Six Methods of Influence for Persuasive Presentations

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Active Presence Limited

A slideshare to support our six-part blog series based on Robert Cialdini’s methods of influencing people, as per his pivotal 1984 text Influence, the Psychology of Persuasion. We have adapted the six methods of influence to illustrate their applicability to the creation and delivery of memorable, more persuasive sales presentations. Visit www.activepresence.com/presentation-theory/ to read the posts.

Tecnologia Negócios

SIX METHODS
OF INFLUENCE FOR

PERSUASIVE
PRESENTATIONS

RECIPROCITY

CONSISTENCY

LIKEABILITY

AUTHORITY

SCARCITY

www.activepresence.com/presentation-theory

www.activepresence.com/presentation-theory

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Six Methods of Influence for Persuasive Presentations

1. SIX METHODS OF INFLUENCE FOR PERSUASIVE PRESENTATIONS

4. SOCIAL PROOF

8. www.activepresence.com/presentation-theory

9. www.activepresence.com/presentation-theory