Project Evolve: Get Social Media Savvy by Kate Elliott, Active MD

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Full day workshop to Project Evolve delegates at UEA, Norwich covering an introduction to key social media sites, principles and basic practices. Delivered on Weds 22nd Sept 2010.

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What is Social Media? Web 2.0 A category of websites that is based on user participation and user-generated content Share, discuss, recommend, word of mouth, communicate, exchange www.facebook.com www.blogger.com www.youtube.com www.twitter.com www.linkedin.com

What is NOT Social Media? Spending all day chatting online to your mates about weekend plans Spamming Broadcasting sales messages without listening to customer feedback

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[object Object],• www.mashable.com - Social media news • www.ping.fm - Great tool to update several social media networks at once • www.bbc.co.uk/click - The BBC’s technology website Local Social Media Experts www.lambdafilms.com www.thebestof.co.uk/norwich www.

Kate Elliott Marketing Director Active Marketing & Design Ltd 5 Progress House Plantation Park Blofield Norwich NR13 4PL Tel: 01603 716700 [email_address] www.activemd.co.uk Twitter ID: activemdkate Facebook/Linked In: Kate Elliott Blogger: activemarketingadvice Contacts

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Project Evolve: Get Social Media Savvy by Kate Elliott, Active MD

1. Social Media Workshop Kate Elliott

2. What is Social Media? Web 2.0 A category of websites that is based on user participation and user-generated content Share, discuss, recommend, word of mouth, communicate, exchange www.facebook.com www.blogger.com www.youtube.com www.twitter.com www.linkedin.com

3. What is NOT Social Media? Spending all day chatting online to your mates about weekend plans Spamming Broadcasting sales messages without listening to customer feedback

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17. Kate Elliott Marketing Director Active Marketing & Design Ltd 5 Progress House Plantation Park Blofield Norwich NR13 4PL Tel: 01603 716700 [email_address] www.activemd.co.uk Twitter ID: activemdkate Facebook/Linked In: Kate Elliott Blogger: activemarketingadvice Contacts

Project Evolve: Get Social Media Savvy by Kate Elliott, Active MD

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Project Evolve: Get Social Media Savvy by Kate Elliott, Active MD