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DRAFT_Media_Brochure_V3

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DRAFT_Media_Brochure_V3

  1. 1. LET’S GET INTERACTIVE! “Interac6ve Media”.., what is it and what can it do for me? In a digital & social age content is king. It’s what drives customer interest & consump6on. However the bulk of content being churned out is one-direc*onal. It’s billboard adver6sing blindly broadcast to the unseen masses hoping some will take a bite of the call-to-ac6on. Interac*ve content is different. Real-6me Feedback loop for audiences An example of an interac6ve media campaign could include Beyond ‘Like’, ‘Share’ and ‘Follow’ We help empower the consumer-ci6zen to have a voice. We help forward thinking organiza6ons to get their message across and engage with digitally connected audiences. And we help foster a reciprocal and meaningful rela6onship between the two. to informed and engagedcontent producers to…, by bringing these two together through the medium of interac6ve content campaigns. Elexu is a mul6-media company specialised in delivering interac6ve solu6ons Interac6vity engages audiences with content. promoted by sponsors, brands and With our partners we bring a full-service offering
  2. 2. “Interac6ve Media”.., what is it and what can it do for me? We help empower the consumer-ci6zen to have a voice. We help forward thinking organiza6ons to get their message across and engage with digitally connected audiences. And we help foster a reciprocal and meaningful rela6onship between the two. to informed and engagedcontent producers to…, by bringing these two together through the medium of interac6ve content campaigns. Elexu is a mul6-media company specialised in delivering interac6ve solu6ons With our partners we bring a full-service offering 360degree full circle. Partners like 360PR By partnering with experts in segments we are able to deliver comprehensive solu6ons, not just consultants but also hands on, produc6on, promo6on, from conceptualiza6on to delivery to post-evalua6on/ outcomes/feedback, data driven results evidence based. A network of media companies and freelancers. Ar6sists, agents, film, tv, events, We work both for you but also for your audience. invest in our partnerships for the long term, shared risk and shared rewards, results driven, trusted parterns, collaborate, consulta*ve approach INTRODUCTIONS
  3. 3. CLIENTS LOOKING TO: GROW THEIR USER BASE MONETISE CONTENT ENGAGE DIGITAL AUDIENCES iDENTIFY EVIDENCE BASED OUTCOMES BOTTOM LINE OUTCOMES BOTTOM LINE Discovery, Watch, listen, par6cipate, aaend, subscribe, vote, purchase, recommend, learn Connect, journey, experience Content into events, and events into content, audience into broadcasters and broadcasters into audience, reciprocal conversa6on and exchange between the content producer and the audience it engages with. Merge cross-media We can help you: Launch/manage/promote an event DARE TO DREAM
  4. 4. Corss media, meshing diverse interests and genres with a diverse audience with diverse interests The consumer-ci6zen is a much more dynamic and informed individual than …., they demand engagement and a rela6onship that is give-and-take. Varied interests, digitally connected and “keen to be seen” as trend seaers and socially well connected. Old stereotypes about consumer behaviour no longer apply. Yes indeed a sports fana6c can very well be interested in music and dance similotaneously. Reach out to a wider audience and diversify your content pordolio. compe66ons THE GENRES ARE NOT MUTUALLY EXCLUSIVE DAMMIT! Discover how interac6ve content can cut across mul6ple media genres. Aaract new audineces with crossover appeal. PEOPLE - MUSIC – FASHION - SPORT - SOCIAL - TV INTERACT & ENGAGE
  5. 5. BROADCAST & PROMOTE Turning content into events, turning events into content, turn ing audience into broadcasters and broadcasters into audiences. Broadcast is a two-way communioca6on channel not just a one-way monologue. Don’t want to be sold to, they want to converse. Entertaining Cross pladorm, mul6-channel promo6on, develop apps for mobile, content crea6on Broadcast over social, TV-video, online and in print Tailored to indiviual needs, social media strategy, aligned media outlets, print, documentaries, events, film and tv, music, video produc6on, Now you have your content we need to get it out there, building an audience base with repeat engagement, mone6ze
  6. 6. LET’S WORK TOGETHER! We would love to have a chat and learn more about your business and aspirations. Whatever your media needs are, we are confident that together we and our partners we can build great campaigns and solutions with you! for further informa6on or to arrange a meet up please contact: valen6ne@elexu.com 07944-163273 PARTNER UP www.elexu.com

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