Gone are the days when search engines used to evaluate websites according to the amount of inbound links they had. Present day off page optimization services focus on increasing the quality of the links as well as their relevance. Get more info at http://www.unlimitedexposure.com/off-page-optimization.html

2. Choosing Quality over Quantity
 Gone are the days when search engines used to evaluate websites
according to the amount of inbound links they had. Present day
off page optimization services focus on increasing the quality of
the links as well as their relevance. As such, it is necessary that
you increase the quality of your inbound links, using several
techniques like building a strong online presence on social media
sites, reviewing industry related books, media, and products,
publishing articles, posting on forums, guest blogging, blog
commenting, etc.
Tips to Build your Off-Page SEO
Strategy in 2017

3. Focusing on Video Marketing
 Video marketing has taken off in a big way, with many firms
choosing to increase their online reputation by adding video ads as
well as promotional videos on their sites. Hence, ensure to add a
video or two on your website for brand building and content
marketing. According to on-page and off-page SEO experts, the
videos you add must not be more than two minutes, feature
relevant content, use HTML code related transcriptions, have
catchy titles and allow embedding to attract viewers.
Tips to Build your Off-Page SEO
Strategy in 2017

4. Being wary of Off-page SEO Myths
 It is imperative that while creating your off page SEO plan, you
have to be wary of some off-page SEO myths and act accordingly
to avoid falling into these loopholes. Some of these include
Google’ authorship program, which was dismantled back in 2014
but is still believed by many to increase clicks via search visibility
and rates. Then, there is the myth that the more the number of
links, the greater influence your content will have, which tells you
exactly the opposite of what you need to do.
Tips to Build your Off-Page SEO
Strategy in 2017

5. Unlimited Exposure Online
3500 Dufferin St-602
Toronto, ON M3K 1N2
Toll Free: 1-877-283-1831
Website : www.unlimitedexposure.com
Tips to Build your Off-Page SEO
Strategy in 2017