1. DIGITAL
IN
MENA
Rayan Karaky
Chief Digital Officer –
MENA
Starcom MediaVest Group
2. THE FOUR QUESTIONS YOU NEED TO
ASK YOURSELF TODAY
DATA EXPERIENCES SPEED TALENT
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it there? Is it everyone to death? Ferrari yet move like staffed? Do you
important? truck? invest in resources?
3. DATA EXPERIENCES SPEED Talent
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it available? Is everyone to death? Ferrari yet move like staffed? Do you
it important? truck? invest in resources?
6. BUT IS IT
ENOUGH? 901 3.2 250 100
Millio Billio Millio Billio
n n n n
7. SO WHAT?
40 31 72b
Million in Ad
revenue
vanished
vs.
38$/share n
vs. 100+
8. Last Friday: Facebook
updates its policy to give
users more clarity on how
much information they
share is used by the
company. It's in response to
an audit by data-protection
authorities in Ireland, where
Facebook has its overseas
headquarters. The
company also signals that
it may start showing
people ads on sites other
12. DATA EXPERIENCES SPEED TALENT
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it there? Is it everyone to death? Ferrari yet move like staffed? Do you
important? truck? invest in resources?
17. DATA EXPERIENCES SPEED TALENT
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it there? Is it everyone to death? Ferrari yet move like staffed? Do you
important? truck? invest in resources?
28. DATA EXPERIENCES SPEED TALENT
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it there? Is it everyone to death? Ferrari yet move like staffed? Do you
important? truck? invest in resources?
29. A world that is suffering from WE HAVE A
unemployment and yet no industry
talent…
PROBLEM
A young industry where everyone wants
to make it big fast
An expert is someone who found it 5
minutes before you
31. THE FOUR QUESTIONS YOU NEED TO
ASK YOURSELF TODAY
DATA EXPERIENCES SPEED TALENT
Are you harnessing Are you are boring Do you look like a Are you properly
it? Is it there? Is it everyone to death? Ferrari yet move like staffed? Do you
important? truck? invest in resources?
The 31 Internet IPOs jumped an average of 34 per cent on their first day of trading, far outperforming Facebook's first day, It took Google in 2004 to prove that an online company with a disruptive idea could turn a healthy profit and thrive as a publicly-traded company. Now Facebook has been saddled with the task of doing the same for social networking companies
The Wallmart exampleBig data will be the key to innovation, gaining competitive edge,
Be it to check email, social media or browsing;
Are you resourceful enough, can you adjust fast? What’s your approval process? Are your people empowered? Can you relinquish control? Do You have the right partners?
In thisone man show, FahadAlbutairi takes a comedicstab at everyday life in Saudi. Featured topics range from local events happening in Saudi, to his take on Advertising, or football. 22 million views so avg 1 mil per episode…13 million views for Masameer over 23 episodes….We had a speaker at google day…. Engineers, product experts from both Vivaki and
By 2016 the US will lack 120 to 150K data analysts, software engineers…