Performance Marketing & the World Beyond Online - Gillian Makepeace (Debenhams)

June 2011 Debenhams Voucher Trial Case Study

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Debenhams Case Study - Agenda

[object Object],[object Object],[object Object],[object Object],Debenhams Case Study - Background

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Debenhams Case Study - Planning

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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Debenhams Case Study - Execution

Debenhams Case Study – Affiliate

Debenhams Case Study – vouchercloud

Debenhams Case Study – Mobile

Debenhams Case Study – Social media

Debenhams Case Study – Email

Debenhams Case Study – Print

[object Object],[object Object],[object Object],[object Object],[object Object],Debenhams Case Study - Results

[object Object],[object Object],Debenhams Case Study – Next steps

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