Learning at the Speed of Business
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Publicis Sapient, a business and engineering consulting firm, upskilled their workforce in the latest Artificial Intelligence (AI) and data science skills to help redefine their business and capture revenue growth. In this webinar, Ian Stevens, North America Learning and Development Lead at Publicis Sapient, shares how his L&D team created learning programs at the speed of business to upskill their consultants to become digital transformation leaders. You’ll walk away with: - A proven push-pull blended learning program that quickly upskilled employees - How to tie learning with hiring & staffing priorities to motivate learners - Ways to build shared accountability with both employees and leaders - Tips to align learning with performance and revenue - Lessons learned on how L&D can play a pivotal role in driving revenue and transforming your business
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Learning at the Speed of Business
- 1. Learning at the Speed of Business: How L&D Programs Can Drive Revenue Growth
- 2. Speakers Ian Stevens North America Learning & Development Lead Publicis Sapient Shelley Osborne Head of L&D Udemy
- 3. Agenda 1 Why learning at the speed of business? 2 Publicis Sapient’s digital transformation goal 3 AI Academy: Learning at the speed of business 4 AI Academy: Metrics & success stories 5 Lessons learned & tips 6 Q&A
- 4. Why learning at the speed of business?
- 5. The rate of technological advances signify a significant shift in learning Average length of a 21st-century career Source: The 100 Year Life, Deloitte Consulting Source: World Economic Forum Future of Jobs 2018 50+ Years 2018 Future of Jobs Survey World Economic Forum Half-life of a newly learned skill 5 Years 48% 16% 31% 5% Stable roles New roles Redundant roles Other 2018 48% 27% 21% 4% Stable roles New roles Redundant roles Other 2022
- 6. Marketing tools Education/training 1990 TV, Radio, Print 1995 Internet 1998 SEO/SEM 2005 YouTube ads 2007 Social Media Marketing 2008 Marketing automation 2009 #Advertising 2010 Social Media Management 1992 MBA from Harvard Business School 2014 Account-based marketing 2015 Instagram advertising 2017 Snapchat advertising ? 1987 UC Berkeley We need to reskill ourselves on a regular, continual basis
- 7. Skills are the new currency to the global economy 1 in 4 employees report a skills mismatch with the current job they have now** generations in the workplace of all employees will require significant re- and upskilling by 2022* *Source: World Economic Forum Future of Jobs 2018 **Source: World Economic Forum Accelerating Workforce Reskilling for the 4th Industrial Revolution 554%
- 8. L&D is needed more today than it ever has been before.
- 9. How L&D can provide learning at the speed of business • Offer consumer-grade on-demand learning • Provide up-to-date content and personalized learning via machine learning/AI • Build learning into your culture’s DNA • Leverage innovative tech like mobile, social, AR, & chatbots for on-the-job learning • Keep your L&D function agile
- 11. About Publicis Sapient • Digital Business Transformation partner of choice • Utilize disruptive power of technology to digitally enable our clients’ business • Unique fusing of business strategy & consulting with engineering & technology
- 12. Sapient’s digital transformation goal • Grow our artificial intelligence (AI) practice by 300-400 employees by end of 2019 • Experts in India office, but needed to grow our North America expertise
- 13. Business leaders surfaced need to scale our AI business to drive revenue growth Worked closely with business leaders to identify technical skills we needed in AI to capture new revenue: • Data engineering • Data science • Data analytics
- 14. Launched AI Academy: Learning at the speed of business • Invested in Udemy for Business’ up-to-date content to build skills capability in data science/AI to drive revenue growth • Created self-paced learning that doesn’t detract from work • Provided structured program with formal employee commitment • Tied training with hiring and staffing for new roles
- 15. Launched “AI for Execs” Training Program • Once we built AI technical capability, needed to build business development ability to pitch new business • Trained execs on how AI, machine learning + data science can be applied to transform business
- 16. AI Academy: Learning at the speed of business
- 17. AI Academy focus areas Mathematical Skills Data & Computing Skills Business Skills
