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Film240 - Social Media is the New Black - Flipbook

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Film240 - Social Media is the New Black - Flipbook

  1. 1. Social media is the new black P h o t o : U n s p l a s h
  2. 2. P h o t o : U n s p l a s h Social media is undeniably a polarizing topic of conversation; with people either loving, hating, or not knowing how to feel about it.9
  3. 3. Fact 77% ofpeople aged 18to 24 check their phonesat leastevery 30 minutes.5 P h o t o : U n s p l a s h
  4. 4. P h o t o : U n s p l a s hLiving in the moment went from this Social media haters will argue that:
  5. 5. To this P h o t o : U n s p l a s h
  6. 6. For some time, society had tried to shun the use of socialmedia, claiming negative effects on mental health.12 P h o t o : U n s p l a s h
  7. 7. “Social media is social; it depends on other people's influence on your life and your influence on their lives. That is what scares me and that is what should scare you, it is based on others rather than yourself.”12 P h o t o : U n s p l a s h
  8. 8. Scientists have linked technology use in the lives of young children to learning disabilities, the inability to self-regulate and attention deficit.7 P h o t o : U n s p l a s h
  9. 9. Butalso understanding that the acceptance of social media is vital to effective communication with millennials.2 P h o t o : U n s p l a s h
  10. 10. Socialmediaisso much morethan just posting aboutyour life—it’s online communication dedicatedto community basedinputand interaction.6 P h o t o : U n s p l a s h
  11. 11. The introduction ofsocial media has made minor disruptions to peoples’ everydaylives seemnormal. P h o t o : U n s p l a s h
  12. 12. P h o t o : U n s p l a s h It hasforced usto become masters atmultitasking, balancing in personand digital conversations simultaneously.4
  13. 13. Taking breaksfromdinner timeconversationto check socialmediahasbecomea common practicefor many.4 P h o t o : U n s p l a s h
  14. 14. P h o t o : U n s p l a s h Even something assimple asa selfie allowssocial media to disrupt a little piece of our day.11
  15. 15. Butsocial media breaks aren’talways negative disruptions. They can keep us informed and instantly connectus to current events.1 P h o t o : U n s p l a s h
  16. 16. P h o t o : U n s p l a s h Additionally, social media can make us happier.
  17. 17. P h o t o : U n s p l a s h Getting ‘likes’ on contentwe post releases dopamine in ourbrains to make us feel good about ourselves.8
  18. 18. P h o t o : U n s p l a s h Brands have alsobeen able to leverage social media to create more meaningful connections to consumers.3
  19. 19. P h o t o : U n s p l a s h Subsequently,this forcesmarketersto work harderto cut through the clutter,asthe consumeristlandscape hasquickly movedfrompushto pullmarketing.10
  20. 20. P h o t o : U n s p l a s h Regardless of opinion, social media is the new black—and it’s nevergoing outof style.
  21. 21. Works cited 1 - Agrawal, AJ. "It's Not All Bad: The Social Good Of Social Media." Forbes. Forbes Magazine, 18 Mar. 2016. Web. 02 Mar. 2017. 2 - Bielski, Zosia. “The Screen Age”. The Globe and Mail. n.d. Web. 02 Mar. 2017. 3 - Bonchek, Mark. "Making Sense of Owned Media." Harvard Business Review. N.p., 05 Nov. 2014. Web. 02 Mar. 2017. 4 - Eichler, Leah. "Sorry to be rude, but my smartphone needs my attention." The Globe and Mail. Special to The Globe and Mail, 09 Oct. 2013. Web. 02 Mar. 2017. 5 - Krashinsky, Susan. “Four ways Canadians are consuming media differently.” The Globe and Mail. 04 December 2014. Web. 02 Mar. 2017. 6 - Rouse, Margaret. "What is social media?" WhatIs.com. N.p., Sept. 2016. Web. 02 Mar. 2017. 7 - Rowan, Cris. "10 Reasons Why Handheld Devices Should Be Banned for Children Under the Age of 12." The Huffington Post. TheHuffingtonPost.com, 06 Mar. 2014. Web. 02 Mar. 2017. 8 - Soat, Molly. "Social Media Triggers a Dopamine High." AMA. N.p., Nov. 2015. Web. 02 Mar. 2017. 9 - Taufer, Jessica. "Why I Love And Hate Social Media." Odyssey. N.p., 09 Feb. 2016. Web. 02 Mar. 2017. 10 - Toole, Catherine. "Brands as publishers: inside the content marketing trend." Getty Curve. N.p., n.d. Web. 02 Mar. 2017. 11 - Turkle, Sherry. "The Documented Life." The New York Times. The New York Times, 15 Dec. 2013. Web. 02 Mar. 2017. 12 - Waters, Preston. "Why You Should Hate Social Media." Elite Daily. N.p., 08 July 2015. Web. 02 Mar. 2017.

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