looking at the Media Evolution in Africa A Presentation by Amir Jahangir at the BBC Media Leaders Conference in South Africa

Imagineering:
Your Future Digital Enterprise
Amir Jahangir and Mark Kaigwa
Media Leaders, Johannesburg, South Africa
18-19 November 2019
Amir Jahangir | @amirjahangir | aj@mishal.com.pk Mark Kaigwa | @MKaigwa | mark@nendo.co.ke

Imagining your station in 2022; your future digital enterprise.
• What is the name of your station?
• What sort of content are you producing?
• Who is producing your content?
• Who is consuming your content? and why?
• How are you making your channel available to your viewers?
• How are you paying bills and salaries?
• What are the hurdles that you see? i.e. regulations, revenue, HR, tech etc.
• Backcasting: What steps would you take in 2022, 2021, 2020 and
today to create a successful 2022 enterprise?
Imagineering: Your Future Digital Enterprise

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Exercise Imagineering Your Future Digital Enterprise - BBC Media Leaders Presentation Series 7/7

1. Imagineering: Your Future Digital Enterprise Amir Jahangir and Mark Kaigwa Media Leaders, Johannesburg, South Africa 18-19 November 2019 Amir Jahangir | @amirjahangir | aj@mishal.com.pk Mark Kaigwa | @MKaigwa | mark@nendo.co.ke

2.

3. Imagining your station in 2022; your future digital enterprise. • What is the name of your station? • What sort of content are you producing? • Who is producing your content? • Who is consuming your content? and why? • How are you making your channel available to your viewers? • How are you paying bills and salaries? • What are the hurdles that you see? i.e. regulations, revenue, HR, tech etc. • Backcasting: What steps would you take in 2022, 2021, 2020 and today to create a successful 2022 enterprise? Imagineering: Your Future Digital Enterprise