- 18. AI Science training program Advanced ML Time Series Intro to NLP Deep Learning • Autocorrelation • Smoothening • ARIMA/ARMA • HW • ETS/TBASTS • ACF/PACF • Regularization • Hyper parameter tuning • Model Evaluation • Model Selection • Hypothesis space • Bagging/Booting/Ense mble • Perceptron • MLP • Neural Network • Regularization • Convolution NN • RNN • Attention Models • Word Embedding • Application • Tokenization, Vectorization, Syntactic Analysis • Sematic Analysis • Summarization, Topic Modelling • Text Classification • Word Embedding (Word2Vec)
- 19. AI Academy: Self-paced blended learning program for a distributed global workforce • Articles/books sourced by employees • Online Udemy for Business courses built into learning paths • Interactive webinars on our use cases • Online social forums • Offline community roundtable • Group mentors
- 20. Promote learning in a format that fits employee work/life balance • Created a timeline that’s not too burdensome for work/life balance • Allocated 3-5 hours per week for learning and non-billable time • Dedicated 1% of business revenue to global learning budget (labor + resources) to incentivize business leaders to partner with L&D
- 21. Created online social community for AI Academy • Built AI Academy online portal on JIVE for North America • Portal includes learning paths and project pages • Learners can post discussion questions or post articles • Created social channels on Microsoft Yammer to drive conversation • Complement with in-person roundtables
- 22. Leaders serve as group mentors in AI Academy • Block out time to be available to AI Academy learners • Provide go-to-person for learners to ask questions • Deliver webinars on our own AI use cases • Oversee discussion posts in social community • Respond to questions or post new questions on social
- 23. Set clear goals and expectations for AI Academy learners • Didn’t give free roam access to learning • Identified committed learners vs. casual browsers to ensure follow through • Screened intake of learners and set goals/expectations of program • It’s not about maximizing the number of enrollments, but ensuring the learners in the AI Academy are successful
- 24. Build shared accountability to achieve successful outcomes • Build a strong partnership with business leaders to help achieve their goals • Partner with employee’s manager • Secure formal commitment from learner • It’s not just L&D’s responsibility but everyone is accountable for acquiring new skills to drive the business forward
- 25. AI Academy learning is tied to filling new roles in organization • Close partnership with hiring and staffing team • Employees who go through AI Academy are prioritized for roles using their new skills • Motivated employees to enroll as they saw graduates move into exciting new roles in AI
- 26. New roles more motivating than badges • Offer certificate for “AI for Execs” & Data Science certification of completion • But new roles/titles created stronger motivation to learn than badges: § DevOps Specialist for AWS § Machine Learning Specialist for Azure
- 27. AI Academy: Metrics & success stories
- 28. AI Academy metrics • Retention • Net hiring (promoted internally vs. hired externally) • Lower hiring costs • Billability/utilization rate • Learning engagement • Completion percentage • Increased revenue potential
- 29. AI Academy success story: Driving new revenue growth • Consultant started talking to potential retail client about applying AI to improve customer experience • Completed AI Academy training quickly • Recruited two AI Academy mentors to pitch an AI solution to potential retail client • Won new business and drove revenue growth
- 30. AI Academy success story: Bridging new staffing capacity • Once consultant won new business, asked AI Academy to train 6 new roles for project • AI Academy scaled workforce to quickly implement new project
- 31. AI Academy employee testimonial If the AI Academy program hadn’t been created and well- structured, I would have spent weeks scouring through material out there and would never had the opportunity to win this business. This program enabled me to sell a winning AI solution for a potential client and capture new business for our company and drive revenue growth.
- 33. Partner at grassroots level to gain traction • Don’t just partner with senior leaders, partner with middle managers who are striving to be better • Start with people embedded in the work to gain more traction for your learning 1 TIP
- 34. There’s no right path to learning • Learner first focus • There’s no right path to learning • Might have 5 min slot to learn vs. 2 days vs. interacting with peers • Look at every possible way to roll out training and blend them all together 2 TIP
- 35. Don’t strive for perfection • Don’t strive for perfection • Be open to feedback and make adjustments on the fly • Learning at the speed of business is how you will drive your team and business forward 3 TIP
- 36. Thank you
- 37. Q&A Ian Stevens North America Learning & Development Lead Publicis Sapient Shelley Osborne Head of L&D Udemy