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Avoiding Crucial Mistakes During a Transaction
Lessons learned “in the trenches”
Presented by Bryan Livingston and Paul Puri
1
M&A International – The World’s Leading Mid-Cap
Investment Banking Organization
Worldwide Transactions Closed by MAI ( deal volume)
M&A International, Inc. offers the unparalleled resources of over
600 professionals in M&A advisory and investment banking
offices operating around the globe.
We seamlessly advise our clients on acquisitions, divestitures and
financing. In 25 years, M&A International Inc. has grown to be the
leading M&A advisory provider for mid-cap companies.
We combine local market knowledge with professional discipline
and sector expertise. Our industrial practice is strongly focused on
energy services, manufacturing and distribution worldwide.
About M&A International, Inc.
2
Professionals
• Founded and chairs M&A International Inc.'s
Construction and Engineering Services Group
• Vice President, National Accounts Designtex
(Steelcase Inc.)
• MBA (George Washington University)
• BS (United States Naval Academy)
• Attended US Naval Nuclear Propulsion School
and operational prototype training after
graduation and commissioning
Bryan Livingston
CEO and Managing Director
Direct: 214.382.4464
bryan.livingston@cadallas.com
• Global Head of M&A International’s Energy
Investment Banking Group.
• MBA (Southern Methodist University)
• BS (Cornell University)
• Paul has active clients across oilfield service
and manufacturing sectors. He has unlocked
over half a billion dollars of liquidity to his
North American clients in sell-side
transactions.
3
Paul Puri
CDO and Managing Director
Direct: 214.382.4492
paul.puri@cadallas.com
3
Key Oilfield and Infrastructure Transactions
Our Credentials
44
5
Transition Planning – 1 to 2 years
Advice that generates $ Millions more at closing
Management Readiness
 Put the right management team in
place
 Invest in employees who can grow
the business
 Assure other stakeholders are
onboard
Financial Readiness
 Upgrade financial reporting
systems and internal controls
 Audited Financial Statements
 High quality bookkeeping and
accounting standards
 CFO with high credentials
 Taxes filed and paid
1 2
3
Operational Readiness
 Deploy technology to give you
day-to-day insight into order
flow, WIP, invoices & payables
 Create competitive advantages
in the marketplace through
patents and product or service
uniqueness
 Diversify your client base to
avoid customer concentration
 Manage order flow and pricing
risk through longer term
customer contracts
 Understand your limits as an
entrepreneur
55
Transition Planning – 1 to 2 years
Advice that generates $ Millions more at closing
 Put the right management team in place
 Empower that team to make the critical decisions
 Invest in employees who can grow the business
 Assure other stakeholders are onboard with the transaction
 Understand your limits as an entrepreneur
 Understand the risks of timing the transaction amidst highly
volatile commodity pricing cycles
6
Management Readiness
Work yourself out of your Job
6
7
Transition Planning – 1 to 2 years
Advice that generates $ Millions more at closing
 Deploy technology to give you day-to-day insight into your
business, such as order flow, WIP, invoices & payables
 Create competitive advantages in the marketplace through
patents and product or service uniqueness
 Diversify your client base to avoid customer concentration
 Manage order flow and pricing risk through longer term
contracts
7
Operational Readiness
Manage Risk & Invest in your Operations
7
8
Transition Planning – 1 to 2 years
Advice that generates $ Millions more at closing
 Upgrade financial reporting systems and internal controls
 Audited Financial Statements
 High quality bookkeeping and accounting standards
 CFO with high credentials
 Taxes filed and paid
8
Financial Readiness
Get your Financial Systems in Order
8
Proprietary Capabilities You Need from an
Investment Bank
 Personal & Industry Networks
 Deep International Contacts and
References
 Established closing record in Oilfield
Services and Manufacturing
 Private Equity relationships
throughout the energy industry
 Compelling Marketing
Materials
 Identifying Well-Suited &
Qualified Prospects
 Expert Interaction with
Prospects
 Skillful Negotiating of Key
Terms
 Facilitating a Smooth
Closing
VALUE ENHANCEMENTCONTACTS
 Seasoned M&A Veterans
 Operational Focus
 Results-oriented
 Power Negotiators
 Trustworthy
 Energy Services Specialist
PROFESSIONALS
1 2 3
99
M&A Process – Maximizing Value and Fit
3 to 9 months
Negotiation
Interact with Buyers
Negotiate Letter of
Intent (LOI)
Solicit Offers
Seller Reporting
Narrow Buyer List
Acceptance of Offer
Closing
Due Diligence
Negotiate Definitive
Agreement
Close Transaction
Preparation
Company Research
Industry Research
Financial Analysis
Buyer Targeting &
Behavior Research
1010
11
