CRE8 Mobility is a Mobile Application Development Platform (MADP/MEAP) that boosts fast development and management of cross platform Apps (iOS, Android, etc) that run and perform on all leading smartphones and tablets of the market. Mobile development become easier with CRE8 Mobility, the most innovative App Development Framework that makes it smarter and faster to develop business mobile Apps that integrate smoothly with existing corporate systems. CRE8 is a multinational company that provides Apps solutions to over 500,000 mobile users and has full development and support teams based in Brazil, Chile and Australia. Partner with CRE8. Build faster and smarter Apps.

1. MADP Mobile Application
Development Platform

2. CONTENTS
THE MOBILE OPPORTUNITY
The opportunities and challenges of the new mobile market
OUR PROPOSAL
How your company can benefit from the mobile revolution with our Platform
THE CRE8MOBILITY PLATFORM
How the CRE8Mobility Platform will work within your company
PLATFORM DETAIL AND STRUCTURE
The Platform in detail
CASE STUDIES
Some clients and projects that benefited from our solution
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3. MOBILE APPLICATION DEVELOPMENT PLATFORM
A NEW OPPORTUNITY
• Growing number of Smartphones and
Tablets with data access worldwide;
• Replacement of PCs with tablets and
smartphones;
• Users searching mobile Apps to
replace PC experience;
• Use of personal devices for business
productivity (BYOD);
• Desire to have mobile experiences
(workplace environment looking for a
consumer experience).
In Brazil, number of
mobile devices grew
110% in the last
semester of 2013,
according to IDC
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4. MOBILE APPLICATION DEVELOPMENT PLATFORM
MOBILITY CHALLENGES
• Launch personalized Apps for each
company or group of users;
• Build Apps compatible with major
Mobile Operating Systems and
Devices;
• Interface with existing multiple legacy
systems;
• Guarantee one single point of operation;
• Keep Apps updated with constant
enhancements from OSs and
manufacturers.
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5. MOBILE APPLICATION DEVELOPMENT PLATFORM
MOBILITY FRONTIER IS
MOVING FAST
• Shorter device release cycles – currently 6 months;
• Constant evolution of operating systems and mobile devices;
• Different operating systems versions on the same platform;
• Expensive development,
test and update cycles;
• The more Apps and
customers the more
expected headaches.
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6. MOBILE APPLICATION DEVELOPMENT PLATFORM
OUR MOBILITY VISION
• Enables new services for end-
customers;
• Offers systems and solutions for
mobile teams on multiple operating
systems and mobile devices;
• Automates many processes
currently in paper or spreadsheets;
• Provides management systems
across company;
• Maximizes the use of internal
backend (legacy) company systems.
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7. MOBILE APPLICATION DEVELOPMENT PLATFORM
ONE ENVIRONMENT
DEVELOP your app, DEPLOY with flexibility and CONTROL over security using our platform
management tools. INTEGRATE with your systems, no fuss OPERATION, and be ready to
HARNESS today’s innovation of services and productivity needs.
With all these elements combined,
SOLVE your mobility challenges with
speed and efficiency.
DEVELOP DEPLOY
OPERATE HARNESS
CONTROL
INTEGRATE
SOLVE
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8. MOBILE APPLICATION DEVELOPMENT PLATFORM
PRESENCE IN ALL SEGMENTS
• Public Services;
• Service Providers;
• Sales and Sales Force Automation;
• Industry Automation;
• Logistics;
• Tourism and Tourism Operators;
• Government and Local Authorities;
• General Services to the Public;
• Business Processes Automation;
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9. ENABLE A BROAD
MOBILIZATION
Your
Company
Logistics, Health Care, Sales
Teams, Educational, Public Services, Transport and a
lot more benefit from corporate apps.
Your team can develop,
deploy and manage
your own apps
Improve your Systems reach.
CRE8Mobility connects what you need,
where and with who you need to.
Delivers your corporate
information and data, for
any mobile device and
operational system, with
speed and efficiency.
Various devices connected to
your company
Reach all
your
Mobile Users:
Corporate,
Suppliers and
End-
Customers
Servers
Databanks
Data Warehouse

