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DIGITAL MARKETING
AMAZING
LET’S GO…
ABOUT ME
I am Tuhin and a literature student with masters degree in English. I was a Freelancer before and have
more than 3800 hour of working experience in the field of digital media. You can find my profile at this
link. Currently I am working as market analyst (Trainee) at Onno Rokom Electronics. I was not a SEO
expert in my profession but has a decent amount of knowledge to work with and It was a privilege for
me that some of my friends are the top Digital Marketing expert around the home and abroad and has
a very good reputation in online marketplace and for that reason I known some really secret trick to
drag a site in top.
BEFORE GOING DEEP
LET’S LEARN
HOWINTERNET
WORKS
1 Internet is a system of connecting computers with computers.
COMPUTER
2 Accessing data around the computers from one place of the earth
to another.
DATA
3 Through a connection of network in many protocols.
CONNECTION
WHAT IS AN
INTERNET
LEARNWEB A LITTLE
User all the consumer, they have
need and every thing is running
around them.
USER
Don’t know code.
These are the big computers that
never turns off to hold all the files and
data.
SERVER
Never sleeps
Programmer are the designer of code
who made everything.
PROGGRAMER
The nerds
This is the final product what
everyone can see. Can use and feel
and praise.
WEBSITE
The fruit
Its kind of address of your home.
DOMAIN
Though it has different name and has a different account between URL and Domain
but for beginner it will be working as same. What you put in your URL bar can be said
as Domain.
Servers what host your site.
Hosting
Hosting is the servers what letting your sites all day all night available. Servers never
turns off. Its kind of Computer with server operating system installed. Most of them
are linux based.
How a website made of.
WEBSITE ANATOMY
DATABASE
CODE
IMAGE
VIDEO & CONTENT
WHAT IF
YOUDON’T
KNOW
CODE
LEARN
ITQUICK
Content Management System
CMS
WORDPRESS
OPENCART
DURPAL
JOOMLA
MOSTWESTERN USE INTERNET
BANGLADESH IS ALSO IN INTERNET
LIGHTNIG FAST
WORLD
INTERNET
INTERNET
PEOPLE
TO CONNECT
PEOPLE
NEED
DIGITAL
MARKETING
WHAT IS
BUSINESS
BU
Y
SAL
E
WHAT IS
MARKETING
PROMOTING
SALE
WHAT IS
MARKETING
DIGITAL? MARKETING
DIGITAL MARKETING
WHY DIGITAL
?MARKETING
SPEED & POPULARITY
50M Time consumed to get 50000000 customer or subscriber.
TARGET ISTO GET 50M
38YEAR
13YEAR
Television took 38 years of time to get
5M viewer.
To reach the goal of 50M radio took 38
years of time.
62 DAYS
In 2010 Facebook took only 62 days to
break all the records.
5 DAYS
19 HOUR
4YEAR
Internet took 4 years of time to reach this
amount of users.
WhatsApp broken the record again and
took only 5 days to reach.
July 2016 Pokémon Go broken all the
records in just 19 hour it downloaded
50M time.
MOBILE USER
3.790B
INTERNET USER
3.419B
TOTAL POPULATION
7.395B
TABLET
5%
MOBILE
39%
COMPUTER
56%
USER INFO
USER INFO
USER INFO
HUGE
CROWD
HUGEOPPURTUNITY
DIGITAL MEDIA
MILLION/BILLION
VERY HIGH
VERY HIGH
VERY LOW
HIGH RETURN NO GURANTEE
VERY EXPENSIVE
1500000
ZERO
500,000
NEWSPAPER
REACH
ENGAGEMENT
TARGET AUDIENCE
PRICE
ROI
TRADITIONALVS DIGITAL
VERY HIGH
PRICE
2400000
BENEFITS OF DIGITAL MARKETING
REACH LARGE AUDIENCE. HIGH RETURN OVER INVESTMENT
TARGETTHE RIGHT AUDIENCE SCALE BUSINESSVERY FAST
COST EFFECTIVE MODERN MARKETING STATS
ONLINE ACTIVITY
80%
More than 80% of people search over
internet before buying a product.
89%
89% of people buy products on
internet over the good review.
82%
Social me is the great attraction for
much and more than 82% people are
active on social media.
3.5 B
3.5 billion search happens daily on the
search engines.
ALL ABOUT
BACKLINK
BLOG
POST
Articles should be unique and
ca not be found on internet.
UNIQUE
Article should have the
professional quality to catch
readers eye.
QUALITY
SOCIAL BOOKMARKING
SOCIAL
MEDIAOPTIMIZATION
SMM
MARKETING
WITH APPS
IMPORTAN
T
FACTS
SOME
COPYRIGHTING
NOT MORETHAN 7TAB
GOOGLE SEARCH HEATMAP
MOBILE FRIENDLY
RESPONSIVE SITE
TIPS ON SITE MAKING
Click
Promise
Title Tag
01
Description Tag
02
Internal Links
03 Image Tag
04
TIPSON ONPAGE
SEO
BodyText
Follow peoples logic
h1 h2 h3Tag
Don’t overdo or get penalized
TIPS ON OFFPAGE
SEO
Integrate social media to site to
get comment share on post.
Watch search report.
Guest posting/ good posting
Links from high PR
All inks are not equal
Good authority with google check.
TIPS ON LINK BUILDING
Litmas, mailtester.
Mailchimp,
aweber,stream sand.
TIPS ON EMAIL MARKETING
TIPS ONVIDEO MARKETING
UseTags on video
Never copy content or
monetize
Link with social media
Use vimeo, youtube dailymotion, yuku,
metacaffe, vidler
Make short content
Make sharable content
TIPS ON SOCIAL MEDIA MARKETING
Don’t wait for
facebook, go
Instagram and
tweter
Make daily
update and
posts
Make question
based post to get
maximum reply
Link with
professionals
Not only make
friends and
follower make
potential
customer also
MOBILE APPS ARETHE FUTURE
90%
Apps based marketing is not new idea
it was since the pc apps but got
revolutionized in mobile apps since
2008 and in 2016 it gets around 90%
ads that Facebook or google gets.
30%
60%
10%
90%
BEST OF LUCK
THE END
Q & A SESSION

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