USB Flash Drive SUB-PANEL

1. Frequency Percent
6,860 100.0%
5,082 74.1%
1,778 25.9%
2. Number of USB Flash Drives owned [SA] (n=5,082)
Frequency Percent
5,082 100.0%
2,008 39.5%
2,181 42.9%
837 16.5%
47 0.9%
9 0.2%
5. The material of the latest purchased USB Flash Drive
6. The memory capacity of the latest purchased USB Flash Drive
7. Price of the latest purchased USB Flash Drive
9. Future USB Flash Drive brands
8. Plan to purchase a USB Flash Drive within 1 year
W&S Company Limited is one of top online market research service providers in
Vietnam. Since 2011, we have established our actively managed panel
"Vinaresearch" and it has reached the number of over 134,000 members in
October 2013.
This Sub-panel is based on Single-choice and Multi-choice question type with a total of 5,082 respondents
from Vinaresearch Panel. Statistical result includes the following tables:
1. USB Flash Drive ownership
2. Number of USB Flash Drives owned
10. The memory capacity of future USB Flash Drive brands
1
1. USB Flash Drive ownership [SA] (n=6,860)
3. Purchase time of the latest USB Flash Drive owned
4. The brand name of the latest purchased USB Flash Drive
5
4
5
3
2
1
Total
No
Total
No
4. The brand name of the latest purchased USB Flash Drive
3. Purchase time of the latest USB Flash Drive owned
Yes
Total
1. USB Flash Drive ownership [SA] (n=6,860)
10. The memory capacity of future USB Flash Drive brands
9. Future USB Flash Drive brands
Total
Yes
2. Number of USB Flash Drives owned
1. USB Flash Drive ownership
8. Plan to purchase a USB Flash Drive within 1 year
7. Price of the latest purchased USB Flash Drive
6. The memory capacity of the latest purchased USB Flash Drive
5. The material of the latest purchased USB Flash Drive
USB Flash Drive SUB-PANEL December 2013

2. 3. Purchase time of the latest USB Flash Drive owned [SA] (n=5,082)
Frequency Percent
5,082 100.0%
636 12.5%
304 6.0%
282 5.5%
562 11.1%
1,206 23.7%
1,430 28.1%
482 9.5%
76 1.5%
104 2.0%
4. The brand name of the latest purchased USB Flash Drive [SA] (n=4,978)
Frequency Percent
4,978 100.0%
2,057 41.3%
1,062 21.3%
361 7.3%
264 5.3%
264 5.3%
159 3.2%
143 2.9%
126 2.5%
109 2.2%
102 2.0%
97 1.9%
71 1.4%
46 0.9%
21 0.4%
17 0.3%
8 0.2%
5 0.1%
66 1.3%
5. The material of the latest purchased USB Flash Drive [SA] (n=4,978)
Frequency Percent
Total 4,978 100.0%
3,260 65.5%
1,131 22.7%
528 10.6%
28 0.6%
23 0.5%
8 0.2%
01/2011 - 06/2011
From 07/2013 to now
I don't remember
Never buy it, only be donated
07/2011 - 12/2011
01/2012 - 06/2012
07/2012 - 12/2012
01/2013 - 06/2013
HP
Sony
Kingmax
APACER
PNY
JVJ
Adata
SILICON
PQI
Lexar
Pendriver
Ramos
Hard plastic
Metal
Flexible plastic
Leather / Imitation leather
Wood
Others
Toshiba
SanDisk
Others
I don't remember
From 07/2013 to now
01/2013 - 06/2013
07/2012 - 12/2012
01/2012 - 06/2012
07/2011 - 12/2011
01/2011 - 06/2011
Before 01/2011
TotalTotal
Before 01/2011
Total
Kingston
Transcend
Samsung

3. 6. The memory capacity of the latest purchased USB Flash Drive [SA] (n=4,978)
Frequency Percent
4,978 100.0%
3 0.1%
6 0.1%
10 0.2%
110 2.2%
690 13.9%
1,902 38.2%
1,779 35.7%
402 8.1%
58 1.2%
18 0.4%
7. Price of the latest purchased USB Flash Drive [SA] (n=4,978)
Frequency Percent
4,978 100.0%
375 7.5%
1,110 22.3%
890 17.9%
965 19.4%
673 13.5%
386 7.8%
280 5.6%
400,001 - 600,000 VND 144 2.9%
Over 600,000 VND 69 1.4%
I don't remember 86 1.7%
8. Plan to purchase a USB Flash Drive within 1 year [SA] (n=5,082)
Frequency Percent
Total 5,082 100.0%
3,810 75.0%
526 10.4%
No intention 746 14.7%
Total
128 MB
256 MB
512 MB
1 GB
2 GB
4 GB
8 GB
16 GB
32 GB
Total
Under 100,000 VND
100,000 - 130,000 VND
130,001 - 160,000 VND
Over 32 GB
Have intention
Don't know
160,001 - 200,000 VND
200,001 - 250,000 VND
250,001 - 300,000 VND
300,001 - 400,000 VND

4. 9. Future USB Flash Drive brands [MA] (n=3,810)
Frequency Percent
Total 3,810 100.0%
Kingston 1,653 43.4%
Transcend 916 24.0%
Sony 794 20.8%
Kingmax 547 14.4%
425 11.2%
320 8.4%
Toshiba 186 4.9%
162 4.3%
149 3.9%
142 3.7%
131 3.4%
PNY 121 3.2%
53 1.4%
20 0.5%
14 0.4%
TEXET 12 0.3%
11 0.3%
10 0.3%
17 0.4%
10. The memory capacity of the future USB Flash Drive brands [SA] (n=3,810)
Frequency Percent
3,810 100.0%
128 MB 0 0.0%
256 MB 0 0.0%
512 MB 0 0.0%
1 GB 22 0.6%
59 1.5%
355 9.3%
1,554 40.8%
1,245 32.7%
485 12.7%
90 2.4%
Samsung
Lexar
Ramos
APACER
Adata
SanDisk
JVJ
SILICON
HP
PQI
Pendriver
Others
4 GB
8 GB
16 GB
32 GB
Over 32 GB
Total
2 GB

5. W&S Company Limited
Address: Floor 10, 40 Pham Ngoc Thach St., District 3, HCMC.
Office phone: +84 8 38 223 215 Fax: +84 8 38 223 216
E-mail: info@vinaresearch.jp
http://vinaresearch.jp
RESPONDENT'S PROFILE (n=5,082)
54.3% 45.7%
Gender
Male Female
7.7%
46.5%
25.0%
12.4%
4.9% 2.7% 0.8%
16 - 19
years old
20 - 24
years old
25 - 29
years old
30 - 34
years old
35 - 39
years old
40 - 49
years old
50 years old
and over
Age
CONTACT INFORMATION
The copyright of this report belongs to W&S Company Limited. The results (anlyzing,
wording, data, tables and graphs) of this survey can be publicly used, but must be cited and
sourced from W&S Company Limited (also include its website address
http://vinaresearch.jp).
14.7%
16.2%
18.1%
17.0%
15.3%
10.0%
3.5%
2.5% 2.7%
Under
5,000,000
VND
5,000,000 -
7,000,000
VND
7,000,001 -
10,000,000
VND
10,000,001 -
15,000,000
VND
15,000,001 -
20,000,000
VND
20,000,001 -
30,000,000
VND
30,000,001 -
40,000,000
VND
40,000,001 -
50,000,000
VND
Over
50,000,000
VND
Monthly household income