Véronique Zmirou Monaco

Brussels Area, Belgium Belgium

Brand Expert

Hospitality / Leisure

An international brand expert, I have co-created 5 brands in less than 10 years, from economy to luxury, heritage to alternative. Lately, co-created a new secondary school with alternative pedagogy in 18 months from start to finish, now welcoming 105 students and a staff of 17. Consolidated leadership in: * project management: briefing, validation, presentation, coordination, implementation, communication and monitoring of multiple activities concurrently; * market & customer intelligence; segment profile definition for optimised user experience; * brand & reputation management, building awareness and recognition; * creation of growth-focused Integrated Marketing strategies translated...