10. MOBILE APPLICATION DEVELOPMENT PLATFORM
BEST OF TWO WORLDS
MULTIPLE PLATFORMSSINGLE PLATFORM
MAXIMUM CAPACITY
PARTIAL CAPABILITY
NATIVE
• Specialized Developer (each OS)
• Faster hardware access
• Distributed in app stores
• Relative compatibility on OSs
• Porting for each new update
HYBRID PLATFORM
• Web Developer skills
• Access hardware via OS
• Distributed in app stores & Webapps
• Maximize compatibility with one build
• Autoupdates on mobile engine
HTML5
• Web Developer skills
• Access hardware via browser
• Restricted distribution (Webapps)
• Relative compatibility with one build
• No autoupdates
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11. MOBILE APPLICATION DEVELOPMENT PLATFORM
FEATURES AND
COMPATIBILITY
Some features are not multiplatform due to old hardware
and software certification from the manufacturer.
• One single build runs iOS, Android, Windows and
Blackberry Apps;
• Access hardware features such as camera, location,
signature, NFC, etc.;
• Allow special online and
& offline modes;
• Enable analytics on
each App.
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12. MOBILE APPLICATION DEVELOPMENT PLATFORM
• Easy and flexible distribution by the method that best suits the project
• Can be distributed in major app stores
• Can be run in browser as a Web App
• Web apps DO support offline mode
• Changes made within the answerSpace are automatically seen next time a user opens the app without the need to redeploy appshells, allowing rapid
and easy updates to projects
PLATFORM STRENGHTS
CONNECTIVITY
APPLE STORE
GOOGLE PLAY
MICROSOFT
STORE
WEBAPPS
BACKENDS
BACKENDS
...
PaaS
NATIVE
INTERACTIONS
(CODE)
FORMS
(AUTO-FORMS)
IDE
-
DESIGN
GUI
APIs, WEB SERVICES
APIs, WEB SERVICES
APIs, WEB SERVICES
PUBLISHING
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13. MOBILE APPLICATION DEVELOPMENT PLATFORM
• Flexible design implementing HTML5 and CSS3 technologies
• Can use jQueryMobile and Themeroller for rapid, mobile friendly page elements
• Responsive design allows high-quality viewing and usage across multiple devices and screen sizes
PLATFORM STRENGHTS
CONNECTIVITY
APPLE STORE
GOOGLE PLAY
MICROSOFT
STORE
WEBAPPS
BACKENDS
BACKENDS
...
PaaS
NATIVE
INTERACTIONS
(CODE)
FORMS
(AUTO-FORMS)
IDE
-
DESIGN
GUI
APIs, WEB SERVICES
APIs, WEB SERVICES
APIs, WEB SERVICES
IDE
13

14. MOBILE APPLICATION DEVELOPMENT PLATFORM
• MADL code allows rapid building of common features, such as map and location services, sending and requesting data from remote sources, and other
common uses.
• Allows PHP, Javascript, jQuery, and jQueryMobile for flexible development using common skill sets
• Access native device features such as barcode/QR code scanning, haptic feedback (such as camera light and vibration), GPS positioning, photo
annotations, and more.
PLATFORM STRENGHTS
CONNECTIVITY
APPLE STORE
GOOGLE PLAY
MICROSOFT
STORE
WEBAPPS
BACKENDS
BACKENDS
...
PaaS
NATIVE
INTERACTIONS
(CODE)
FORMS
(AUTO-FORMS)
IDE
-
DESIGN
GUI
APIs, WEB SERVICES
APIs, WEB SERVICES
APIs, WEB SERVICES
INTERACTIONS
14

15. MOBILE APPLICATION DEVELOPMENT PLATFORM
• Point-and-click form builder allows non-developers to edit and create forms
• Choose from a wide range of pre-build form elements, from standard features like text boxes and radio buttons through to advanced elements such as
camera, location and mapping, and signature panels
• Create dynamic forms populated with data from backend systems, and showing and hiding elements depending on user selection through conditional
logic
• Can be integrated with multiple backend systems
PLATFORM STRENGHTS
CONNECTIVITY
APPLE STORE
GOOGLE PLAY
MICROSOFT
STORE
WEBAPPS
BACKENDS
BACKENDS
...
PaaS
NATIVE
INTERACTIONS
(CODE)
FORMS
(AUTO-FORMS)
IDE
-
DESIGN
GUI
APIs, WEB SERVICES
APIs, WEB SERVICES
APIs, WEB SERVICES
FORMS
15

16. MOBILE APPLICATION DEVELOPMENT PLATFORM
• Point-and-click form builder allows non-developers to edit and create forms
• Choose from a wide range of pre-build form elements, from standard features like text boxes and radio buttons through to advanced elements such as
camera, location and mapping, and signature panels
• Create dynamic forms populated with data from backend systems, and showing and hiding elements depending on user selection through conditional
logic
• Can be integrated with multiple backend systems
PLATFORM STRENGHTS
CONNECTIVITY
APPLE STORE
GOOGLE PLAY
MICROSOFT
STORE
WEBAPPS
BACKENDS
BACKENDS
...
PaaS
NATIVE
INTERACTIONS
(CODE)
FORMS
(AUTO-FORMS)
IDE
-
DESIGN
GUI
APIs, WEB SERVICES
APIs, WEB SERVICES
APIs, WEB SERVICES
CONNECTIVITY
16

