Clipster is a complete solution that allows brands and agencies to create, manage, and monitor custom gadgets for their YouTube brand channels. It provides creative freedom to design compelling gadgets without coding through drag and drop components. Analytics help optimize campaigns by tracking key metrics like views, watch time, and conversions. Case studies demonstrate how BMW and toy company Rokenbok increased engagement and sales using Clipster's features.

1. Boostyourbrand
onYouTube
Thecompletesolutionforbrandsandagenciesto
create,manage&monitorcompellingandeffective
customgadgetsforbrandchannelsonYouTube.

2. 2
Standard Channel
85%
Brand channel with
custom gadget 15%
Best200ChannelsbyViews Theriseofcustom
YouTubegadgets
TheTop200leadingbrandsareprovingtheeffectivenessof
YouTubeasacriticalpartoftheirmarketingandbusiness
strategy.
Already15%ofthemmakeuseofgadgetsontheirYouTube
brandchannels.Thisshowsthattopmarketershaveakeen
awarenessoftheirstrongestchannelsandareworkingto
optimizethebrandinganduserexperience.

3. 3
Boostyourbrand
onYouTube
Clipster is the world’s precursor and specialist in
video marketing solutions for YouTube and other
platforms. Leading brands & agencies worldwide
use Clipster to create, manage and monitor custom
gadgets and so maximize their marketing efforts on
YouTube.
Videos watched per visitor
Total video views
Watch time
Subscriptions to your channel
Conversions
Increase

4. 4
Keyfeatures
*As allowed by YouTube
Create, manage & monitor custom YouTube gadgets
Maximize branding with groundbreaking creative freedom
Increase watch time, video views, conversions & subscriptions
Start conversations with your audience for maximum engagement
Quick to launch without the need of coding (cut IT costs)
Make changes while your campaign is running
In-depth Analytics allow you to adapt to trends quickly
Run multi-channel campaigns (YouTube, Facebook, website)
Quick start with optional pre-designed templates
Extend your brand experience with advanced components
Offer customized localized content
Optimize for display on multiple devices using responsive design
Centralized assets management & different access levels
All supported by your own dedicated account manager

5. 5
Creativefreedom
Withitsleadingcreationtool,Clipster
providesyouwithgroundbreaking
creativefreedomwhencreatinga
customYouTubegadget.
Nocodingisrequired,draganddropcomponentswith
tonsofeditingoptionsinClipster’s‘bestintheindustry’
editorhelpsyoucreatethemostcompellingdesigns
easily.Fromasimplepagetoamulti-pagesetupfor
multiplecountries.

6. 6
Advanced
Components
Yourvisitorswillexperienceyourbrandtothe
fullestwithouradvancedcomponents.
Createauniqueuserexperience,extendyour
YouTubechannelwithrichinteractivefeatures.
• Cover flow: adding a video carrousel
• Countdown: adding a countdown for a live stream or
release date
• Map: create pins to display videos on a map
5
days
22
hours
12
minutes
10
seconds

7. 7
Socialengagement
Clipsterallowsyoutointeractwithyourvisitorsinmanydifferentways.Makevisitorsyourbrandadvocates
andletthemhelpyoureachyourgoalsfasterbyspreadingyourcontentvirally.Maximizeyoursocial
engagementwiththeSocialConversationcomponentandothersocialoptions.
SocialConversation
Startcross-platformconversationswithyour
audienceonyourchannel.
Othersocialoptions
• Connect your social channels
• Easy to share content
• Implement social channel feeds
• Implement your blog

8. 8
Geotargeting
Clipstermakesitpossibletocentralizeallyour
YouTubemarketingeffortsononechannel.
Createspecificpagesfortheregionsyouwanttotarget.Tailored
contentwillmaketheuserexperienceevenmoreintenseand
helpsconversionratesgoup.
Clipsterallowsyoutocreatepagesforlanguagesandcountry/lan-
guagecombinations.Youdecidehowspecificyouwanttotarget
youaudience.

9. 9
Content
management
Updatecontentanytime,evenduringarunningcampaign.
Youcanmanagepermissionsformultipleuserssolocal
officescanmanagetheirowncontent(workflow).
• Change content as often as you like
• Centralized asset management allows you to
manage your videos and imagery
• Different access levels per user
Campaign
management
Ifyouhaveseveralcampaignsrunningduringtheyear,
Clipsteroffersyouthetoolstomanagetheseeasily.Plan
aheadandschedulemultiplecampaignstomatchyour
annualmarketingstrategy.
• Create new gadget layouts upfront
• Schedule releases
• Preview collaboration

10. 10
Analytics
Clipster’sindepthreportsgivesyoua
bird’seyeviewofhowyourgadgetis
performing.
Adapttotrends,optimizeyourcampaignand
maximizeyourcampaignefforts.Clipsteralso
allowsyoutoconnectyourgadgettoyourGoogle
Analyticstogetthewholescope.

