From Leslie's temper tantrum to Li'l Sebastian and "Treat yo self" Parks and Recreation gave us 7 seasons of memorable, laugh out loud moments. And with the farewell episode still fresh in fans' minds, what better a time to look back at the hilarity. In this Slideshare, we take a look at 18 classic Parks and Rec quotes, and translate them to inspire your businesses' 2015 marketing strategy. Grab some "apps'n'sserts" and check it out!

1. By Wishpond
18 Parks and Recreation Quotes
to Inspire your Online
Marketing Strategy

2. Leslie Knope

3. “The thing about
youth culture is, I
don’t understand it.”
In other words:
Online marketing technologies, strategies and best practices develop
at a lightning-quick rate - but we also have more access to free,
educational content than we ever have. Do your homework and stay
at the forefront.

4. “What I hear when I’m
being yelled at is
people caring loudly
at me.”
In other words:
Qualitative data, like user feedback and reviews, can be hugely
influential in guiding your business’ online marketing strategy. While it
can be hard, responding to negative feedback well is essential for
growth.

5. “One person’s
‘annoying’ is another
person’s ‘inspiring
and heroic.’”
In other words:
Not every prospective client is built the same. While it’s essential you
write and create products for a target market, remember that not
everyone is the same or will respond to the same stimulus. Vary your
efforts and accept the occasional disappointment

6. Ron Swanson

7. “Never half-ass two
things. Whole-ass
one thing.”
In other words:
Ron’s absolutely correct. If you’re going to dive into a marketing
strategy (like content creation or social media) it’s essential you do so
wholeheartedly. Don’t attempt something for three weeks, decide it’s
not working and give up. Put up a solid effort and measure your return
before switching direction.

8. “Creativity is for
people with glasses
who like to lie.”
In other words:
Creativity, Ron, is for everyone, from bloggers to advertisers, email
marketers to sales associates. Creativity is the reason our A/B tests
work. It’s how we stand out from competitors on social and in email
campaigns. Creativity is innovation, and innovation is success.

9. “Just give me all the
bacon and eggs you
have. Wait...wait. I worry
what you heard was
"Give me a lot of bacon
and eggs. What I said
was: give me all the
bacon and eggs you
have. Do you
understand?"
In other words:
Ron asks for what he wants, and makes sure his needs are clear. You
need to do the same thing. If you’re testing out a new third-party
software provider, be sure they can meet your requirements before
committing. It’s the same with social networks, blogging platforms,
and advertisers.

10. “I believe luck is a
concept invented by
the weak to explain
their failures.”
In other words:
Successful marketers got to where they are through hard work,
measured steps and creative strategy, very rarely by serendipity.
Emulate them, reach out to them, and do the same.

11. “There are only three
ways to motivate
people: money, fear,
and hunger.”
In other words:
You should identify the pain points of your target market and respond
accordingly. Your product or service’s selling points should be based
around answering the concerns, worries and difficulties of your
market. This frames advertising efforts, landing pages, email drip
campaigns and more.

12. “When people get a
little too chummy
with me I like to call
them by the wrong
name to let them
know I don’t really
care about them.”
In other words:
With marketing automation and extensive CRM systems, it can be
easy to think of your leads or clients as numbers. Don’t. Nothing
destroys trust or creates animosity faster than a mistaken merge tag
or accidental email sent to the wrong person. Put safeguards in place
and go slow. It’s worth it.

13. Andy Dwyer

14. In other words:
Don’t be like Andy. There are thousands of small steps which need to
be taken before you can find real success online, and oftentimes
success occurs in fits and starts. Keep pushing despite a slow start.
Success is just around the corner.
“Oh I’m fine. It’s just
that life is pointless,
and nothing matters,
and I’m always tired.”

15. In other words:
Accept that you can’t control everything and you’ll be far ahead of
your peers. Create a sales funnel and marketing strategy that bends
(through triggered marketing automation, for instance) and weaves. It
may be a mess, but it’s a mess with a single goal at the end.
“My whole life is a
giant mess and I love
it.”

16. “I’m not crying, OK?
I’m allergic to jerks.”
In other words:
The marketing and startup world is one which will, there’s no doubt
about it, kick you a few times on your way up. The way you respond
to these setbacks will show if you’re actually cut out for it.

17. April Ludgate

18. “My gut is always
right, okay?”
In other words:
If something feels right, go with it (and test it). If something feels
wrong, stop it (and test it). Your gut is a valuable tool, but so is a solid
analytics and testing platform which allows you to prove your gut
right.

19. “Time is money,
money is power,
power is pizza, and
pizza is knowledge,
let’s go!”
In other words:
Time is money. Whenever you’re testing a hypothesis or determining
if a strategy has a positive ROI, remember to calculate your time
(generously) into the equation when you do so.
Also, April’s right, pizza is knowledge.

20. “I only tell the truth
when it makes me
sound like I'm lying.”
In other words:
Transparency in business is essential, both to generate leads and
maintain clients. Yet there’s a difference between “transparency” and
genuine transparency. Unsuccessful businesses will reveal only those
parts of their business that cast them in a positive light. Successful
businesses will bear it all and create genuine trust and loyalty.

21. Tom Haverford

22. In other words:
Until 2014 popups were a thing for scammers, and now almost every
business uses them to great effect. There are no high or low roads in
marketing. There is simply what works and what doesn’t.
“I have never taken
the high road. But I
tell other people to
‘cause then there’s
more room for me on
the low road.”

23. In other words:
There are few better strategies than hard work in the right direction.
There are few worse strategies than hard work wasted on a poor
choice. Do your research, test your hypothesis, then dive in
completely.
“Sometimes you
gotta work a little, so
you can ball a lot.”

24. In other words:
Testing, innovation, sleepless nights and constant change can be
exhausting. Don’t be afraid to take a bit of time for yourself. More work
will get done with a settled mind and unstressed working
environment than with a candle burnt at both ends.
“Treat yo self.”

25. Thank you for viewing!
Check out blog.wishpond.com
For more awesome
content
Wishpond
One Easy Tool
For All of Your Online Marketing Efforts