Mistakes that can cost you $ Millions at closing
Management Risk
 Entrepreneur owns all the client
relationships
 No seasoned, outside management
team that can run the business
 No clear business or growth strategy
over the next 3-4 years
1
Financial Risk
 No formal accounting records
 Large family deductions
 No retained equity
 High debt
 Substantial exposure to
commodity price
 Inability to stand up to a
formal due diligence process
3 4 Business and Transaction Risk
 Substantial customer
concentration or order risk
 High employee turnover
 High dollar claims, such as
legal, IRS, or OSHA challenges
 Not understanding the unique
motivation of each buyer to
pursue an acquisition
2 Operational Risk
 Manual processes
 No competitive advantages, no
longer term client contracts
 No insight into day-to-day
order flow, WIP, inventory,
payables
1111
Some Understanding of Buyer Motivations
 Ability to act as a single-source supplier to larger customers operating across the various segments of the North
American energy industry
 Desire to commit significant financial resources to further develop and invest in operating infrastructure and
provide a strong platform for future expansion
 Secure improved access, service, and volume purchasing benefits from suppliers
 End market, product, service, and/or geographic diversification
 Diversification of clients
 Investment in new ideas and best-of-breed management teams and entrepreneurs
 Improved customer benefits through lower inventory investment or reduction of transaction costs
1212
Potential Transactions
• Recapitalization
Minority
Majority
Leveraged Dividend
• Strategic Sale
• Acquisition / Merger
Vertical Integration
Diversification
Consolidation
1313
Comments
14
Tweet your takeaway from this educational session.
@MidlandEnrgExpo #MEECapAlliance
Tweet your takeaway from this educational
session.
@MidlandEnrgExpo #MEECapAlliance
14
Our Success Over 3 Decades is Based on Attributes
Important to the Clients We Serve
Confidentiality Independence
Seamless cross-
border continuity
International
network
Extensive contacts
with direct access
to many relevant
decision makers in
the industry
Sector expertise in
key energy sectors,
including
manufacturing,
distribution and
services
Cross-border price premium
1515
Oil & Gas Infrastructure Industrial Space - Keys
to Sustained Success
Our confidential bidding process:
Generates premium prices
Gives you a choice among
attractive options
We know who is buying and why
We use a systematic process
and highly talented people
1
2
3
1616
MAI Oil & Gas Equipment & Supply
Chain Subsector Focus
 Pipeline valves and instrumentation
 Pipeline application castings
 Standard and specialty drilling tools
 High-precision, ultra-hard drilling and
refining tools
 Transportation equipment
manufacturing
 Tool and die equipment
 Refinery specialty parts and equipment
 Fabrication
1717
MAI Oil & Gas Infrastructure Services Subsector
Focus
 Site preparation
 Drilling and workover
 Equipment rentals
 Offshore and logistical support
 Flow back
 Hydraulic fracturing
 Pipeline and drilling
measurement
 Pipeline construction, services
and maintenance
 Water hauling
 Wireline
 Perforation
1818
Enhancing the Price Over the Initial Offer –
Five Examples ($Million)
1919
Minority Recapitalization
PE investment which provides a minority (less than 50%) equity interest
Key Elements
 Finance growth
 Provide partial liquidity for a business owner’s estate
 Recapitalization gives shareholders a partner that is willing to fund growth with the common
objective of creating significant future value
 Most private equity firms invest with a 5-7 year investment horizon
 Continuity of key management team is critical
 Leaves daily operating control (and usually voting control) in the hands of present management
2020
Majority Recapitalization
PE investment which provides a majority (more than 50%) equity interest
Key Elements
 Same elements as minority recapitalization except that voting control passes to PE
 Recapitalization includes leveraging of company
 Sellers typically retain 10% – 40% equity
2121
Leverage & Dividend
Refinance and distribute proceeds to shareholders
Key Elements
 Provides liquidity to shareholders while retaining 100% equity interest
 Tax considerations based upon corporate form
 Attractive credit markets
2222
Strategic Sale
Acquisition of all or substantially all of the company
Key Elements
 Synergies
 Consolidation of a competitor
 Leveraging intellectual property or strong market position
 Time to market new/competitive product/service usually a key factor
2323
Acquisition / Merger
Acquire or merge with similar company with different characteristics
Key Elements
 Opportunity for increased scale / valuation
 Potential for margin enhancement
 Probably defers sale transaction given time needed for integration
2424

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Mergers and Acquisitions: Preparing for Change

