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15. • Many mobile Web users are mobile-only, i.e. they
do not, or very rarely use a desktop, laptop or
tablet to access the Web. Even in the US 25 %of
mobile Web users are mobile-only.
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25. • One on One Intimate Communication with
Customers
• “PUSH” Notifications –
Specials, discounts, reminders, Coupons, Etc.
97% vs. 4% with email
• Constant Branding – Right on the customers
Mobile Device – They are on them 23 hours
per day!
26. • A platform for “PROOF” – Important
info, Testimonials, Videos, etc.
• GPS directions to the Location
• One Tap Calling from the Mobile device
• Connect to Facebook, Twitter, YouTube, etc.
• Viral Marketing – “Share this App”