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1. Soheil Alavi
soh3il

2. Good Design is Less Design

3. Making a Case for Mobile First Designs
Users are moving to mobile

4. 1.2 BILLION
mobile web users worldwide
Making a Case for Mobile First Designs

5. 1.2 BILLION
mobile web users worldwide
30% UP | mobile page views
60% DOWN | desktop page views
Making a Case for Mobile First Designs

6. Making a Case for Mobile First Designs
Desktop for creation.
Mobile for consumption.

7. Making a Case for Mobile First Designs
Mobile devices and browsers have evolved.
CPU/GPU size/featured bandwidths

8. Making a Case for Mobile First Designs
The essence of the web is the User Experience. Not design
It’s not about HTML / CSS / JS
it’s about “connecting people"

9. Making a Case for Mobile First Designs
It lets you leverage extended capabilities.
GPS / Location services touch gestures

10. Making a Case for Mobile First Designs
It forces you to focus on people,
on the user experience,
on the content.

11. It forces you to focus on people, content

12. It forces you to focus on people & content

13. It forces you to focus on people & content

14. It forces you to focus on people & content
It is much more difficult to take away from the design than to add to it

15. "If I had more time I would write a shorter letter"
Mark Twain

16. 1.2 BILLION
mobile web users worldwide
30% UP | mobile page views
60% DOWN | desktop page views
Making a Case for Mobile First Designs

17. It forces you to focus on people, content

18. It forces you to focus on people & content
1.2 BILLION
users worldwide

19. It forces you to focus on people & content
30% UP
mobile page views

20. 1.2 BILLION
mobile web users worldwide

21. 30% UP
mobile page views

23. 1.2 BILLION
mobile web users worldwide
30% UP | mobile page views
60% DOWN | desktop page views
Making a Case for Mobile First Designs

24. It’s NOT about mobile devices

25. It’s NOT about mobile devices
Better Usability
Better use of screen real estate
Better use of page elements and code

26. clear, focused, understandable
Less is more, simple is better

27. Less is more, simple is better

28. Less is more, simple is better

29. Less is more, simple is better