4. WIKINOMICS
In the book ‘Wikinomics’ written be Don , it shows
how masses of people can take part in the
economy like never before. The authot describes
the rapid growth of new collaborative enterprises
such as MySpace, InnoCentive, Flikr, Second Life,
YouTube and many others.
5. An example of a prosumer
may be a group of people
giving their input into a
new shampoo via a poll or
similar activities