1. Ragan 2011 Employee
Communications Awards
theGreen Enterprise Intranet
Submitted by:
The United States Department of the Treasury
Logical Design Solutions
Category: Intranets / Best Design
Date: December 16, 2011
2. Where we started. . .
theGreen is a new Treasury-wide online experience
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3. Where we started. . .
• By 2011, the existing family of Treasury
intranets and portals consisted of multiple
location and functional sites with varied
branding, navigation, and multiple sign-on
requirements.
• While growing in number, size and
content, the sites applied a hierarchical
structure that did not reflect Treasury’s
operational and user requirements.
• The effect was:
o Numerous bloated sites
o Poor content retrieval
o Inefficient search
o “Link farms” that discouraged
adoption and employee engagement
o Disengagement and poor adoption
by Treasury’s 150,000(+) employees.
4. Where we are going . . .
theGreen is a new Treasury-wide online experience
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6. theGreen Home Page is
the starting point for
everything in and
around theGreen…it’s
the one-stop-shop with
the latest in Treasury
news, direction, and
performance.
7. It provides quick access to policies, a place for all enterprise services, and
an important look at workplace initiatives.
9. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
“Getting the latest Treasury
News and Announcements”
10. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
“Interacting with our leaders…
up close and personal”
11. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
“Providing engaging support to
Treasury’s most important initiatives”
13. Employee engagement in realizing performance goals and being a part of the Treasury community
“Staying connected to key performance
targets and Treasury initiatives”
14. Employee engagement in realizing performance goals and being a part of the Treasury community
“Providing opportunities to directly interact
with Treasury’s leadership”
16. Enterprise services, delivered in a productive, easy-to-use experience
“Finding what I want, FAST – no more
searching across multiple sites”
17. Enterprise services, delivered in a productive, easy-to-use experience
“Quickly finding policies and information on programs
from across Treasury”
18. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
“Knowing the landscape of Treasury, and finding my place
in the Treasury “picture””
19. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
“theGreen promotes InService as the “up and coming” place for all Treasury
employee services, making it easy for people to find the
support they need today.”
20. Strategic alignment to Treasury’s mission, values, strategic plans, and initiatives
Provides quick access to the full spectrum of Treasury workplace services
21. Key Characteristics of theGreen:
• Provides complete alignment to Treasury’s mission, values, strategic plans and initiatives
• Dramatically improves access to Treasury policies and programs
• Applies collaboration / team sites, and blogs by senior executives to engage
employees to enhance knowledge-sharing
• Emphasizes branding to attract users, by applying an inviting, easily-navigated
and engaging user experience
• Foundationally ready to elegantly integrate its user experience with InService, a key
Treasury HR enterprise solution.
• Applies an iterative approach to becoming Treasury’s primary enterprise
online channel:
o Incorporates relevant information in a user-friendly context
o Accelerates decommissioning of irrelevant information
o Completes transition by the end of 2012.
22. theGreen – an unqualified success for Treasury employees!
• Treasury’s online gathering place
• Accelerated adoption
• Enhanced engagement and
knowledge-sharing
