Vivek @ Cheap Call Girls In Jasola | Book 8448380779 Extreme Call Girls Servi...
The Mafia Offer: How to Presell your Product at 80% (!) Conversion Rate
1. The Mafia Offer How to Presell
Your Product at
80%Conversion Rate
...no horse heads involved J
By @Jesterman & @VladBlagi
Big thanks to @ASH MAURYA !
9. Ash Maurya
Credit
Ash is a serial entrepreneur and
the best selling author of Running Lean
Want to create
YOUR OWN
mafia offer?
Check out Ash’s FREE
3-part video course:
j.mp/Mafia-Course
15. Do 30 Solution Interviews
This is how our solution looks today
(screen per problem).
Which of the screens resonated the most?
Which could you live without? Are there
any additional features you think are
missing?
16. Central activity: DEMO
Don’t start development yet! Build a
MINIMAL demo that visually
demonstrates the solution (to your
customer’s problems), NOT a
working prototype.
17. People might start asking for the price and when will it
be available… This is a
Buying signal
18. But
Wait!
A buying signal does not
necessarily result in a sale!
You need to take this a
STEP FURTHER
22. Learn from the master. When
Steve Jobs announced the
price of iPad, he has first
compared it to a notebook
($999). The iPad was
introduced at “JUST” $499
23. $200 is less than 4 hours of development time
(spent on a home brew system)
25. CONCIERGE MODEL
Close interactions with first
customers mean you are not
only selling your product. You
are actually selling your
expertise in the form of
consultancy. To the customer,
this consultancy, combined
with the software product is
surely worth way more than
$200/month. For you, the
consultancy is necessary to
ensure that the product you are
building matches the
expectations of your customers.
27. Thoroughly QUALIFY
who you allow to be
in your first set of
customers – don’t just
let anyone in.
Avoid that people
sign up, only to be
asking their money
back after 30 days.
29. Ash is a serial entrepreneur and
the best selling author of Running Lean
If you missed Ash
Maurya’s workshop
Do Not Despair
Ash has made his new
material available online
for FREE
(only until 25th of May!)
j.mp/Mafia-Course