1. Mobile
Expertise

2. Expertise • Location-based services
• Social Networking (Mobile
2.0)
• Proximity Marketing
(bluetooth and wi-fi)
• Multimedia systems
(catalogues, interactive
Nokia S60 SDK videos, mobile TV)
• Augmented Reality
(including full 3D virtual
try-on)
Android SDK
• Personal Mobile Security
Blackberry JDE (location tracking and
alarm management)
• Mobile device
management
• Paper to Mobile (QR and
bar codes recognition)

3. Implementation Methodology
The process several As required we can utilize
principles of different approaches, from
Agile methodologies (Scrum, Waterfall to Agile
Kanban) in more traditional
environment A methodology point
particularly germane to our
Early Prototyping enables us projects is the idea of
to proof the customer‟s prioritized features based on
concept early in the existing tools/components
beginning of the project

4. Case Study:
Poltrona Frau Interactive Catalogue
• Exclusive Third-party development for Ideolo
Srl, Milan, Italy
• iPhone and iPad Interactive Catalogues for a leading
manufacturer of luxury Italian furniture Poltrona Frau
Group (brands: Poltrona Frau, Cassina and
Cappellini)
• Location- based services: integration with Google
Maps and usage of GPS enable the user to find the
nearest store and directions
• Full 3D and 2D Augmented reality feature enables the
users to View the selected product on a pre-defined
or custom interior
• Enhanced media content including interactive virtual
tour, media streams integration, news/events, etc
• Go to
http://www.youtube.com/watch?v=ZhoufnM11Cs to
view promotional video
• Download applications from Appstore:
http://itunes.apple.com/am/app/poltrona-
frau/id428033552?mt=8
http://itunes.apple.com/am/app/poltrona-frau-for-
ipad/id430227401?mt=8

5. What sets Poltrona Frau apart
• Interactive design with visual effects
conveys Poltrona Frau Group‟s style and
trends
• State-of-the-art 3D rendering and
manipulation engine enables complicated
3D models of furniture to be rendered and
viewed on mobile devices
• Special content downloading and caching
engine enables smart download of
„heavy‟ content through the internet and
further caching to optimize performance
• Interactive video function drive virtual
tours and other media content items.

6. Case Study:
IKEA Italia MobAPP
• Exclusive third-party development for Ideolo
Srl.
• IKEA catalogue and value added services
system for most popular smartphone
platforms to cover over 80% of smartphone
users: iPhone, Nokia (Symbian), Windows
Mobile, Android and Blackberry
• Includes interactive IKEA catalogue with
enhanced navigation and search facilities,
news and special offers, wishlist, social
networking functions etc.
• Location- based services: integration with
google maps and usage of GPS enable the
user to find the nearest store and directions
• Check availability function for selected
stores, assembly instructions for selected
products

7. What sets IKEA MobAPP apart
• User experience is a cornerstone:
animations, “bells and whistles” and
interactivity are addressed from initial stage
• Conveys IKEA corporate image: “pen and
sheet” style
• Integration connectors to enable to easily
„bolt on‟ value added service
• Multi-cultural support: all graphics and texts
are be stored as a „country set‟ file that can
be easily changed/replaced. Versions for
different countries are built using special
configuration instrumentation (see below)
• Special instrumentation that allows to
quickly assemble country-specific versions
and configure value-added services. This
will be used by our team during

8. Case Study:
Sicuritalia Salvo Persona
• A set of tools and process components to
generate and process security and medical
alarms from end users
• Runs on Symbian S60, Windows Mobile
6.x, Blackberry OS 4.x, as well as iOS and
Android (limited functions)
• Covers service front-end (end users mobile
terminals), Customer Relationship
Management, Sales Force Automation
(Point of Sales), Billing and Accounting,
Platform-wide content management and
management reporting/controlling
• Includes IP communication centre- a
custom solution that unifies 3
communication channels into one data
stream (Voice/GSM, SMS and Mobile

9. What sets
Sicuritalia Salvo Persona apart
• End-to-end platform to automate 911
business, from alarm generation to
invoicing and payment control
• Ability to generate alarm in hidden mode
and retrieve location information even in
closed zones, using special triangulation
technique
• Bi-directional communication between
users‟ mobile terminals and service centres
in silent mode (via SMS, DMTF signals, IP)
• Built-in data-level failover support and load
balancing to support 100s of thousands of
users
• All communications are secured by
advanced data encryption

10. Case Study:
SmartPlan Sketching tool
• iPad application for field sales in house
repair and renovation industry. Includes
floor plan sketching and roof plan (typically
used for disaster area canvassing)
• Supports complicated graphics
manipulation, calculation of footage of
complex objects, 3D mesh calculation
• Roofs are presented as 3D mesh to be able
to calculate slopes and pitches
• Take off facilities enable users to get
materials/labour estimation of sketches
• Supports both imperial and metric systems
• Value adds: set background image (for
scanned copies of available plans), rooms
definition, multiple plans for the same

11. Case Study:
Accident Reporting System
• Proof of Concept, working prototype of an
Accident Reporting System
• Platforms: iOS and Symbian S60
• After the accident mobile terminal (iPhone
or Nokia) captures acceleration data from
built-into-the-car bluetooth accelerometer
• The application collects supplimentary
data, including damaged areas, position,
car inclination and direction, car and car
owner details (from on-line DB) and
generates reports
• Number plate recognition module is used to
identify cars involved in the accident
• State-of-the-art PDF reporting module
enables the creation of complicated
assident reports,inluding acce;eration cart
(built using data from built-in
accelerometer)

12. Case Study:
Roger and Gallet iPhone app
• Exclusive Third-party development for
Ideolo Srl.
• iPhone and iPad application for Roger and
Gallet fragrances by L‟Oreal
• Includes interactive product
catalogue, fragrance selection assistant
(multi- choice questionnaire), complicated
wishlist and ordering facility, as well as
supplementary information
• Location- based services: integration with
google maps and usage of GPS enable the
user to find the nearest store and directions
• Download application from appstore:
http://itunes.apple.com/am/app/roger-
gallet/id421132138?mt=8

13. Case Study:
ShopApp

14. Case Study: Uniteam Init
Proximity Marketing Client
• Java ME application for all MIDP 2.0 phones
• Handles content transfer from Bluetooth hotspot using JSR52
protocol with OBEX emulation
• Enables the user to receive, maintain and view different content
types (pictures, audio, video, texts)
• Data received in silent mode, i.e. no dialog boxes are displayed
• Antispam feature blocks junk content, allowing to receive
content only from trusted sources
• Update via Bluetooth feature enables the system to get update
patches without user intervention
• Content is brand-dependent so the user won‟t get any content
by the brands, they are not signed for.

15. Other selected projects
• ShopApp- working prototype/proof of concept
of customer fidelity system, iPhone/Android-
Ideolo Srl, Italy
• Trade fair marketing questionnaire- 3C, USA
• Piazza Sempione mobile catalogue for iOS-
Ideolo Srl, Italy
• Mobile Tracking System for Symbian- Altabel
Group, Lithuania

16. WRAP UP
• There is an experienced Management and
Advisory Team
• There is a Development Team of exceptional
caliber
• There is a unique “know-how” to do business
in Belarus
• There is a Western European Business
Model, including contractual, accounting and
legal practices