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Wade Kwon
                               © 2012 Birmingham Blogging Academy
                                                 @WadeOnTweets




                      How TO Win Awards AND
                      Influence Readers IN
Photo: terren (CC)!
                      439 Days AND 668 Posts
Want a super high skyscraper?
Call an architect.
                            Photo: Paul Bica (CC)!
Want a super high website?
  3 B’s: Blog, baby, blog.
Overview
     1.  Don’t have a plan.

     2.  Cover everything.

     3.  Measure, measure, measure.




Photo: terren (CC)!
Photo: Todd Ehlers (CC)!




1. Don’t have a plan.
Just an
objective.
             Photo: hmomoy (CC)!
“Unrelentingly positive about Birmingham”

Photo: Jamie (CC)!
2. Cover everything.
You can never predict what
 will work.




Photo: Susan (CC)!
More diversity = more chances to succeed.




Photo: Chris Metcalf (CC)!
3. Measure measure
   measure


                     Photo: Thor (CC)!
Simplest: page views, comments, Likes




                      Photo: Bob Doran / Sean MacEntee (CC)!
Complex:
year-to-year
   changes
Special Offer
!   Attend Y’all Connect
   for only $99.
!   Promo code:
   WCATL2013
!   July 23, Birmingham

!   Speakers: Peter Shankman, Mack Collier,
   Andrea Weckerle, Ike Pigott, Nichole Kelly,
   James Spann, Whitney Breaux
3 B’s. Because you never know …
Contact me.
•    wade@wadekwon.com
•    BirminghamBlogging.com
•    @WadeOnTweets
•    http://itswa.de/wcatl2013
Thank you.

             Photo: Reinis Traidas (CC)

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How to Win Awards and Influence Readers in 439 Days and 668 Posts