  • 1. Avoiding Crucial Mistakes During a Transaction Lessons learned “in the trenches” Presented by Bryan Livingston and Paul Puri 1
  • 2. M&A International – The World’s Leading Mid-Cap Investment Banking Organization Worldwide Transactions Closed by MAI ( deal volume) M&A International, Inc. offers the unparalleled resources of over 600 professionals in M&A advisory and investment banking offices operating around the globe. We seamlessly advise our clients on acquisitions, divestitures and financing. In 25 years, M&A International Inc. has grown to be the leading M&A advisory provider for mid-cap companies. We combine local market knowledge with professional discipline and sector expertise. Our industrial practice is strongly focused on energy services, manufacturing and distribution worldwide. About M&A International, Inc. 2
  • 3. Professionals • Founded and chairs M&A International Inc.'s Construction and Engineering Services Group • Vice President, National Accounts Designtex (Steelcase Inc.) • MBA (George Washington University) • BS (United States Naval Academy) • Attended US Naval Nuclear Propulsion School and operational prototype training after graduation and commissioning Bryan Livingston CEO and Managing Director Direct: 214.382.4464 bryan.livingston@cadallas.com • Global Head of M&A International’s Energy Investment Banking Group. • MBA (Southern Methodist University) • BS (Cornell University) • Paul has active clients across oilfield service and manufacturing sectors. He has unlocked over half a billion dollars of liquidity to his North American clients in sell-side transactions. 3 Paul Puri CDO and Managing Director Direct: 214.382.4492 paul.puri@cadallas.com 3
  • 4. Key Oilfield and Infrastructure Transactions Our Credentials 44
  • 5. 5 Transition Planning – 1 to 2 years Advice that generates $ Millions more at closing Management Readiness  Put the right management team in place  Invest in employees who can grow the business  Assure other stakeholders are onboard Financial Readiness  Upgrade financial reporting systems and internal controls  Audited Financial Statements  High quality bookkeeping and accounting standards  CFO with high credentials  Taxes filed and paid 1 2 3 Operational Readiness  Deploy technology to give you day-to-day insight into order flow, WIP, invoices & payables  Create competitive advantages in the marketplace through patents and product or service uniqueness  Diversify your client base to avoid customer concentration  Manage order flow and pricing risk through longer term customer contracts  Understand your limits as an entrepreneur 55
  • 6. Transition Planning – 1 to 2 years Advice that generates $ Millions more at closing  Put the right management team in place  Empower that team to make the critical decisions  Invest in employees who can grow the business  Assure other stakeholders are onboard with the transaction  Understand your limits as an entrepreneur  Understand the risks of timing the transaction amidst highly volatile commodity pricing cycles 6 Management Readiness Work yourself out of your Job 6
  • 7. 7 Transition Planning – 1 to 2 years Advice that generates $ Millions more at closing  Deploy technology to give you day-to-day insight into your business, such as order flow, WIP, invoices & payables  Create competitive advantages in the marketplace through patents and product or service uniqueness  Diversify your client base to avoid customer concentration  Manage order flow and pricing risk through longer term contracts 7 Operational Readiness Manage Risk & Invest in your Operations 7
  • 8. 8 Transition Planning – 1 to 2 years Advice that generates $ Millions more at closing  Upgrade financial reporting systems and internal controls  Audited Financial Statements  High quality bookkeeping and accounting standards  CFO with high credentials  Taxes filed and paid 8 Financial Readiness Get your Financial Systems in Order 8
  • 9. Proprietary Capabilities You Need from an Investment Bank  Personal & Industry Networks  Deep International Contacts and References  Established closing record in Oilfield Services and Manufacturing  Private Equity relationships throughout the energy industry  Compelling Marketing Materials  Identifying Well-Suited & Qualified Prospects  Expert Interaction with Prospects  Skillful Negotiating of Key Terms  Facilitating a Smooth Closing VALUE ENHANCEMENTCONTACTS  Seasoned M&A Veterans  Operational Focus  Results-oriented  Power Negotiators  Trustworthy  Energy Services Specialist PROFESSIONALS 1 2 3 99
  • 10. M&A Process – Maximizing Value and Fit 3 to 9 months Negotiation Interact with Buyers Negotiate Letter of Intent (LOI) Solicit Offers Seller Reporting Narrow Buyer List Acceptance of Offer Closing Due Diligence Negotiate Definitive Agreement Close Transaction Preparation Company Research Industry Research Financial Analysis Buyer Targeting & Behavior Research 1010
