Mixing several media platforms owned by Van Gokh Agency to serve Samsung Activation of the SIII Mini mobile. Mediums included C-Magazine in Print, On The Run Digital Display + OOH Prisma & EventGate as an online media platform
7. Demoghraphics
Gender
Male
Female
Marital status
Married
Single
Age range
18 – 38
Lifestyle
Friends
Business
Social class
A
B+
8. Network Info
Average Hang on customers
85% from total customers
Time spending
5-30 Minutes
Districts
•Heliopolis
•Naser City
•New Cairo
•Maadi
•Dokki
•Zamalek
•Mohandesin
•6TH Of October
•Garden City
19. Demographics
Gender
Male
Female
Marital status
Married
Single
Age range
13 – 40
Content
All about Movies
Social class
A
B+
Profile
Movie & Cinema Lovers
20. Content
•Staff Letter (By a movie character)
•Latest film news
•Trailer of the month
•Movie previews
•Actor / Actress /director review
•Film features (particular theme or a blockbuster)
21. Content
•Movie reviews
•US box office
•Nostalgia
•MBC2/MBC MAX Movie schedule
•One TV movie schedule
•Bla Bla Bla
•C Snakes
•Fun trivia
•Poster of the month
22. Distribution-10,000 copies
•3500 – 23 OTR Branches
•2000 Virgin
•2000 - Cafes & Hot Spots Like Beanos, Cilantro, Shorouk, Diwan, etc…)
•2500 Mailing List (Corporate Directors)
40. Get a Cherry on Top!
•When you sponsor this activation, we will extend it to the internet to increase Engagement & ROI
•No Media rate is added, only a minimal retainer fee of Samsungs Branded Event Page
59. Professional PR Team - Optional
•Samsung will provide the material that will be published
•EventGate team can provide the coverage needed at an extra cost – Optional
60. WeGo Viral Video
Watch it online! http://www.youtube.com/watch?v=pc8iVnxVIhs
61. WeGo English FB Page
Check out our cool content strategy & Entertainment visuals! https://www.facebook.com/eventgate.net
62. WeGo Arabic FB Page
Check out our cool content strategy & Entertainment visuals! https://www.facebook.com/Eventgate.net.eg
63. More ROI!
Entertain Samsungs millions of Social fans by:
•EventGate highly creative photos
•Branded Viral Video content
•Your top events coverage
WeGo is a Fun, playful, outgoing party Pinguin