1. Courageous
Conversations Masterclass
Developing Effective Strategies to
have Courageous Conversations with
Incredible Results

2. Imagine how effective your
organisation would be, if all employees
had these types of conversations
instead of putting them off or avoiding
them all together?
While the scenarios listed above are all
different, the common thread between
them is that they all need a courageous
conversation.
Having a courageous conversation
takes preparation, strategy and skill
– but it also takes confidence and
courage.
In just one day we can help managers and leaders
at any level within the organisation advance
people’s ability to have effective and straightforward
conversations. By effective, we mean the ability to
identify the real issues, mobilise attention on the real
issue, create agreement and generate appropriate
action.
We achieve this by:-
• Helping participants become aware of what actually
drives their behaviour and how that undermines
their ability to be clear, straightforward and honest
in ways that are effective, despite their best
intentions
• Providing participants with techniques to overcome
the limitations of their own behaviour
• Building their ability to use these tools and
techniques skilfully, while focusing on their own
‘real-life’ cases.
Do you have feedback you’d like to
give to a manager or direct report but
are afraid to cause offence?
Courageous Conversations
Masterclass
Developing Effective Strategies to have Courageous Conversations
with Incredible Results
Does your manager seem to be
asking too much of you, seemingly
oblivious to the amount of work you
already have on your plate?
Have you got an issue that you’ve been
wanting to address for some time but
feel you have left it too long to tackle it?
Are you feeling
underappreciated and your
contribution not valued?

3. Conversations can change
culture
We want people to leave the masterclass
inspired to converse!
We want their inner courage to run free within the
workplace and start having conversations that will
drive business improvement.
Delegates will be:
• Aware of what is getting in the way of making their
conversations and interactions as effective as they
would like them to be
• Armed with a set of tools and approaches to help
them overcome these limitations
• Prepared, having worked on their own case, to go
back to the workplace immediately have a more
successful conversation.
Creating a conversation culture
One conversation can’t change a culture –
but a whole workplace filled with courageous
conversations can.
Like all behaviour change, sustained improvement
will take extended practice and commitment, but
delegates will be equipped with the knowledge to
allow them to practice a new way of approaching
conversations.
With practice and on a large enough scale across the
organisation this will result in more effective decision
making, less re-work, more focused performance
discussions, as well as greater confidence and
resilience.
We ask delegates to prepare for the masterclass with
a series of pre-event activities, to help embed the
learning as part of their work.
The business case
The courageous stats from a large British-
based corporate who commissioned the
masterclass reported
• 93% of Senior Managers say their managers’
behaviour and effectiveness improved by attending
the masterclass
• £0.75m in lost contracts avoided when senior
manager gives his direct report feedback on how
he had been alienating peers whose collaboration
he sorely needed to close critical deals
• 20% improvement in advisor productivity achieved
when call centre manager gets a supervisor to stop
avoiding a gap in advisor performance
• Managers who attended events routinely
drive significant improvements in direct report
performance, including turnarounds of people
they had previously been managing for under-
performance.
Corporate case study from an international
soft drinks company reported
• Improved critical thinking and problem solving
within the workforce
• Enhanced interpersonal effectiveness,
communication and 2-way dialogue
• More effective leadership and influence - with and
without formal authority.
On the day
The one day Courageous Conversations Masterclass
will introduce delegates to a series of tools,
techniques and strategies which will enable more
effective straight talking conversations. Delegates will
use innovative techniques to identify the traps and de-
railers to effective conversations and they will have an
opportunity to put those skills into action, within a safe
environment, but using ‘real world’ examples.
The chit-chat from former delegates…
“I learned an alternative to being blunt which is
effective and still respectful.”
“I used to put out an opinion and get nothing
back from my team. Now I ask them what they
are thinking and they are much more engaged
and willing to be accountable.”
“I have seen significant improvement in the
results of my line managers who use what
they have learned widely, in governance, team
meetings, one-to-ones and action planning.”

4. About Dr Louis Collins – Author, Coach and WME ‘Captain Courageous’ our conversation expert.
It goes without saying that Dr. Louis Collins is straight talking, but with an incredibly
engaging style that delegates love and a background in psychology and an extensive
career as a Leadership Development Coach, principally in the corporate sector.
He has led large global project delivery teams, implemented major change initiatives
and driven innovative product launches. He now works with WME to inspire delegates
on change culture through one conversation at a time.
Get in touch
We can deliver Courageous Conversations Masterclasses In-House.
In-House is training delivered at your premises, for your convenience
and that of your employees. Our In-House option can provide a cost
effective solution for delivery of the programme for up to 14 participants.
We can also tailor the content to include topics or issues important to your
organisation. Please contact us with your requirements and one of the
team will contact you to discuss flexible options.
Contact us:
0845 352 7015
leadership@wmemployers.org.uk
www.wmemployers.org.uk
Costs
Courageous Discounts for
Multiple Bookings
Book 2 and get a 10% discount
Book 3 or more and get a 15% discount
Book 6 or more and get a 20% discount
Each courageous conversation masterclass is
£800.00 for WME Members + VAT
£1200.00 for non-WME Members + VAT
Each masterclass can be delivered for teams of up to
14, making it less than £60 per participant; can you
afford not to create a conversation culture?