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Using the social web to build better relationships.
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Usingsocialmedia
1.
2.
USING SOCIAL MEDIA
TO BUILD BETTER RELATIONSHIPS
3.
Not about scary
technology
4.
people how we
communicate building relationships personalisation what we like what we want sharing It is about…
5.
Nothing new
6.
You know everything
already! Thanks for coming ….Goodbye
7.
Traditional Media Message
Message Influencer Influencer Influencer Influencer Audience Audience Audience Audience Social Media
8.
What would I
do?
9.
“ We have
two ears and one mouth so that we can listen twice as much as we speak”
10.
11.
12.
13.
Find your audience
14.
15.
16.
DASHBOARD HUMAN FILTER
CONVERSATION INFLUENCERS LOCATION
17.
18.
What do they
want?
19.
20.
21.
22.
23.
Broadcast or Conversation?
24.
L LOGO GOES
HERE
25.
26.
27.
28.
29.
30.
Make Yourself Useful
31.
What do they
want?
32.
Is it interesting?
33.
It’s ok to
broadcast
34.
35.
36.
E -Petitions
37.
Consultation
38.
Innovation
39.
Redbridge Conversation
40.
41.
Michael Cooper
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