1. BIG PICTURE
The Task - Preparation
KEYWORDS
The Rationale - Research
LEARNING OBJECTIVES
This is a holistic unit and the different LOs are
covered together in all of the activities.
1. Understand the detailed requirements of
Activity 4- The Treatment
SUCCESS CRITERIA
Platform of
production, understanding the
commission and secondary
research
Take your seat. Bag under your desk.
Have your equipment and planner out.
Topic – Unit 8 – Responding to a Commission
• You have ten hours of supervised preparation time to research, draft,
generate ideas and plan and prepare
2. TELL ME
STUFF!
TAKE ME
THROUGH
IT…
LET ME
HAVE A
GO…
DO I GET
IT?
1 2 3 4 5 6
SETTING THE
SCENE
JOINING UP
LEARNING
LINKS TO LAST
TIME
PASSING ON
KNOWLEDGE
GUIDED PRACTICE
& MODELLING
INDEPENDENT
PRACTICE –
APPLYING THE
SKILLS TO NEW
SITUATIONS
ASSESSMENT &
FEEDBACK
PULL IT TOGETHER
JOINING UP
LEARNING
LINKS TO NEXT
TIME
3. Platform of Production
• Simple
• You're doing the video brief
• Why the video? Talk about your
particular skills and experience
• Distribution – how are people
going to watch this?
• Distribution
• YouTube
• Home website
• Links from social media
• Targeted advert with relevant tv /
cinema screenings / DVD-BluRay?
4. Understanding the Commission
• Who are you?
• Who is the client?
• What themes do you need to explore and develop?
• Who are the audience?
• Think about technical demographic labels – age segments,
social class, gender...
• Restrictions on the commission
• Deadlines, funds, specific requirements...
• Heath Park Media?
• Stress at Work
• Work place stress – the costs of it –
the personal cost to individuals –
wellbeing – mental and physical
health
• Employers? Employees?
• 'Late November
5. Secondary research
• Use the links and videos on the blog but feel free to find your
own too
• Think about the uses of animation, of 'non-fiction' examples
(which almost all of the ones on the blog are) and of how you
could plan a fictional example
• You have 90 seconds – look at how long the other examples
are
• Identify what they do well, what you think they are less good
at and how you could use but improve their ideas
• Identify who you think their audience are and how they
address them
• Identify what the key takeaways from the films are and how
they are communicated to the audience
6. The Task
1. The Rationale
2. The Pitch
3. The Proposal
4. The Treatment
• 10 hours general preparation – 4 sessions of 2½ hours each. This is session 1.
• 2 hours writing up final notes
• 6 hours writing final assessment, with use of final notes
7. BIG PICTURE MY LEARNING
How did this
lesson fit into
your other
lessons?
What is my top
take- away from
the lesson?
Have you contributed to the lesson? Will you be able to improve
next lesson? Do you know what you need to go away and do?
o Are you keeping
up? Everything we've done is
on the blog – lesson by lesson.
o Keep looking back through the
blog, especially at the
examples of note taking. You
are preparing your longer notes
on the real brief
o Look back at your work from
Unit 10 LA B. A lot of what you
have to do in Activity 3 and 4 in
Unit 8 is very very similar to
that work.