2. Absolute Radio Reach
2,694
2,628
2,487
2,348
2,143
1,887
1,163
1,010
897
310
245
242
108
87
73
Total Absolute Total Absolute Absolute Radio Absolute Radio Total Absolute
London Radio Classic Rock Xtreme Radio Network
2007 Q4 2008 Q3 2008 Q4
3. Absolute Radio Hours
16,113
15,096
16,378
14,615
13,740
12,516
7,177
6,593
6,104
1,047
1,196
878
346
303
235
Total Absolute Total Absolute Absolute Radio Absolute Radio Total Absolute
London Radio Classic Rock Xtreme Radio Network
2007 Q4 2008 Q3 2008 Q4
4. National Reach
12,824
13,061
13,465
10,693
10,871
10,576
9,812
9,448
9,289
6,080
5,993
5,830
5,702
5,542
5,591
2,487
2,452
2,348
2,515
2,313
1,887
Total Classic FM Talksport BBC Radio BBC Radio BBC Radio BBC Radio
Absolute 1 2 4 Five Live
Radio
2007 Q4 2008 Q3 2008 Q4
5. 15,096
14,615
Total
12,516
Radio
Absolute
42,646
38,220
40,632
Classic FM
20,399
18,763
National Hours
17,996
Talksport
2007 Q4
104,783
1
98,786
101,865
2008 Q3
159,771
2
160,586
160,113
2008 Q4
BBC Radio BBC Radio
119,798
4
115,443
125,197
46,426
45,718
48,980
Five Live
BBC Radio BBC Radio
6. Total
1,163
1,010
Absolute
897
London
1,517
Capital
1,590
FM 1,624
513
463
Xfm
508
London Reach
485
Choice
457
FM 550
2007 Q4
1,842
Heart
1,781
106.2 1,794
2008 Q3 642
647
LBC 97.3
630
2008 Q4
475
Smooth
538
FM 594
1,429
1,531
Kiss 100
1,579
1,969
Magic
1,885
105.4 1,997
7. Total
7,177
6,593
Absolute
6,104
London
10,063
Capital
11,133
FM 10,136
2,858
2,436
Xfm
2,681
London Hours
3,657
Choice
3,355
FM 4,093
2007 Q4
13,408
Heart
11,660
106.2 10,383
2008 Q3 8,080
7,471
LBC 97.3
7,535
2008 Q4
3,732
Smooth
2,990
FM 3,355
8,990
9,767
Kiss 100
8,875
13,029
Magic
11,907
105.4 12,607
8. Digital Reach
680
615
562
330
310
298
259
258
245
245
242
221
215
152
108
87
73
Absolute Absolute Mojo Radio Q NME Radio Planet Rock
Radio Classic Radio Xtreme
Rock
2007 Q4 2008 Q3 2008 Q4
