Hindustan Lever

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DESCRIBE AND EVALUATE THE STRATEGY EMPLOYED BY HINDUSTAN LEVER DURING 1995-2002 TO GROW THEIR “TOP-LINE”

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EVALUATE THE CONTROLS AND ORGANIZATION USED BY HINDUSTAN LEVER TO IMPLEMENT ITS GROWTH INITIATIVES IN KISSAN ANNAPURNA IODIZED SALT

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WHAT CRITERIA WOULD YOU USE TO SELECT FROM THE MANY GROWTH PROPOSALS THAT HAVE BEEN SUBMITTED TO THE CHAIRMAN, MR. BANGA? WHY DO YOU CHOOSE THESE CRITERIA?

1) BLEND OF FINANCIAL & NON-FINANCIAL MEASURES IS REQUIRED 2) NON-FINANCIAL MEASURES ARE USED AT LOW LEVELS FOR TASK CONTROL 3) FINANCIAL MEASURES ARE USED AT HIGH LEVELS FOR MANAGEMENT CONTROL ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

GIVEN YOU DECISIONS, WHAT PRACTICES AND PROCESSES SHOULD HLL RETAIN? WHAT NEW PRACTICES AND PROCESSES WILL HAVE TO BE DEVELOPED?

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Hindustan Lever

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