The document discusses the growth of mobile social networking. It notes that 20% of mobile users and 30% of smartphone users now access social media via their phones. Mobile social networking includes chat rooms, multimedia communities, and user-generated content that persists after logging off. The document outlines two types of mobile social networks: those that partner with carriers and distribute via phone browsers, and "off deck" companies that use other methods. It also discusses proprietary mobile technologies that enable access to social networks via mobile browsers and apps or through native mobile apps focused on mobile use and services. Facebook and Twitter are highlighted as implementing strong mobile strategies, with Twitter integrated with SMS and Facebook popular on mobile platforms.

1. Grow Your Impact Influence
and Income
Mobile Social Networking

2. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
According to a recent survey
conducted in summer 2010, 20% of
mobile users and 30% of smart
phone users are now accessing
social networking sites via their
phone. And the expectation is that
both mobile application and mobile
browser usage will continue to
develop very fast to facilitate the
rapid growth of social networking
via mobile phone.
Mobile Social Networking is the Next Big Thing

3. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
What Services are Included in Mobile Social
Networking?
It includes a diverse set of
technologies and services
ranging from simple chat room
services where people can meet
others and join their groups with
only texting tools, to
multimedia-rich environments
and user generated content
communities which persist after
the user logs off.

4. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
Tremendous Confusion of Social Networking
Participating, who should be
responsible for what and how
to take advantage of the
opportunities.

5. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
Two Basic Types Mobile Social Networks
The first is companies that partner
with wireless phone carriers to
distribute their communities via
the default start pages on mobile
phone browsers, an example is
JuiceCaster.
The second type of companies is so
called “off deck” companies that
rely on other methods to attract
users.

6. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
Proprietary Mobile Technologies and Mobile Access to
the Internet
The first is web based social networks
being extended for mobile access
through mobile browsers and
smartphone apps.
The second type is native mobile social
networks with dedicated focus on
mobile use like mobile communication,
location based services, augmented
reality requiring mobile devices and
technology.

7. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
Facebook and Twitter Implementing Strong
Mobile Strategies
Twitter’s mobile strategy and
integration with SMS messages has
made it a natural mobile player
since its inception, while Facebook
has a great presence on mobile
platforms and many people are
continuing to use it from a mobile
browser.

8. Websites: http://www.b2bpioneers.com/
www.social-networking-bible.com
Email: info@b2bpioneers.com
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