  • 11. 11 Mistakes that can cost you $ Millions at closing Management Risk  Entrepreneur owns all the client relationships  No seasoned, outside management team that can run the business  No clear business or growth strategy over the next 3-4 years 1 Financial Risk  No formal accounting records  Large family deductions  No retained equity  High debt  Substantial exposure to commodity price  Inability to stand up to a formal due diligence process 3 4 Business and Transaction Risk  Substantial customer concentration or order risk  High employee turnover  High dollar claims, such as legal, IRS, or OSHA challenges  Not understanding the unique motivation of each buyer to pursue an acquisition 2 Operational Risk  Manual processes  No competitive advantages, no longer term client contracts  No insight into day-to-day order flow, WIP, inventory, payables 1111
  • 12. Some Understanding of Buyer Motivations  Ability to act as a single-source supplier to larger customers operating across the various segments of the North American energy industry  Desire to commit significant financial resources to further develop and invest in operating infrastructure and provide a strong platform for future expansion  Secure improved access, service, and volume purchasing benefits from suppliers  End market, product, service, and/or geographic diversification  Diversification of clients  Investment in new ideas and best-of-breed management teams and entrepreneurs  Improved customer benefits through lower inventory investment or reduction of transaction costs 1212
  • 13. Potential Transactions • Recapitalization Minority Majority Leveraged Dividend • Strategic Sale • Acquisition / Merger Vertical Integration Diversification Consolidation 1313
  • 14. Comments 14 Tweet your takeaway from this educational session. @MidlandEnrgExpo #MEECapAlliance Tweet your takeaway from this educational session. @MidlandEnrgExpo #MEECapAlliance 14
  • 15. Our Success Over 3 Decades is Based on Attributes Important to the Clients We Serve Confidentiality Independence Seamless cross- border continuity International network Extensive contacts with direct access to many relevant decision makers in the industry Sector expertise in key energy sectors, including manufacturing, distribution and services Cross-border price premium 1515
  • 16. Oil & Gas Infrastructure Industrial Space - Keys to Sustained Success Our confidential bidding process: Generates premium prices Gives you a choice among attractive options We know who is buying and why We use a systematic process and highly talented people 1 2 3 1616
  • 17. MAI Oil & Gas Equipment & Supply Chain Subsector Focus  Pipeline valves and instrumentation  Pipeline application castings  Standard and specialty drilling tools  High-precision, ultra-hard drilling and refining tools  Transportation equipment manufacturing  Tool and die equipment  Refinery specialty parts and equipment  Fabrication 1717
  • 18. MAI Oil & Gas Infrastructure Services Subsector Focus  Site preparation  Drilling and workover  Equipment rentals  Offshore and logistical support  Flow back  Hydraulic fracturing  Pipeline and drilling measurement  Pipeline construction, services and maintenance  Water hauling  Wireline  Perforation 1818
  • 19. Enhancing the Price Over the Initial Offer – Five Examples ($Million) 1919
  • 20. Minority Recapitalization PE investment which provides a minority (less than 50%) equity interest Key Elements  Finance growth  Provide partial liquidity for a business owner’s estate  Recapitalization gives shareholders a partner that is willing to fund growth with the common objective of creating significant future value  Most private equity firms invest with a 5-7 year investment horizon  Continuity of key management team is critical  Leaves daily operating control (and usually voting control) in the hands of present management 2020
  • 21. Majority Recapitalization PE investment which provides a majority (more than 50%) equity interest Key Elements  Same elements as minority recapitalization except that voting control passes to PE  Recapitalization includes leveraging of company  Sellers typically retain 10% – 40% equity 2121
  • 22. Leverage & Dividend Refinance and distribute proceeds to shareholders Key Elements  Provides liquidity to shareholders while retaining 100% equity interest  Tax considerations based upon corporate form  Attractive credit markets 2222
  • 23. Strategic Sale Acquisition of all or substantially all of the company Key Elements  Synergies  Consolidation of a competitor  Leveraging intellectual property or strong market position  Time to market new/competitive product/service usually a key factor 2323
  • 24. Acquisition / Merger Acquire or merge with similar company with different characteristics Key Elements  Opportunity for increased scale / valuation  Potential for margin enhancement  Probably defers sale transaction given time needed for integration 2424