17. MOBILE APPLICATION DEVELOPMENT PLATFORM
OUR INFRASTRUCTURE
AMAZON ROUTE 53
SCALABLE DNS
EC2
EC2
EC2
CLOUDWATCH CLOUDFRONT
Simple Storage
Service (S3)
Relational Database
Service (RDS)
Multi Availability Zones (Multi AZ)
+
+
+
53
ELASTIC COMPUTE CLOUD
(EC2)
ELASTIC LOAD BALANCER
(ELB)
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18. MOBILE APPLICATION DEVELOPMENT PLATFORM
USA
BRAZIL
AUSTRALIA
UK
JAPAN
SINGAPORE
CRE8M INSTANCES
WORLDWIDE
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19. MOBILE APPLICATION DEVELOPMENT PLATFORM
COMPREHENSIVE GROWTH
CRE8 can scale up private instances worldwide
according to growth of customer base
and its applications.
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20. MOBILE APPLICATION DEVELOPMENT PLATFORM
BUSINESS
SOPHIA APP
The comprehensive line of software SophiA by Prima
is currently used by more than 2,500 customers across
Chile, Argentina, Spain and Brazil, with local
databases.
Aiming to expand the reach of Sophia firstly in Brazil,
Prima in conjunction with CRE8 developed the Sophia
App with CRE8Mobility, delivering an Hybrid App were
each school has the capability of customize and
publish its “own” app on the Android and Apple market
places.
One single build was used for all schools.
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21. MOBILE APPLICATION DEVELOPMENT PLATFORM
BUSINESS
VODAFONE
This App has simplified and automated the entire
sales process from field teams for Vodafone New
Zealand. Previously there were different forms
printed on A2 paper size , filled manually by the
seller, stored along the workday, and then sent to
a central tabulation and data feed systems sales.
Our CRE8Mobility platform made the sales
process semi-automated, in a lean operation in
real time. We eliminated the cost of printing,
accelerated the sales process (reducing latency
between sale and delivery), reduced error rates,
and still allowed the central sales to send realtime
new routes requests to vendors and consultants
in the field.
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22. MOBILE APPLICATION DEVELOPMENT PLATFORM
BUSINESS
MICROSOFT/VIVO
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CRE8 developed and operates for Brazilian carrier
Vivo (Telefonica), the mobile version of Windows Live
Services and Microsoft Outlook.com internet services.
Developed for Android and Java, the app granted
access to Microsoft services for more than 2 million
registered users, being one of the most sucessfull
mobile VAS that Vivo has experienced.
Complete with messaging, email, contacts, onedrive
and facebook integration, the app represents the
capacity of CRE8 to deliver high performance apps.

23. MOBILE APPLICATION DEVELOPMENT PLATFORM 23
RICE TERRACE CARS

24. ABOUT CRE8 HOLDINGS
AGILITY AND PRODUCTIVITY ARE KEY FACTORS TO ENSURE THE
SUCCESS OF YOUR BUSINESS.
CRE8 offer includes SMS, Instant Messaging and CRE8Mobility, a Mobile Application
Development Platform (MADP) that allows fast development and management of
multiplatform Apps (iOS, Android, etc) that run and perform on all leading smartphones and
tablets of the market.
Partner with CRE8Mobility, the most innovative App Development Framework which makes it
smarter and faster to develop mobile Apps that integrate smoothly with existing corporate
systems.
CRE8 is a multinational company that has full development
and support teams based in Brazil, Chile and Australia.

25. São Paulo
Alcides Ricardini Neves, 12
Sala 917, Brooklin Novo
São Paulo – SP
+55 11 3564 7692
Florianópolis
R. Emílio Blum 131,
Sala 1106, Torre B, Centro.
Florianópolis - SC
+55 48 3733 6770
Santiago
La Concepción 141, oficina 501
Providencia - CP 7500010
Santiago
+56 9 9509 0544
Sydney
1st Floor, 1 Jamison Street
2000 GPO Box 3904
Sydney – NSW
+61 2 9299 8977
BRASIL
CHILE
AUSTRALIA
GET IN TOUCH
WWW.CRE8MOBILITY.COM

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