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Using SMS Text Messages to Reach Youth with Sexual Health Information Andrew Woodruff, MPH Program Director, ISIS National HIV Prevention Conference  August 25, 2009 Atlanta, GA
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Today’s Talk ,[object Object],[object Object],[object Object]
SMS Text Messaging ,[object Object],[object Object],[object Object],[object Object],[object Object]
SexINFO: A Public Health Response ,[object Object],[object Object],[object Object]
The  Service ,[object Object],[object Object],[object Object],[object Object]
Marketing ,[object Object],[object Object],[object Object],[object Object]
Usage Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Usability Testing ,[object Object],[object Object],[object Object],[object Object]
Second  Round of Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object]
Preliminary Eval: Awareness AJPH, March 2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Partnerships: California Family Health Council and Title X Clinics, CA STD Control Branch, CA Dept. of Public Health
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Temporary tattoos, removable stickers, email blasts, NYTimes mention
Usage Statistics ,[object Object],[object Object],[object Object],[object Object]
Lessons Learned ,[object Object],[object Object],[object Object]
Thank you! ISIS-INC.org 409 13 th  St. 14 th  Floor  Oakland, CA 94612 (510) 835-9400 [email_address]

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Using SMS Text Messages to Reach Youth with Sexual Health Information

  • 1. Using SMS Text Messages to Reach Youth with Sexual Health Information Andrew Woodruff, MPH Program Director, ISIS National HIV Prevention Conference August 25, 2009 Atlanta, GA
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Partnerships: California Family Health Council and Title X Clinics, CA STD Control Branch, CA Dept. of Public Health
  • 13.
  • 14. Temporary tattoos, removable stickers, email blasts, NYTimes mention
  • 15.
  • 16.
  • 17. Thank you! ISIS-INC.org 409 13 th St. 14 th Floor Oakland, CA 94612 (510) 835-9400 [email_address]