11. 11
Templates
Makeaquickstartwithoneoftheoptionalpre-designed
templates.Wehavemultipletemplatesavailabletogiveyoua
headstartinyourdesign.Alltemplatesarefullyadjustableand
canbetailoredtoyourspecificwishes.Tomakeiteasyforyou,
wealreadysetthemupinaresponsivedesign.
Templatesaretheretohelpyou,butaren’trequired.Youcan
alwayschoosetomakeauniquesetupofyourown.
Multi-channel
campaign
ClipsteristailoredtocreateamazingcustomgadgetsforYouTube
butoptionallyalsoallowsyoutorunamulti-channelcampaign
fromonedashboard.Ourversatilesolutionallowsyoutopublish
yourcampaigntoFacebook(app)andyourwebsite(widget).
www

12. 12
Additionalservices
Clipsterisaself-serviceproduct.TomaximizeyourYouTubemarketingefforts,Clipster
offersawiderangeofadditionalservicestofurtherhelpyoureachyourgoals.
YouTube brand channel campaign
concepts
Let our creative & strategic minds help you
create an attractive & effective YouTube brand
channel concept for a successful campaign.
Custom gadget design &
implementation
Our talented designers are specialized in
creating the most compelling designs for your
custom YouTube gadget.
YouTube brand channel campaign
management
When you have multiple campaigns during the
year and don’t have the time to manage them,
let Clipster do it for you. We can design, con-
figure and manage all your campaigns for you.
Creation of custom components
If you have specific wishes, Clipster can build
custom components that will be available for
you as add-ons in Clipster.

13. 13
Case:BMWi
BMWwantedagadgetthatreflects
theuniqueexperienceofdrivinga
BMWi.
Asuccessfulin-depthexperience
withamulti-pagegadgetthat
highlightsalltheuniquefeaturesof
theBMWiwascreatedto
persuadevisitorstobookatest
drive.

14. 14
Case:Rokenbok
ForUStoymanufacturerRokenbokYouTubeisoneofthe
mostimportantchannelsintheirmarketing&sales
strategy.Videoisusednotonlytoinspireviewerswiththe
broadrangeofRokenbokproducts,butalsotogenerate
sales.
AsYouTubeisseenasthemostimportantplatformto
distributetheirvideos,RokenbokstartedusingClipsterin
August2013toboosttheirmarketing&salesefforts.This
ledtosignificantlyimprovedresultsquickly.Notonlyin
videoviews,subscribersandwatchtime,butmore
importantinthenumberofsalesgeneratedthroughtheir
YouTubechannel.

15. 15
BrandsweboostonYouTube

16. 16
YouTubefactsandfigures
56Countries
2nd
Largest
56 countries post content
in 61 languages
YouTube is the 2nd
largest search engine,
behind google
60Years
More content is uploaded in
60 days than all 3 major U.S.
Networks generated in the
last 60 years
17%
17% of all Internet traffic
flows through YouTube
100Hours
100 hours of video are
uploaded every minute
Hundreds
ofMillions
YouTube is now being
accessed from hundreds of
millions devices
One
Billion
More than 1 billion unique
users visit YouTube each
month
Six
Billion
6 billion hours of video are
watched monthly
One
Billion
One billion daily views
come from mobile
devices
25%
Mobile
25% of views, globally,
are from mobile devices

17. 17
Top100Brands&YouTube
Source: Key lessons for success on YouTube - Pixability 2013
Only 1 of the Top 100
Global Brands does not
have a YouTube channel.
These brands have collectively
invested billions of dollars in online
video creation.
Many of the Top 100 Global Brands fail to reach their
audiences because they focus more on
video production and less on video marketing.
Since YouTube’s launch, the Top 100 Global Brands have
published a total of 258,000 videos across 1,378 YouTube
channels, attracting over 9.5 billion total views.
56 of the Top 100
Global Brands have 10 or
more YouTube channels.
YouTube has longer lasting marketing impact than social media
for the Top 100 Global Brands. Over 30% of the total aggregate
video views occur 12 weeks after publication.
Since 2009, video publishing rates on YouTube by the Top 100
Global Brands have increased an average of 73% annually. By 2015,
they will likely invest in the production and distribution of over
one million newYouTube videos.

18. Requestademo
Wanttotakealookinsideandexperience
themagicbehindClipster?Discoverhow
Clipstercanhelpyoureachandoptimize
yourYouTubemarketingeffortsandhave
oneofourteammembersgiveyoua
Clipsterdemo.
Experienceour:
• Leading creation tool
• Campaign management
• Content management
• Experienced and helpful team
Ademowilltakeroughly40minutesof
yourtime,butwillchangeyourYouTube
marketingresultsforever.
19

19. 20
Contact
information
FindYourWayInTheWorld Pte Ltd
8 Cross Street, #28-00 PWC
Building, Singapore 048424
(+65) 6850 7764
www.clipster-video.com
www.youtube.com/clipstervideo
www.youtube.com/clipsterdemo
OFFICIAL PARTNER
South East Asia