For me, it is about creating an “Integrated Talent Acquisition Solution” for the firm, using five key elements for hiring: 1.Diversity (Widening the Net) 2.Employer Branding (Differentiating your Firm) 3.Social Media (Talent Communities & Branding) 4.Cost Effective Sourcing (College Recruiting, Employee Referrals, Job Ads, etc.) 5.Staffing Firms (a much needed Partner sometime)