Sertifier Inc. is a big data company that collects skill-oriented education data and provides tools to analyze it using AI. Currently, education data is scattered across many sources and cannot be collected or analyzed cohesively. Sertifier's solutions include an app to manage certificates and badges, an experience wallet to create resumes, and an AI-backed informal learning tool. These help organize feedback and insights from education data to improve learning outcomes.
3. About company
Sertifier Inc. is a big data company
that focuses on creating the
necessary tools to collect skill-
oriented education data in one
place. By doing so, company
organizes feedback and analytics
using AI powered algorithms.
4. Problem
Education data:
• has many scattered sources
• cannot be collected in one place
• does not have a unified library
• do not have skills-based
infrastructure
• is not analyzable.
5. Solution
Sertifier App is a certificate and
badge management tool.
Verified is an education experience
wallet to create resumes.
Further is a mobile AI-backed
informal learning tool
10. How to start an online course business?
Validate market demand
11. Research your competition
• Bestselling books on Amazon
• Other online courses
• Popular blogs and forums
• Top podcasts on iTunes
• In-person seminars, conferences, workshops
• Online events (virtual summits, webinars)
• Networking groups on Meetup
• Coaches and consultants
How to start an online course business?
Validate market demand
12. Ask your target audience what they want to learn
• Ask your list of email subscribers
• Ask your fans/followers on social media
• Ask your past and/or existing clients
How to start an online course business?
Validate market demand
13. How to start an online course business?
Build your brand
14. Who do you help?
What do you help them do?
Why is that beneficial for them?
How to start an online course business?
Build your brand
15. Ideal customer
• Where do they hang out?
• What keywords do they search?
• How can you get in front of them?
How to start an online course business?
Audience
16. How to start an online course business?
Audience
17. • Choose your course title and subtitle
• Create a lesson plan (aka course outline)
• Choose your lesson types (audio, video, text, etc.)
• Create/record your lesson content
• Edit your lesson content
• Set up your course website
• Choose a price for your course
• Create assignments,worksheets, quizzes, and/or discussion boards for your students
• Customize welcome emails and completion emails for your students
• Create a sales page for your course
How to start an online course business?
Create your online course
18. • Topic to teach
• Market demand
• Brand
• Audience
• Online course
Scaling your online course business
19. Scaling your online course business
Customer success
“It’s a lot cheaper to keep a customer than acquire a new one!”
24. • Get more traffic with SEO.
• Increase traffic with social media
• Increase traffic with paid ads..
• Increase traffic with content marketing.
• Increase traffic with affiliate marketing.
Scaling your online course business
Marketing
