Marketenomics is annual crowdsourcing event organized by IImNet to attract best talent available in Marketing,Strategy and Consulting domain. http://www.iimnet.com/marketenomics

1. present
The
Marketenomics Challenge 2011
Looking for brains that can create
Marketing, Positioning and Strategy Roadmap

7. Know more about
the Contest

8. Sony VAIO E Series Laptop
HCL ME Tablet X1
Apple iPod touch

12. w w w. i i m n e t . c o m /
present
An event
to source best talent in
Marketing, Strategy & Consulting Domain

13. IImNet is the largest network of pre-screened
alumni from various B-Schools in India.
The Marketinomics Challenge 2011, Our
Crowdsourcing endeavor to source best talent in
Marketing, Strategy and Consulting domain to
solve real life business problems.

14. Sign up at www.iimnet.com and update your profile
Follow us on Twitter | Like our Facebook Page
Find us on Google+ | Like our Linkedin Group
Register for the Challenge (Click)

16. Understand the Contest Concept & Challenge
T create a comprehensive Marketing,
o
Positioning and Strategy Roadmap for an Indian
Conglomerate (with annual revenue of approx.
US$ 50 million) entering in Parenthood Industry.

17. Understand the Contest Concept & Challenge
The Indian conglomerate is diversifying in area
of parenthood portal ( a social media platform
which helps to capture lifecycle of a baby and
associated events) with focus on:
• Affiliate Marketing with major organizations viz.
hospitals, travel portals, insurance agencies etc.
• Providing branded discount card to parents for
both e-commerce and in-store purchases
• Others ideas

18. Phase 1
Individuals / Team
shall provide a comprehensive report
Once, you register you
we shall email you the
template.
Fill the Template along with the details and email
the same at marketenomics@iimnet.com

19. Phase 2
On satisfactory completion of Phase 1, if your
solution is chosen by our experts you will move to
the second and the final round where you/your
team will make a final presentation and submit a
comprehensive report to the CEO & Industry
Experts.

20. 1. Register at I I M n e t . c o m
2. Register for The Marketenomic Challenge 2011
3. Download the template | w w w. i i m n e t . c o m / m a r k e t e n o m i c s
4. Fill the necessary details 1. Registration form 2. Solution Template
5. Create the buzz in your Organization / Institute; you just can’t miss the FAME you /
your team will achieve by winning Marketenomics Challenge 2011.
6. On Successful completion of Phase I, successful individuals/teams will have to Sign
NDA, non-compete agreement etc.
7. This will be followed by the Phase II, which is the final round.

21. Registration Till - 27th November 2011
Phase I
Till – 5th December 2011
Submission
Phase I Winners 10th December 2011
Details will be communicated to the
Phase II
Phase I Winners by 15th December 2011

22. Submission of Final Presentation by 25th
Phase II
December
Submission of Comprehensive Report by
25th December
Face to Face meeting / final
presentation/discussion on the
comprehensive report to the CEO &
Industry Experts (Dates will be
communicated to the Phase I winners)

25. Enter The Marketenomic Challenge 2011 Now
*T&C Apply.
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IImNet terms and Service and is a
registered brand of RefHire.com